Merkle Response Management Group Engaged to Provide Donation Processing Services to the Sierra Club
Merkle Response Management Group (Merkle RMG), a subsidiary of Merkle, a leading technology-enabled, data-driven customer experience management (CXM) company, has been selected by the Sierra Club to oversee all aspects of the environmental nonprofits direct mail donation processing.
- Merkle Response Management Group (Merkle RMG), a subsidiary of Merkle, a leading technology-enabled, data-driven customer experience management (CXM) company, has been selected by the Sierra Club to oversee all aspects of the environmental nonprofits direct mail donation processing.
- After conducting a formal RFP, the Sierra Club found that Merkle RMG had the most comprehensive suite of services in the industry, said Dan Olinger, senior director of membership retention at the Sierra Club.
- Under this strategic partnership, Merkle RMG delivers caging, scanning and imaging, data capture, and exceptions services in a single integrated donation processing solution that supports the Sierra Clubs direct mail fundraising.
- Merkle Response Management Group (RMG) is a processing, data, and technology-driven company.