Hit Different

White Castle and Evil Genius Beer Company Partner to Bring a Limited-Edition Beer to Retail

Retrieved on: 
Tuesday, October 4, 2022

Evil Genius Beer Co. has created a new IPA, It Hits Different, to pair with White Castle's iconic Sliders.

Key Points: 
  • Evil Genius Beer Co. has created a new IPA, It Hits Different, to pair with White Castle's iconic Sliders.
  • Now, Evil Genius has partnered with White Castle, America's first fast-food hamburger chain and the category leader in frozen Sliders, which are sold through its retail division, now celebrating its 35th year.
  • For more information on Evil Genius Beer Company visit www.evilgeniusbeer.com or follow @evilgeniusbeer.
  • Evil Genius Beer Company was started in 2011 by best friends Luke Bowen and Trevor Hayward.