SparkOptimus

“TOP MISTAKES MADE BY MANAGERS GOING DIGITAL” - New Book by Alexandra Jankovich of SparkOptimus Reveals

Retrieved on: 
Monday, November 21, 2022

Alexandra Jankovich: It all comes down to whether the CEO acts as a change leader or not.

Key Points: 
  • Alexandra Jankovich: It all comes down to whether the CEO acts as a change leader or not.
  • Number one: Game-changing new technologies that imply big shifts in the business model and hence big risks.
  • Successful companies therefore take a holistic and function-transcending approach to digital, with all departments collaborating and with IT embedded at the core.
  • SparkOptimus is a leading European digital strategy consultancy developing digital strategies and guiding digital transformations at companies such as eBay, Nike, Unilever, Henkel, Nestl and Heineken: https://www.sparkoptimus.com/
    View source version on businesswire.com: https://www.businesswire.com/news/home/20221120005058/en/