WNBA All-Star Game

30-Year Media Veteran Michele Ghee Joins Athlete Fan Owned media company PlayersTV as First-Ever Chairwoman Spearheading a Bold New Era in Athlete Media and Distribution

Retrieved on: 
Wednesday, March 27, 2024

DALLAS, March 27, 2024 /PRNewswire/ -- PlayersTV, the first ever athlete owned media network and content provider dedicated to lifestyle and culture, proudly announces the appointment of Michele Ghee, CEO of Expectant Media, as its first Chairwoman of the Board. With an esteemed career spanning three decades in media and entertainment, Ghee's extensive expertise will drive innovation and growth for PlayersTV. Furthermore, PlayersTV is extremely excited to welcome WNBA stars Alysha Clark and Chiney Ogwumike as investor owners, reinforcing the network's commitment to diversity and excellence.

Key Points: 
  • With an esteemed career spanning three decades in media and entertainment, Ghee's extensive expertise will drive innovation and growth for PlayersTV.
  • As Chairwoman of PlayersTV, Ghee will steer the network's strategic direction, engaging athlete fans globally.
  • Her appointment marks a new era of growth and advancement for PlayersTV under her visionary leadership.
  • Ghee currently serves as CEO and Co-founder of Expectant Media, dedicated to supporting the growth of black-owned media.

See You on the Court: NBA® 2K24 Celebrates the Legendary Kobe Bryant as This Year’s Cover Athlete

Retrieved on: 
Friday, July 7, 2023

NBA 2K24 will release worldwide on September 8 on all platforms and feature crossplay compatibility for PlayStation® 5 (PS5®) and Xbox Series X|S.

Key Points: 
  • NBA 2K24 will release worldwide on September 8 on all platforms and feature crossplay compatibility for PlayStation® 5 (PS5®) and Xbox Series X|S.
  • NBA 2K24 will release worldwide on September 8 on all platforms and feature crossplay compatibility for PlayStation® 5 (PS5®) and Xbox Series X|S.
  • In addition, NBA 2K24 will introduce ProPLAY - a groundbreaking new technology that directly translates NBA footage into NBA 2K24 gameplay.
  • ProPLAY delivers animations and movements via on-court NBA action for a generational leap in authenticity on PS5 and Xbox Series X|S.

Wilson Signs WNBA Athletes Kahleah Copper and Azura Stevens

Retrieved on: 
Wednesday, June 28, 2023

CHICAGO, June 28, 2023 /PRNewswire/ -- Wilson Sporting Goods Co., the Official Ball of the WNBA, today announces the latest additions to its roster of athletes, Kahleah Copper of the Chicago Sky and Azura Stevens of the Los Angeles Sparks. As teammates, Copper and Stevens won a WNBA Championship in 2021 with the Chicago Sky in the city Wilson has called home for more than 100 years. Tonight, they will face off as opponents at Wintrust Arena.

Key Points: 
  • CHICAGO, June 28, 2023 /PRNewswire/ -- Wilson Sporting Goods Co. , the Official Ball of the WNBA, today announces the latest additions to its roster of athletes, Kahleah Copper of the Chicago Sky and Azura Stevens of the Los Angeles Sparks.
  • As teammates, Copper and Stevens won a WNBA Championship in 2021 with the Chicago Sky in the city Wilson has called home for more than 100 years.
  • "Wilson has been a proud supporter of the WNBA for the past two seasons as the official ball of the league," said Kevin Murphy, General Manager, Wilson Team Sports.
  • Copper, a two-time WNBA All-Star and WNBA Finals MVP, continues to build her legacy in Chicago basketball history.

Chiney Ogwumike Joins Hang Media, Named Co-Founder of HANG Academy

Retrieved on: 
Tuesday, June 20, 2023

NEW YORK, June 20, 2023 /PRNewswire/ -- Two-time WNBA All-Star and ESPN host and analyst Chiney Ogwumike has joined the team at Hang Media as Co-Founder of HANG Academy, a new women's mentorship initiative of HANG, the Cynopsis Award-winning streaming platform. HANG Academy will work with brands to provide athlete, influencer and expert-infused virtual in-person education adjacent to celebrated women's sports events. The project is an extension of HANG's regular slate of brand-driven, celebrity-engaged second-screen experiences during the nation's largest sporting events. To date, the leading fan-engagement platform has connected nearly 20 million sports fans with their heroes, the majority 18-44 years old, nearly half of them women.

Key Points: 
  • NEW YORK, June 20, 2023 /PRNewswire/ -- Two-time WNBA All-Star and ESPN host and analyst Chiney Ogwumike has joined the team at Hang Media as Co-Founder of HANG Academy, a new women's mentorship initiative of HANG, the Cynopsis Award-winning streaming platform.
  • HANG Academy will work with brands to provide athlete, influencer and expert-infused virtual in-person education adjacent to celebrated women's sports events.
  • HANG Academy will provide millions of girls out there with an actionable plan for managing their careers, their finances, and their personal growth."
  • "HANG is all about human connection, face to face – and no one connects better than Chiney," said HANG co-founder and CEO Jon Klein.

DICK'S Sporting Goods Partners with Nike, Jordan Brand and Athletes For Next Phase of "Sports Change Lives" Campaign

Retrieved on: 
Tuesday, June 6, 2023

PITTSBURGH, June 6, 2023 /PRNewswire/ -- Today, DICK'S Sporting Goods (NYSE: DKS) revealed the second creative expression of their "Sports Change Lives" campaign – this time in partnership with Nike, (NYSE: NKE) – marking the first time the two have joined forces on an ad campaign of this caliber.  Following the March unveiling of DICK'S new brand platform, this second phase consists of personal stories from 10 Nike and Jordan Brand athletes that spotlight the ways sports have changed their lives.

Key Points: 
  • Following the March unveiling of DICK'S new brand platform, this second phase consists of personal stories from 10 Nike and Jordan Brand athletes that spotlight the ways sports have changed their lives.
  • Carmelo Anthony – Former NBA player, 10-time All-Star, ninth on the NBA's all-time scoring list, three-time Olympic gold medalist and NCAA champion.
  • Davante Adams - NFL Wide Receiver, three-time First Team All-Pro, six-time Pro Bowl selection and two-time NFL receiving touchdown leader.
  • Exclusive behind-the-scenes photoshoot footage of the athletes will also be available for customers who connect their DICK'S Sporting Goods Scorecard and Nike Membership accounts.

Ruffles® Adds a Twist to the Chip Aisle with First Female Chip Deal, Welcoming WNBA All-Star A'ja Wilson and New Ruffles® Ridge Twists™ to the Ruffles Roster

Retrieved on: 
Tuesday, August 16, 2022

PLANO, Texas, Aug. 16, 2022 /PRNewswire/ -- As the 2022 WNBA Playoffs presented by Google begin, Ruffles – the Official Chip of the WNBA – is taking Own Your Ridges® to new heights and adding a twist on its Chip Deal™ roster by signing WNBA superstar A'ja Wilson as its first-ever female athlete. Joining the likes of some of basketball's biggest stars, the four-time WNBA All-Star, 2020 Kia WNBA Most Valuable Player, 2018 Kia WNBA Rookie of the Year and Olympic gold medalist is tipping off her multi-year contract with the game-changing launch of the new Ruffles Ridge Twists product line, including her own signature flavor, Smoky BBQ.

Key Points: 
  • The new Ruffles Ridge Twists brings fans an entirely new snacking experience featuring the same iconic Ruffles ridges they know and love, but with a light, airy twist.
  • Ruffles Ridge Twists Double Cheddar features a buttery and rich flavor that adds a little hop in your step, while Ruffles Ridge Twists Smoky BBQ taps into A'ja's South Carolinian roots and brings the classic BBQ flavor fans love.
  • "What's even better is Ruffles Ridge Twists Smoky BBQ isn't your average potato snack it's the first to take the shape of a twist.
  • Signing A'ja as its newest Chip Deal athlete marks Ruffles' first of many upcoming initiatives with the WNBA.