Katie McGregor

LG COLLABORATES WITH NCAA BASKETBALL PLAYERS TO RAISE MENTAL HEALTH AWARENESS AMONG STUDENT-ATHLETES

Retrieved on: 
Wednesday, March 15, 2023

ENGLEWOOD CLIFFS, N.J., March 15, 2023 /PRNewswire/ -- LG Electronics USA announced today the launch of its "Game 4 Good" campaign that brings together some of the biggest names in college basketball during the 2023 NCAA March Madness tournaments to highlight the importance of mental health and wellness among student-athletes. This new initiative builds on LG's three-year partnership with the NCAA as an official corporate partner.

Key Points: 
  • As part of the initiative, LG will donate $10,000 to each athlete partner's mental health charity of choice.
  • Haley Jones has chosen Katie's Save , an initiative that supports students and sports teams of all age levels by spreading mental health awareness.
  • Jarace Walker selected the National Alliance of Mental Illness (NAMI) , the nation's largest grassroots mental health organization focused on mental health advocacy, education, support, and public awareness for mental illness.
  • New episodes will be taped during the NCAA tournament featuring student athletes, mental health experts, faculty administrators and more.