Mars Celebrates Women Who Are Flipping The Status Quo With M&M'S® Limited-Edition Packs and $800,000 in Funding
NEWARK, N.J., Jan. 5, 2023 /PRNewswire/ -- This month, M&M'S®, proudly part of Mars, will release its first-ever packs spotlighting dynamic female M&M'S characters. The all-female packs celebrate women everywhere who are flipping the status quo. The limited-edition product will feature Purple, Brown and Green on inspirational packaging, plus be the first united representation of the female trio spokescandies. These debut M&M'S packs come as the next chapter for Mars' newest M&M'S character, Purple, featuring her not only on packaging, but in packaging as well, alongside green and brown candies.
- The all-female packs celebrate women everywhere who are flipping the status quo.
- These debut M&M'S packs come as the next chapter for Mars' newest M&M'S character, Purple, featuring her not only on packaging, but in packaging as well, alongside green and brown candies.
- In celebration of the limited-edition packs, M&M'S is supporting organizations that are committed to uplifting and empowering women doing incredible work in their respective fields and daily lives.
- Additionally, to support more women who are flipping the status quo, we've teamed up with six female creators within the pop culture space to collaborate with our female characters, Purple, Green and Brown.