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Striking Pink Signage Calls Out Antisemitism in New Jersey in May

Retrieved on: 
Monday, May 2, 2022

PRINCETON, N.J., May 2, 2022 /PRNewswire-PRWeb/ -- Antisemitism which has been spiking across the United States reached new heights in 2021 according to an April 26 report [1] from the Anti-Defamation League, and New Jersey's Mercer County has been rated in the top five state counties for most documented antisemitic incidents [2] in 2020. Tackling this issue, the nonprofit Jewish Federation of Princeton Mercer Bucks has announced its leadership of an intensive effort to combat antisemitism locally and help create a safer environment for Jewish individuals living in the greater Mercer, New Jersey region.

Key Points: 
  • Powerful messages and edgy themes on Mercer County buses and billboards take aim at the alarming rise of U.S. antisemitism.
  • The Jewish Federation, in partnership with JewBelong, is bringing their bright-pink awareness campaign using pithy, thought-provoking messaging to the central New Jersey county.
  • The campaign's creative centers on short, thought-provoking statements, such as one roadway sign reading, "Can a billboard end antisemitism?
  • Last year, in fact, followed the third-highest year for antisemitic incidents both in New Jersey and across the nation.