Associated tags: Ally Financial, Motivation, Language, Verizon Communications, Marks & Spencer, JPMorgan Chase, Retail, Artificial Intelligence, Communications, Machine learning, Intrinsic motivation (artificial intelligence), Software, AI, Travel, Online shopping, Internet, Online Retail, Sales, Data
Locations: NEVADA, US, ISRAEL, UNITED STATES, NORTH AMERICA, NEW YORK
Technology,
Marketing,
Advertising,
Communications,
Media,
Software,
Digital Marketing,
Social Activism,
Artificial Intelligence,
Motivation,
Partnership,
Machine learning,
Knowledge,
Eye,
Retail "We are thrilled to be Persado’s first certified agency partner and bring the power of the provider’s industry-leading GenAI platform to our clients,” said Keith Schwartz, CEO of Bounteous x Accolite.
Key Points:
- "We are thrilled to be Persado’s first certified agency partner and bring the power of the provider’s industry-leading GenAI platform to our clients,” said Keith Schwartz, CEO of Bounteous x Accolite.
- Together, we can offer the highest-performing digital messaging that will drive measurably better outcomes for our clients.”
The collaboration combines Bounteous x Accolite’s deep expertise in customer experience, conversion rate optimization, and personalized marketing activation with Persado's best-in- class GenAI solutions.
- As Persado's first preferred, certified agency partner, Bounteous x Accolite will apply the team’s knowledge of the Persado platform with their expertise in creating personalized experiences at scale—harnessing the full potential of GenAI to achieve even greater lift across channels.
- "Bounteous x Accolite are at the top of their game delivering unparalleled customer experiences, technology, and analytics for marquee brands.
Motivation,
Natural language processing,
Risk,
Shop Talk,
VIDEO,
Deep learning,
LLM,
SKU,
Adobe,
Language,
Machine learning,
Marketing,
Emotion,
Human,
Online shopping LAS VEGAS, March 18, 2024 /PRNewswire/ -- Today at Shoptalk 2024 (Booth #504), Persado, the Motivation Artificial Intelligence (AI) company, announced innovations in generative AI (GenAI) content and image creation for retailers, financial services companies, and digital agencies. Available this spring in the Persado Essential Motivation self-service platform, the new content copilot tools help ensure the best on-brand messages for engaging customers across email, web, mobile, and social channels.
Key Points:
- First launched in August 2023, Persado Essential Motivation is a self-service GenAI solution that accelerates marketing content outputs, boosts outcomes, and increases compliance throughout customer journeys.
- The innovations enable copywriters, brands, and digital performance marketers to generate content rapidly, get instant feedback on brand compliance then safely deploy to market and reap substantial benefits.
- Persado-generated content outperforms human and generic LLM content 96 percent of the time, resulting in a 40 percent average improvement in performance.
- For more information about Persado Essential Motivation, as well as Persado Dynamic Motivation solution, visit https://www.persado.com/product/platform/ .
Retrieved on:
Monday, February 26, 2024
Software,
Networks,
Internet,
Luxury,
Specialty,
Electronic Commerce,
Technology,
Artificial Intelligence,
Retail,
Marketing,
Advertising,
Communications,
Shop Talk,
Motivation,
LLM,
NEA,
Language,
Sales Assaf Baciu , Co-founder and President at Persado , will speak at Shoptalk 2024 in Las Vegas .
Key Points:
- Assaf Baciu , Co-founder and President at Persado , will speak at Shoptalk 2024 in Las Vegas .
- Attendees will hear insights about how to leverage innovations––such as generative AI––to optimize marketing strategies, campaigns, and messages, driving revenue.
- Assaf and a team of GenAI for marketing experts will also be available at the Persado Shoptalk booth (#504) to discuss Persado’s Motivation AI solutions .
- Session is 8:30 – 9:10 am on Tuesday, March 19, 2024
The Persado booth will be open during Show Expo hours.
Retrieved on:
Thursday, October 19, 2023
Lodging,
Public Relations,
Investor Relations,
Travel,
Marketing,
Advertising,
Communications,
Social Media,
Software,
Restaurant,
Bar,
Search Engine Marketing,
Internet,
Wine & Spirits,
Supermarket,
Specialty,
Cruise,
Technology,
Catalog,
Food,
Beverage,
Bridal,
Fashion,
Retail,
Home Goods,
Artificial Intelligence,
Supply Chain Management,
Luxury,
Discount,
Variety,
Department Stores,
Attention,
Social media,
Spira,
Family,
Data,
Motivation,
Friends,
Content intelligence,
Emotion,
Noise,
Language,
Intrinsic motivation (artificial intelligence),
Sales Persado , the Motivation Artificial Intelligence (AI) company, has released its 2023 Holiday Marketing Guide , providing digital marketers with valuable insights for message experimentation and breaking through the noise during the critical 2023 holiday shopping season.
Key Points:
- Persado , the Motivation Artificial Intelligence (AI) company, has released its 2023 Holiday Marketing Guide , providing digital marketers with valuable insights for message experimentation and breaking through the noise during the critical 2023 holiday shopping season.
- “We’re often surprised by which AI-generated marketing language performs the best for our customers,” said Lisa Spira, Vice President of Content Intelligence at Persado.
- “Throughout the first half of 2023, we saw an uptick in customers engaging with language that encourages them to treat themselves.
- The Persado 2023 Holiday Marketing Guide, can be found at: https://www.persado.com/resource-library/articles
Other Retail,
Online Retail,
Technology,
Luxury,
Travel,
Electronic Commerce,
Retail,
Software,
Artificial Intelligence,
Internet,
Other Travel,
Algorithm,
Multimedia,
Deep learning,
Language,
Machine learning,
Data,
ESP,
CB,
Motivation,
Balanced scorecard,
Copywriting,
Natural language processing,
Intrinsic motivation (artificial intelligence),
Capital punishment,
Generative,
CB Insights,
NLP,
CX,
Social media,
Research,
Online shopping,
Medical device,
Sales Persado , the Motivation Artificial Intelligence (AI) company, is the top Leader in CB Insights’ new landscape report assessing companies providing generative AI text content generation.
Key Points:
- Persado , the Motivation Artificial Intelligence (AI) company, is the top Leader in CB Insights’ new landscape report assessing companies providing generative AI text content generation.
- Leaders are the most established service providers in the market and possess the breadth to address various customer needs.
- View the full release here: https://www.businesswire.com/news/home/20231009773529/en/
Motivation AI company Persado was named a top Leader in the CB Insights Generative AI Text Content Generation landscape, outperforming 14 vendors profiled in the report's Execution, Strength, and Positioning Ranking matrix.
- (Graphic: Business Wire)
According to CB Insights, “By adopting generative AI for text content generation, businesses can streamline and scale their content creation processes, save time and resources, and ensure consistent and high-quality output.
Retrieved on:
Wednesday, August 16, 2023
Technology,
Marketing,
Banking,
Electronic Commerce,
Communications,
Professional Services,
Software,
Other Travel,
Artificial Intelligence,
Travel,
Martech,
Advertising,
Forrester Research,
LLM,
F500,
CMS,
CVR,
Workflow,
Motivation,
Internet,
API,
ChatGPT,
Adobe Experience Cloud,
Intrinsic motivation (artificial intelligence),
Language,
Human,
Multimedia,
Privacy,
DCO,
Organization,
Acquisition,
Data,
Machine learning,
Risk,
CRM,
Generative,
ROI,
SVP,
DAM,
SMS,
Behavior,
Online shopping,
Publishing,
Medical device,
Sales Persado , the Motivation Artificial Intelligence (AI) company, announced today the launch of Essential Motivation, a GenAI language hub for digital marketers across industries to rapidly create emotionally engaging messages that increase customer action and conversion.
Key Points:
- Persado , the Motivation Artificial Intelligence (AI) company, announced today the launch of Essential Motivation, a GenAI language hub for digital marketers across industries to rapidly create emotionally engaging messages that increase customer action and conversion.
- Essential Motivation is the only solution designed to connect to a company’s marketing stack to deploy language, automatically achieve results, and learn what engages customers.
- With Essential Motivation, Persado makes available to organizations across industries a low-risk way to tap into the efficiencies and effectiveness of GenAI for marketing text .
- Essential Motivation is an extension of Persado’s award-winning AI platform, which powers a suite of generative AI solutions for marketing.
Software,
Artificial Intelligence,
Vacation,
Cruise,
Internet,
Data Management,
Women,
Technology,
Retail,
Men,
Family,
Consulting,
Consumer,
Online Retail,
Professional Services,
Luxury,
Public Relations,
Investor Relations,
Marketing,
Advertising,
Communications,
Other Travel,
Transportation,
Lodging,
Destinations,
Travel,
Social Media,
Search Engine Optimization,
Search Engine Marketing,
Gen,
Momentive,
Friends,
Synthetic media,
Intrinsic motivation (artificial intelligence),
Multimedia,
Social media,
Language,
Generation Z,
Generative,
Ageing,
Mouth,
Online shopping,
Tourism According to the study, consumer debt impacts travel plans — 34% of consumers limit their travel frequency due to debt and 25% go for less expensive trips — yet people are still prioritizing travel.
Key Points:
- According to the study, consumer debt impacts travel plans — 34% of consumers limit their travel frequency due to debt and 25% go for less expensive trips — yet people are still prioritizing travel.
- The study found that social influencers, email promotions, and sponsored social media posts, collectively influence only 19% of consumers’ destination decisions—underscoring the opportunities for marketers to better understand consumer motivations.
- (Graphic: Business Wire)
The 2023 Persado Consumer Travel Study report is available today.
- To read the full report and learn more about how Persado is helping travel brands reach their customers this season, visit https://bit.ly/2023-persado-travel-study .
Learning,
Partnership,
Motivation,
Intrinsic motivation (artificial intelligence),
ML,
Human,
Emotion,
E-commerce,
Language,
Machine learning,
Online shopping,
Retail,
Namogoo The integration with Namogoo does not require any additional effort in development or manual intervention.
Key Points:
- The integration with Namogoo does not require any additional effort in development or manual intervention.
- "We at Namogoo are thrilled to join forces with Persado to bring a new level of personalization to the eCommerce experience," said Ohad Greenshpan, Co-founder and CTO of Namogoo.
- "Leveraging visitors' intent to adapt a website's language will be a game-changer for retail brands, allowing Persado to combine their generative AI capabilities with Namogoo's real-time segments and predictions, and take the world of personalization to new heights.
- Persado and Namogoo are proud to announce this strategic partnership, which will elevate and individualize the onsite customer experience.
Marketing,
Online Retail,
Retail,
Communications,
Technology,
Artificial Intelligence,
Natural language processing,
Travel,
Motivation,
Tapestry,
Deep learning,
ChatGPT,
Intrinsic motivation (artificial intelligence),
Multimedia,
Language,
NLP,
Data,
Marks & Spencer,
ROI,
JavaScript,
Online shopping Brands see 3-5% increase in ecommerce revenue when using Persado Dynamic Motivation to personalize web content at the cart and checkout stages.
Key Points:
- Brands see 3-5% increase in ecommerce revenue when using Persado Dynamic Motivation to personalize web content at the cart and checkout stages.
- View the full release here: https://www.businesswire.com/news/home/20230516005417/en/
Persado Dynamic Motivation uses specialized generative AI to help brands reduce cart abandonment and increase ecommerce sales 3-5% by transforming static online cart and checkout experiences into personalized paths to purchase.
- The new solution uses generative AI to create and determine optimal language that “speaks” to customers while on their shopping cart page.
- Dynamic Motivation for the online cart is available today, with additional web journey (email and mobile) functionality launching later in spring.
Technology,
Other Retail,
Marketing,
Communications,
Specialty,
Other Travel,
Retail,
Artificial Intelligence,
Online Retail,
Travel,
Natural language processing,
Digital marketing,
Momentive,
Senior,
Deep learning,
Synthetic media,
Intrinsic motivation (artificial intelligence),
Multimedia,
Language,
NLP,
Creativity,
Generative,
Digital,
AI,
Sales,
Medical device Marketers — and their brands — have tangible revenue to gain from enlisting a strategic AI partner, according to a new study from Persado , the Motivation Artificial Intelligence (AI) company.
Key Points:
- Marketers — and their brands — have tangible revenue to gain from enlisting a strategic AI partner, according to a new study from Persado , the Motivation Artificial Intelligence (AI) company.
- These and other findings are available in the new report, “ Better Together: Generative AI + Human Creativity.
- The study demonstrates how Generative AI can augment experienced marketing teams, using personalized language to generate higher-performing content that not only catches consumers’ attention, but also motivates them to act.
- To read more about the findings and the messages presented in the survey, read the full Better Together: Generative AI + Human Creativity report on the Persado website.
