The Musical Moment

Four-Time GRAMMY-Nominated Country Artist Mickey Guyton Releases New Performance Video for Alzheimer's Association Music Moments Campaign in Honor of Her Grandmother

Retrieved on: 
Friday, June 2, 2023

CHICAGO, June 2, 2023 /PRNewswire/ -- The Alzheimer's Association has joined forces with four-time GRAMMY-nominated country artist Mickey Guyton to raise awareness for Alzheimer's disease during Alzheimer's and Brain Awareness Month. Music Moments — a digital storytelling series — highlights the emotional connection between music and the moments in life that we never want to lose to Alzheimer's and all other dementia.

Key Points: 
  • Mickey Guyton performed a heartfelt rendition of her song "How You Love Someone" for Music Moments, coupled with an intimate behind the scenes interview sharing her personal connection to the cause through her grandmother.
  • "Music can transcend you to a moment in time shared with a loved one, and that's the power of music and sound," Guyton said.
  • "A lot of who I am today and what brought me to country music is because of my grandma Rosemary, who had Alzheimer's.
  • In 2021, Guyton made history as the first Black female artist to receive a GRAMMY nomination in a country category, Best Country Solo Performance.

Multi-platinum-selling Recording Artist, Luis Fonsi, Joins Alzheimer's Association® as the First Latin Artist Featured in Music Moments Campaign

Retrieved on: 
Monday, May 9, 2022

CHICAGO, May 9, 2022 /PRNewswire/ -- This spring, the Alzheimer's Association® is teaming up with multi-platinum-selling global artist Luis Fonsi to raise awareness for Alzheimer's and the significant impact it has on the Latino community. Evolving from its initial launch two years ago, Music Moments is now expanding to reach a bilingual audience with Fonsi being the first Latin artist featured in the digital storytelling series.

Key Points: 
  • Evolving from its initial launch two years ago, Music Moments is now expanding to reach a bilingual audience with Fonsi being the first Latin artist featured in the digital storytelling series.
  • "I'm excited to be the first Latin artist to join the Alzheimer's Association Music Moments campaign.
  • "Music Moments highlights the emotional connection between music and the moments in life that we never want to lose.
  • For families facing Alzheimer's and all other dementia, these moments are all the more precious," said Joanne Pike, president, Alzheimer's Association.