Park Battery

Children's Music Fund Launches National Initiative to Raise Awareness and Funds for Music Therapy

Retrieved on: 
Wednesday, November 29, 2023

LOS ANGELES, Nov. 29, 2023 /PRNewswire-PRWeb/ -- Children's Music Fund (CMF), a leading national children's Music Therapy charity and 501(c)(3) nonprofit organization, today launches "Music Makes Us Better," a nationwide initiative dedicated to raising awareness and funds for the transformative benefits of Music Therapy. The effort marks the organization's first national awareness campaign and aims to elevate Music Therapy to a more widely recognized and embraced form of treatment, one that is covered by insurance companies just the same as other forms of physical and mental healing. The campaign was developed in partnership with award-winning brand, creative and marketing agency Park & Battery.

Key Points: 
  • Developed by agency Park & Battery, the "Music Makes Us Better" campaign aims to elevate Music Therapy as an essential form of treatment
    LOS ANGELES, Nov. 29, 2023 /PRNewswire-PRWeb/ -- Children's Music Fund (CMF), a leading national children's Music Therapy charity and 501(c)(3) nonprofit organization, today launches "Music Makes Us Better," a nationwide initiative dedicated to raising awareness and funds for the transformative benefits of Music Therapy.
  • - Michael Ruby, President and Chief Creative Office of Park & Battery
    CMF's "Music Makes Us Better" initiative illuminates the path of treatment through the universal language of music.
  • Music Therapy is a well-established health profession, employing music within a therapeutic relationship to address physical, emotional, cognitive, and social needs.
  • Administered by board-certified Music Therapists, the personalized treatment can include creating, singing, moving to, and/or listening to music.

Park & Battery CEO Ted Kohnen Joins Oakland Roots SC Ownership Group

Retrieved on: 
Thursday, August 10, 2023

OAKLAND, Calif., Aug. 10, 2023 /PRNewswire-PRWeb/ -- Ted Kohnen, co-founder and CEO of brand, marketing and content agency Park & Battery, has joined the ownership group of the Oakland Roots and Oakland Soul, men's and women's teams that seek to harness the magic of Oakland and the power of sports as a force for social good.

Key Points: 
  • OAKLAND, Calif., Aug. 10, 2023 /PRNewswire-PRWeb/ -- Ted Kohnen, co-founder and CEO of brand, marketing and content agency Park & Battery , has joined the ownership group of the Oakland Roots and Oakland Soul , men's and women's teams that seek to harness the magic of Oakland and the power of sports as a force for social good.
  • "We're thrilled to have Ted join the ownership group and be a part of this movement we are creating in Oakland and beyond.
  • "With a passion for sports and the community, Ted is a great fit within the ownership group and the entire organization."
  • Choosing to put headquarters in Oakland's Jack London Square, Kohnen launched Park & Battery alongside co-founder Michael Ruby in February 2022.

Breakout Marketing Agency, Park & Battery, Awarded Multiple Agency of the Year Honors

Retrieved on: 
Wednesday, June 14, 2023

OAKLAND, Calif., June 14, 2023 /PRNewswire-PRWeb/ -- Park & Battery was named the B2B Agency of the Year by the Association of National Advertisers (ANA) at its annual ANA B2 Awards, part of the 2023 ANA Masters of B2B Marketing Conference in Orlando. This recognition comes on the heels of earning silver as B2B Agency of the Year at the B2B Marketing Elevation Awards, part of the 2023 B2B Ignite USA Conference in May in Chicago. These back-to-back honors are impressive achievements, even more so because Park & Battery launched only 16 months ago.

Key Points: 
  • These back-to-back honors are impressive achievements, even more so because Park & Battery launched only 16 months ago.
  • All of these awards recognized Park & Battery's "Don't Be Sorry, Call Ari" campaign for client Esquire Bank.
  • The ANA B2 Awards recognize and celebrate the best in business marketing, and have done so for 47 years.
  • Park & Battery is a global brand, marketing, and content agency that harnesses perspectives to create value for brands and businesses globally.

ESQUIRE FINANCIAL HOLDINGS, INC. WINS DEMAND GEN REPORT'S 2022 KILLER CONTENT AWARD

Retrieved on: 
Thursday, May 4, 2023

JERICHO, N.Y., May 4, 2023 /PRNewswire/ -- Esquire Financial Holdings, Inc. (NASDAQ: ESQ) the holding company for Esquire Bank, National Association (collectively "Esquire"), has been honored by Demand Gen Report for the Best Account-Based Marketing ("ABM") Campaign at the 12th Annual Killer Content Awards (the Finny Awards). The winning campaign, co-developed with Esquire's B2B marketing agency partner, Park & Battery, was honored as part of the 2023 B2B Marketing Exchange conference in Scottsdale, Arizona.

Key Points: 
  • JERICHO, N.Y., May 4, 2023 /PRNewswire/ -- Esquire Financial Holdings, Inc. (NASDAQ: ESQ) the holding company for Esquire Bank, National Association (collectively "Esquire"), has been honored by Demand Gen Report for the Best Account-Based Marketing ("ABM") Campaign at the 12th Annual Killer Content Awards (the Finny Awards).
  • "Clearly, our marketing and sales teams, coupled with our agency partner, created an outstanding campaign focused on thought leadership-based marketing as Esquire is the first financial institution to be honored with this award."
  • Esquire was selected from among hundreds of nominees by Demand Gen Report's editorial and executive teams as an honoree based on the performance of their campaign, its innovation, and creativity.
  • "The application of customer lifecycle marketing and hyper-personalized ABM strategies has been a key priority for Esquire to service its national market and support growth.

Esquire Financial Holdings, Inc. Expands Collaboration with Salesforce to Drive Business Growth

Retrieved on: 
Wednesday, May 3, 2023

Esquire relies primarily on technology to virtually power customer and prospect engagements.

Key Points: 
  • Esquire relies primarily on technology to virtually power customer and prospect engagements.
  • Now, through its expanded work with Salesforce, Esquire will leverage artificial intelligence, advanced data analytics, and personalization features to deliver real-time and relevant thought leadership content and experiences to customers and prospects.
  • After only two years of using Marketing Cloud, Esquire now generates more than 50% of its law firm leads from digital marketing initiatives.
  • In addition to Marketing Cloud, Esquire leverages the power of additional Salesforce technology, including Tableau and Sales Cloud .

Park & Battery Partners with Harkness.ai to Enhance Agency Strategic Process and Organizational Performance

Retrieved on: 
Tuesday, October 4, 2022

OAKLAND, Calif., Oct. 4, 2022 /PRNewswire-PRWeb/ -- Park & Battery today formalized a strategic partnership with Harkness.ai in which the agency will leverage the breakthrough Harness.ai conversational analytics technology to support both our internal communications and learning and development initiatives, as well as to powerfully enhance its qualitative research capabilities. P&B will also strategically consult on the Harkness.ai brand and product.

Key Points: 
  • The global agency will leverage the Harkness.ai conversational analytics platform to power client research and internal communications; the agency will also consult on brand and product.
  • "Working with like-minded, big-hearted people is core to our philosophy at Park & Battery," commented Park & Battery's Michael Ruby.
  • Park & Battery is a global brand, marketing, and content agency that harnesses perspectives to create value for brands and businesses globally.
  • In doing so, Harkness.ai help teams optimize individual contributions and identify key language choices that drive meeting outcomes.

Global Marketing Agency, Park & Battery, launches Innovative Program to Proactively Address Mental Well-Being

Retrieved on: 
Tuesday, May 31, 2022

OAKLAND, Calif., May 31, 2022 /PRNewswire-PRWeb/ -- Park & Battery today announced its partnership with Heart Based Institute (HBI) to offer a fundamentally different approach to meditation that aligns the heart and mind to reduce stress, alleviate burnout, enhance resiliency, and promote calmness and happiness. Park & Battery is offering the program at no cost as part of their commitment and comprehensive approach to well-being for employees as well as clients. The inaugural 5-week program launched during Mental Health Awareness Month in May.

Key Points: 
  • Park & Battery is offering the program at no cost as part of their commitment and comprehensive approach to well-being for employees as well as clients.
  • Action is long overdue, especially in the marketing and advertising industry, said Ted Kohnen, Park & Battery's CEO.
  • Park & Battery's program is led by Heart Based Institute co-founder and licensed psychologist, Ed Rubenstein, PhD.
  • Park & Battery is a global brand, marketing and content agency that harnesses perspectives to create clarity, empower action and deliver outcomes for brands and businesses globally.

Acclaimed Agency Execs Ted Kohnen and Michael Ruby Launch Park & Battery

Retrieved on: 
Wednesday, April 27, 2022

OAKLAND, Calif., April 27, 2022 /PRNewswire-PRWeb/ -- Park & Battery today announced its launch as a global brand, marketing and content agency, led by the award-winning team of Ted Kohnen and Michael Ruby. The new agency will focus on creating brands, launches, and experiences that deliver significant impact for clients globally, from brand strategy and messaging through to creative/design, content, and media/go-to-market solutions. Kohnen serves as Park & Battery's Chief Executive Officer; Ruby takes on the role of President, Chief Creative Officer.

Key Points: 
  • Ten-time Agency of the Year executives open global brand, marketing and content agency; joined by ex-Cisco and Salesforce leader as company's CMO in Residence
    OAKLAND, Calif., April 27, 2022 /PRNewswire-PRWeb/ -- Park & Battery today announced its launch as a global brand, marketing and content agency, led by the award-winning team of Ted Kohnen and Michael Ruby.
  • Kohnen serves as Park & Battery's Chief Executive Officer; Ruby takes on the role of President, Chief Creative Officer.
  • Kohnen and Ruby have spent fifteen years working together in agency leadership positions, helping lead their prior agencies to more than ten Agency of the Year accolades.
  • Park & Battery is a global brand, marketing and content agency that harnesses perspectives to create clarity, empower action and deliver outcomes for brands and businesses globally.