You Bet Your Life

FOX First Run Expands Partnership with Interactive Media Platform Partner ACTV8me to Amplify Fall Programming

Retrieved on: 
Thursday, August 4, 2022
Bet, Television, Scripps, Multimedia, Duopoly (broadcasting), Fox Broadcasting Company, CEO, Sport, ROI, Technology, You Bet Your Life, Google Pay, Fox, Tegna, Sequence, Knowledge, Apple, Fox Networks Group, EVP, Partnership, Fox Television Stations, DMA's, Owned-and-operated television stations in the United States, Pictionary, News, Tune, Development, FOX, Online gambling, Cable television, Video game

LOS ANGELES, Aug. 4, 2022 /PRNewswire/ -- FOX First Run announced today that it is broadening its partnership with media technology provider ACTV8me, to create a unified interactive experience across its all-star lineup "You Bet Your Life" and "Pictionary."

Key Points: 
  • LOS ANGELES, Aug. 4, 2022 /PRNewswire/ -- FOX First Run announced today that it is broadening its partnership with media technology provider ACTV8me, to create a unified interactive experience across its all-star lineup "You Bet Your Life" and "Pictionary."
  • "We are excited to serve more viewers, and optimize cross-screen experiences for premier sponsors and prizing partners," added David Schreff, CEO of ACTV8me.
  • "By displaying our SQR Code solution at pivotal moments, FOX First Run is designing opportunities for viewers to test their knowledge and be rewarded this fall."
  • Check your local listings, or visit https://youbetyourlife.com / and Pictionaryontv.com
    FOX First Run serves as the television syndication arm of FOX Broadcasting Company.

Jay Leno, Deepak Chopra, Entourage Stars, Other Notable Creators Pioneering New Interactive Show Formats on Fireside

Retrieved on: 
Tuesday, November 2, 2021
Mobile, Wireless, Technology, Automotive, Entertainment, General Automotive, Other Technology, TV and Radio, Internet, Celebrity, Consumer Electronics, Love, Book, Method, POD, Jay Leno, Business, Entrepreneurship, Knowledge, Entourage, TIME, The Tonight Show, You Bet Your Life, Alternative, Global Consciousness Project, SEMA, Self-care, Â, CNBC, IOS, Android, Ownership, Meditation, Entertainment

Legendary television host and comedian Jay Leno is joining the new interactive entertainment platform, Fireside.

Key Points: 
  • Legendary television host and comedian Jay Leno is joining the new interactive entertainment platform, Fireside.
  • Leno is the latest in a line of established professional creators to join Fireside, which was unveiled publicly in early October.
  • Fireside is where the world's greatest creators go to bring the audience into the story through live, interactive, virtual shows.
  • For more information or to request access to Fireside, please visit www.firesidechat.com or download Fireside for iOS here .

FOX First Run Partners with ACTV8me to Power Sponsored and Gamified Interactive Experiences Across the "You Bet Your Life" Series starring Jay Leno and Kevin Eubanks

Retrieved on: 
Thursday, October 21, 2021
Sport, Commerce, Technology, Fox Networks Group, ROI, Knowledge, DMA's, Tegna, Family, Fox Television Stations, You Bet Your Life, Television, Owned-and-operated television stations in the United States, Allegiant Air, Fox Broadcasting Company, Superfan, Fox, Sequence, CEO, Scripps, Friends, News, Development, Duopoly (broadcasting), FOX, Fox Corporation, EVP, Cable television

The ACTV8me technology is designed and optimized to complement the "You Bet Your Life" format by sending sponsored brand offers and gamified trivia questions to at-home viewers' smartphones during every episode.

Key Points: 
  • The ACTV8me technology is designed and optimized to complement the "You Bet Your Life" format by sending sponsored brand offers and gamified trivia questions to at-home viewers' smartphones during every episode.
  • Viewers can also engage directly with the show's sponsors, including Car Gurus, Allegiant Airlines and Wyndham Hotels.
  • By featuring unique QR codes for each of the sponsors, this will drive traffic, measure sales and track lead conversions.
  • Check your local listings, or visit https://youbetyourlife.com/
    Fox First Run serves as the television syndication arm of Fox Broadcasting Company.

CarGurus Announces Partnership with Jay Leno’s “You Bet Your Life” Revival

Retrieved on: 
Thursday, September 9, 2021

Created by award-winning producers Tom Werner and David Hurwitz, You Bet Your Life is inspired by the classic Groucho Marx game show.

Key Points: 
  • Created by award-winning producers Tom Werner and David Hurwitz, You Bet Your Life is inspired by the classic Groucho Marx game show.
  • With CarGurus as the leading partner for You Bet Your Life, viewers can expect to see the company integrated in every episode.
  • In his famous witty banter, Jay sets up the CarGurus secret word of the day, and viewers will see a QR code to scan, driving them back to CarGurus.com .
  • The You Bet Your Life revival is a comedy game show that will bring people together and show that we all have similarities with one another, said Mr. Leno.

FOX Television Stations Reinventing Legendary Comedy Game "You Bet Your Life" Starring Jay Leno

Retrieved on: 
Wednesday, September 9, 2020
American television series, Entertainers, Entertainment, Burbank, California, Groucho Marx, You Bet Your Life, Jay Leno, The Jay Leno Show, Marx Brothers

The half-hour comedy game show will be hosted by Jay Leno and broadcast on the FOX owned-and-operated stations, as well as syndicated nationally.

Key Points: 
  • The half-hour comedy game show will be hosted by Jay Leno and broadcast on the FOX owned-and-operated stations, as well as syndicated nationally.
  • Hosted by Jay Leno, this new incarnation of the legendary game show "You Bet Your Life," will preserve the show's trademark humorous interviews and unpredictable banter with each contestant, famously originated by Groucho Marx.
  • Tom Werner stated, "David Hurwitz and I are thrilled to be working with Jay Leno and FOX on this classic Groucho Marx comedy.
  • FOX Television Stations owns and operates 29 full power broadcast television stations in the U.S.