Internet privacy

UM Chief Privacy Officer Arielle Garcia Named AAF 2021 Advertising Hall of Achievement Honoree

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Tuesday, July 20, 2021
Articles, Business, Digital rights, Human rights, Chief privacy officer, Corporate governance, Universal McCann, Privacy Office of the U.S. Department of Homeland Security, Economy, Privacy, American Advertising Federation, Internet privacy

NEW YORK, July 20, 2021 /PRNewswire/ -- UM, the global media agency network of IPG Mediabrands, today announced that its Chief Privacy Officer Arielle Garcia has been named a 2021 honoree for the American Advertising Federation's (AAF) Advertising Hall of Achievement.

Key Points: 
  • NEW YORK, July 20, 2021 /PRNewswire/ -- UM, the global media agency network of IPG Mediabrands, today announced that its Chief Privacy Officer Arielle Garcia has been named a 2021 honoree for the American Advertising Federation's (AAF) Advertising Hall of Achievement.
  • As the first agency-based Chief Privacy Officer, Garcia is recognized as one of the industry's leading privacy experts, advising more than 100 clients globally on the rapidly evolving consumer privacy and regulatory landscapes.
  • Garcia is the visionary behind UM's Privacy Practice, and she was appointed Chief Privacy Officer in July 2020.
  • Garcia will be formally inducted into the Advertising Hall of Achievement at a luncheon ceremony on Wednesday November 17, 2021.

Less Than Half of Organizations Have Adjusted Marketing Technology Strategy to Comply with Privacy Laws

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Tuesday, July 20, 2021
Marketing, Data management, Security, Communications, Technology, Software, Spamming, eMail, Microsoft, Cyberspace, Marketing, Online advertising, Digital marketing, Terms of service, Email marketing, Outlook.com, Internet privacy, Opt-in email

The findings reveal nearly half (44.7%) of organizations have had to add or change technology in the marketing stack to comply with privacy laws, and some are spending upwards of $10,000 every year to remain up to date with requirements.

Key Points: 
  • The findings reveal nearly half (44.7%) of organizations have had to add or change technology in the marketing stack to comply with privacy laws, and some are spending upwards of $10,000 every year to remain up to date with requirements.
  • Respondents' answers also varied depending on region, particularly in how many required technology additions to their marketing stack to comply with privacy laws.
  • For example, only 35.4% in North America added to their stack, while almost half (49.5%) of respondents in EMEA noted an added spend.
  • Running email validation software and implementing double opt-in features improve the effectiveness of email marketing by reducing bounce rates and drastically improving inbox placements.

Global Virtual Private Network (VPN) Market Prospects & Outlook 2021-2027 - ResearchAndMarkets.com

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Tuesday, July 20, 2021
Networks, Internet, Mobile, Wireless, Technology, Telecommunications, Computer networking, Computer network security, Internet privacy, Network architecture, Virtual private networks, Computing

The "Virtual Private Network (VPN) - Global Market Trajectory & Analytics" report has been added to ResearchAndMarkets.com's offering.

Key Points: 
  • The "Virtual Private Network (VPN) - Global Market Trajectory & Analytics" report has been added to ResearchAndMarkets.com's offering.
  • Amid the COVID-19 crisis, the global market for Virtual Private Network (VPN) estimated at US$35.4 Billion in the year 2020, is projected to reach a revised size of US$107.6 Billion by 2027, growing at a CAGR of 17.2% over the analysis period 2020-2027.
  • The U.S. Market is Estimated at $12.1 Billion, While China is Forecast to Grow at 18.2% CAGR
    The Virtual Private Network (VPN) market in the U.S. is estimated at US$12.1 Billion in the year 2020.
  • In the global IP segment, USA, Canada, Japan, China and Europe will drive the 15.2% CAGR estimated for this segment.

Biosafety Technology Company, R-Zero, Acquires Leading Workplace Intelligence Platform, CoWorkr

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Tuesday, July 20, 2021
Commercial Building & Real Estate, Other Professional Services, Construction & Property, Data management, Technology, Human resources, Finance, Professional services, General Health, Infectious diseases, Venture capital, Biotechnology, Software, Networks, Health, Workplace, UST, Internet privacy, Privacy, Articles, Social issues, Information technology

R-Zero , the first biosafety technology company dedicated to creating safer, healthier indoor spaces, today announced its acquisition of CoWorkr , the leading property technology company offering privacy-first space utilization sensors for data-driven workplaces.

Key Points: 
  • R-Zero , the first biosafety technology company dedicated to creating safer, healthier indoor spaces, today announced its acquisition of CoWorkr , the leading property technology company offering privacy-first space utilization sensors for data-driven workplaces.
  • Bleeding edge thermal sensing technology allows the company to put privacy first, while providing intelligent, granular workplace analytics.
  • CoWorkr not only brings cutting edge technology and an industry leading platform, but a team of thought leaders with deep expertise in workplace intelligence and optimization.
  • CoWorkr is a leading workplace technology company providing an anonymous, real-time platform for measuring how employees utilize spaces.

Understanding the Expanding Data Privacy Laws and its Impact on Businesses Webinar

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Tuesday, July 20, 2021
Information governance, Privacy law, Articles, Information privacy, Privacy, Data protection, Information privacy law, Medical privacy, Internet privacy

IRVINE, Calif., July 20, 2021 /PRNewswire-PRWeb/ --We are witnessing a global trend of data privacy regulations and because there is no federal data privacy law or central data protection authority tasked with ensuring compliance, a number of US states have taken it upon themselves to enact or propose their own data privacy laws.

Key Points: 
  • IRVINE, Calif., July 20, 2021 /PRNewswire-PRWeb/ --We are witnessing a global trend of data privacy regulations and because there is no federal data privacy law or central data protection authority tasked with ensuring compliance, a number of US states have taken it upon themselves to enact or propose their own data privacy laws.
  • However, MatrixPoint and Rutan & Tucker are jointly providing a webinar to unravel the complexities of the expanding state-by-state privacy laws.
  • The one-hour webinar will address these topics:
    State by state data privacy laws, the similarities, and differences and how they impact businesses
    To register for this webinar, visit: Understanding the Expanding Data Privacy Laws and its Impact on Businesses on Thursday, July 22 at 1:00 PM PDT Eventbrite.
  • MatrixPoint Consulting is a data-centric consulting firm that specializes in media analysis, marketing efficiency, and data privacy compliance.

Optable to Power Secure Data Collaboration for Sharethrough Customers

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Tuesday, July 20, 2021
Internet privacy

Optable's platform uses cryptography to enable decentralized collaboration around audience data, allowing users to continuously connect audience data with certified partners in a secure, privacy-preserving manner.

Key Points: 
  • Optable's platform uses cryptography to enable decentralized collaboration around audience data, allowing users to continuously connect audience data with certified partners in a secure, privacy-preserving manner.
  • As walled gardens become more common, solutions aimed at linking these data carriers together will become increasingly vital for the advertising ecosystem.
  • Ultimately, by collaborating with Optable, Sharethrough is enabling publishers to increase their inventory's value while keeping data security and privacy front and center. "
  • Publishers who use the Sharethrough ad exchange will be able to activate people-targeted campaigns by safely onboarding their first-party data into a secure, private location on the Optable platform, facilitating direct collaboration with advertisers and minimizing technical and legal barriers.

Global Deep Packet Inspection (DPI) Market Trajectory & Analytics, 2021-2027 - ResearchAndMarkets.com

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Tuesday, July 20, 2021
Technology, Networks, Computer network security, Net neutrality, Internet censorship in China, Deep packet inspection, Internet censorship, Internet privacy, Computer networking, DPI, Digital rights, Computer security

The "Deep Packet Inspection (DPI) - Global Market Trajectory & Analytics" report has been added to ResearchAndMarkets.com's offering.

Key Points: 
  • The "Deep Packet Inspection (DPI) - Global Market Trajectory & Analytics" report has been added to ResearchAndMarkets.com's offering.
  • This segment currently accounts for a 69.1% share of the global Deep Packet Inspection (DPI) market.
  • The U.S. Accounts for Over 27% of Global Market Size in 2020, While China is Forecast to Grow at a 15.9% CAGR for the Period of 2020-2027
    The Deep Packet Inspection (DPI) market in the U.S. is estimated at US$608.5 Million in the year 2020.
  • The country currently accounts for a 26.97% share in the global market.

DoubleVerify Awarded Three Privacy Certification Seals from TrustArc, Demonstrating Its Commitment to Data Privacy Globally

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Tuesday, July 20, 2021
Technology, Mobile, Wireless, Other Professional Services, Consulting, Professional services, Other Communications, Other Technology, Software, Networks, Communications, Internet, Electronic design automation, Data management, Security, Articles, Data protection, Terms of service, Politics and technology, TrustArc, Privacy, Chief privacy officer, Privacy Office of the U.S. Department of Homeland Security, Information privacy, Internet privacy, Privacy engineering, Professional certification, DoubleVerify, TrustArc, DOUBLEVERIFY, TRUSTARC

The APEC Cross-Border Privacy Rules system (CBPR) and Privacy Recognition for Processors (PRP) certifications demonstrate DVs adherence to the APEC Privacy Framework, which guides data privacy protection across APEC member economies.

Key Points: 
  • The APEC Cross-Border Privacy Rules system (CBPR) and Privacy Recognition for Processors (PRP) certifications demonstrate DVs adherence to the APEC Privacy Framework, which guides data privacy protection across APEC member economies.
  • The APEC CBPR certification from TrustArc confirms compliance for data controllers, while PRP certification verifies compliance for data processors.
  • As data privacy expectations continue to evolve, DV is a true leader in the advertising measurement category, building a mature governance program and policies that demonstrate our dedication to privacy, said Beatrice Botti, VP Global Data & Privacy Officer, DoubleVerify.
  • To achieve each certification, DoubleVerify worked with TrustArc to enable an independent review and verification that its data privacy management practices comply with standards aligned with the TrustArc Privacy & Data Governance Framework .

Initiative to Make the Internet Private and Secure Potentially Gone Wrong?

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Tuesday, July 20, 2021
World Wide Web, Articles, Internet privacy, Marketing, Digital marketing, Online advertising, Search engine optimization, Privacy

Privacy benefits inspired the Encrypted Web Initiative back in 2014 when major Search engines announced that encrypted web communication will translate as a positive signal in search engine ranking.

Key Points: 
  • Privacy benefits inspired the Encrypted Web Initiative back in 2014 when major Search engines announced that encrypted web communication will translate as a positive signal in search engine ranking.
  • Following years, the SEO race made us to a point that the majority, 51.8 percent of websites use SSL.
  • These numbers are getting drastically higher and already occupy around 20% of Global Internet Traffic.
  • With all the hats off to Initiative and attempts to make the web a more secure and private place for end users, however, modern Internet ended up with a few fundamental problems.

ONE OF THE WORLD’S LARGEST TELECOMS EXTENDS AGREEMENT TO USE DATA443® ACCESS CONTROL MANAGER™ PLATFORM

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Monday, July 19, 2021
Cryptography, Computer security, Privacy law, Access control, Computer access control, Passwordless authentication, Human rights, Identity management, Privacy, Internet privacy

(Data443 or the Company) ( OTCPK: ATDS D - ATDS), a leading data security and privacy software company, is pleased to announce the successful contract extension for its Access Control Manager platform (formerly Resilient Access for Box.net) with one of the worlds largest cable TV, home internet and telephone providers.

Key Points: 
  • (Data443 or the Company) ( OTCPK: ATDS D - ATDS), a leading data security and privacy software company, is pleased to announce the successful contract extension for its Access Control Manager platform (formerly Resilient Access for Box.net) with one of the worlds largest cable TV, home internet and telephone providers.
  • Data443 will continue to provide its industry-leading passwordless and fine-grained access control platform.
  • As a result, passwordless access to services continues to gain strength as the preferred access method for many online service providers.
  • Being data and privacy-centric, we immediately saw the incredible value our Access Control Manager framework brings to the marketplace.