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Insider positioned as a LEADER in the 2022 Gartner® Magic Quadrant™ for Personalization Engines and scored the highest for Marketing Use Case in the Critical Capabilities report

Retrieved on: 
Tuesday, July 26, 2022

LONDON, July 26, 2022 /PRNewswire/ -- Insider — one platform for individualized, cross-channel customer experiences, today announced it has been named as a Leader in the 2022 Gartner Magic Quadrant for Personalization Engines for the second year in a row. The report is an evaluation of 13 personalization solution providers on two parameters - 'Ability to Execute', and 'Completeness of Vision'

Key Points: 
  • LONDON, July 26, 2022 /PRNewswire/ -- Insider one platform for individualized, cross-channel customer experiences, today announced it has been named as a Leader in the 2022 Gartner Magic Quadrant for Personalization Engines for the second year in a row.
  • The report is an evaluation of 13 personalization solution providers on two parameters - 'Ability to Execute', and 'Completeness of Vision'
    Insider received the highest scores for Marketing (4.1/5.0), and Services and Support (4.16/5.0) Use Cases in the 2022 Critical Capabilities for Personalization Engines.
  • What Insider believes are its core capabilities in Personalization that enable it to deliver market-leading results?
  • The company has been named #1 Leader on G2's Mobile Marketing Software and Personalization Grids with a 4.7/5 rating for 20 consecutive quarters.