SOUR PATCH KIDS® Puts Sweet Twist on Valentine's Day with New Sour Hearts Black Raspberry Candy and Exclusive Dinner Experience
EAST HANOVER, N.J., Feb. 1, 2023 /PRNewswire/ -- SOUR PATCH KIDS is celebrating sweethearts and sour singles this Valentine's season with the launch of its new SOUR PATCH KIDS Sour Hearts candy. The popular and unique Black Raspberry flavor, now in a new black heart shape, is sure to bring some edge to the traditional Valentine's Day candy aisle. To add to the fun, SOUR PATCH KIDS is also announcing the launch of the Sour Hearts Social Club for Sour Hearts who want to enjoy the sweet side of Valentine's Day...without the romance.
- To add to the fun, SOUR PATCH KIDS is also announcing the launch of the Sour Hearts Social Club for Sour Hearts who want to enjoy the sweet side of Valentine's Day...without the romance.
- "SOUR PATCH KIDS Sour Hearts candy plays on the mischievous side of Valentines, while still delivering the sour-then-sweet treat SOUR PATCH KIDS fans have come to know and love, regardless of relationship status."
- In honor of its new, limited-edition product, SOUR PATCH KIDS is throwing the ultimate anti-Valentine's Day celebration: the Sour Hearts Social Club.
- Sour Hearts who can't make it or don't live in Chicago can follow SOUR PATCH KIDS on Instagram at https://www.instagram.com/sourpatchkids/ and watch for a chance to win** a Sour Hearts Social Club kit, filled with the all-new SOUR PATCH KIDS Sour Hearts candy and fun décor for fans to create their own Sour Hearts Social Club with their friends at home!