GA4

Boulevard Deepens Support for Medspas with Enhanced Google Integration

Retrieved on: 
Tuesday, February 6, 2024

Leveraging Reserve with Google, medspas and other HIPAA-covered businesses such as IV, laser hair removal, and wellness centers can now connect their Google Business Profile directly with Boulevard, enabling clients to transition from searching to booking with just a single click.

Key Points: 
  • Leveraging Reserve with Google, medspas and other HIPAA-covered businesses such as IV, laser hair removal, and wellness centers can now connect their Google Business Profile directly with Boulevard, enabling clients to transition from searching to booking with just a single click.
  • Medspas, salons , and other self-care businesses using Boulevard can now also leverage Google Analytics (GA4) to better track how well Google Ads convert to bookings, helping them fully maximize their digital marketing investments.
  • “By delivering even deeper integration with Google, Boulevard is making it easier for customers to find that ideal balance.
  • The expanded Google integration deepens Boulevard’s already best-in-class capabilities for medspas.

DealerOn Transforms Automotive Website Personalization with New Signals Product and Partners with fullthrottle.ai to release Signals Experience Cloud (SXC) at NADA 2024

Retrieved on: 
Thursday, February 1, 2024

ROCKVILLE, Md. and MALVERN, Pa., Feb. 1, 2024 /PRNewswire/ -- DealerOn Inc. has unveiled its new Signals platform, a game-changer in automotive website personalization. This cutting-edge, open ecosystem harnesses a diverse range of a dealer's own data sources, including browsing behavior from Google Analytics (GA4) data, third-party customer data platforms, digital advertising, and email marketing interactions, to deliver unparalleled personalization for every visitor.

Key Points: 
  • Signals and SXC transform Automotive Website Personalization by enhancing the user experience and increasing marketing efficiency and ROI for dealerships.
  • and MALVERN, Pa., Feb. 1, 2024 /PRNewswire/ -- DealerOn Inc. has unveiled its new Signals platform, a game-changer in automotive website personalization.
  • For dealerships looking to turbocharge the solution, DealerOn presents Signals Experience Cloud (SXC) powered by fullthrottle.ai.
  • DealerOn & fullthrottle.ai will be showcasing these offerings at booths 4313W (DealerOn) and 4921W (fullthrottle.ai) at the NADA 2024 show in Las Vegas.

Social Media Analytics Market worth $14.6 billion by 2028 - Exclusive Report by MarketsandMarkets™

Retrieved on: 
Thursday, January 25, 2024

Managed service providers are playing a crucial role in the field of social media analytics.

Key Points: 
  • Managed service providers are playing a crucial role in the field of social media analytics.
  • They offer a wide range of services to businesses to help them optimize their social media presence and gain valuable insights from their social media data.
  • These services include advanced social media analytics tools that can track user traffic, measure customer experience, and identify trends and patterns in social media data.
  • Social Media Analytics Market Advantages:
    Social media analytics offer significant perspectives on consumer behaviour, inclinations, and viewpoints.

Social Media Analytics Market worth $14.6 billion by 2028 - Exclusive Report by MarketsandMarkets™

Retrieved on: 
Thursday, January 25, 2024

Managed service providers are playing a crucial role in the field of social media analytics.

Key Points: 
  • Managed service providers are playing a crucial role in the field of social media analytics.
  • They offer a wide range of services to businesses to help them optimize their social media presence and gain valuable insights from their social media data.
  • These services include advanced social media analytics tools that can track user traffic, measure customer experience, and identify trends and patterns in social media data.
  • Social Media Analytics Market Advantages:
    Social media analytics offer significant perspectives on consumer behaviour, inclinations, and viewpoints.

Rumble Reports Third Quarter 2023 Results

Retrieved on: 
Monday, November 13, 2023

LONGBOAT KEY, Fla., Nov. 13, 2023 (GLOBE NEWSWIRE) -- Rumble Inc. (Nasdaq: RUM) ("Rumble" or the "company"), the video sharing platform and cloud services provider, today announced financial results for the fiscal quarter ended September 30, 2023.

Key Points: 
  • For the third quarter of 2023, revenue was $18.0 million, compared to $11.0 million in the third quarter of 2022, an increase of 64%.
  • General and administrative expense was $9.7 million for the quarter, compared to $2.9 million in the third quarter of 2022.
  • Research and development expense was $5.1 million for the quarter, compared to $1.7 million in the third quarter of 2022.
  • Rumble will host a conference call at 5:00 p.m. Eastern Time today, Monday, November 13, 2023, to discuss its quarterly results.

Meet MNTN Next Gen TV

Retrieved on: 
Thursday, November 16, 2023

MNTN, the Hardest Working Software in TV and a trailblazer in Performance TV advertising, today unveiled MNTN Next Gen TV.

Key Points: 
  • MNTN, the Hardest Working Software in TV and a trailblazer in Performance TV advertising, today unveiled MNTN Next Gen TV.
  • “MNTN's Next Gen TV is not just a software update; it’s a significant evolution of Performance TV,” said MNTN President and CEO Mark Douglas.
  • MNTN Next Gen TV is a necessity for any advertiser precisely at the moment when marketers need it the most.”
    MNTN Customers who gained early access to MNTN Next Gen TV are already seeing impactful results.
  • Mikayla Ceraso, Growth Marketing Manager at Tuckernuck shared, “After MNTN released Next Gen TV, our ROAS increased by 65% the following month — both in the MNTN platform and in Google Analytics, where we use our conversion measurement methodology.

Heap Announces New Features to Swiftly Reveal Valuable Product Insights

Retrieved on: 
Thursday, November 16, 2023

Heap , the leading digital insights provider, today introduced new features that guide users to actionable insights with out-of-the-box dashboards.

Key Points: 
  • Heap , the leading digital insights provider, today introduced new features that guide users to actionable insights with out-of-the-box dashboards.
  • Heap breaks down data silos across acquisition, activation, and engagement with a single click.
  • New features allow teams to accelerate growth loops and optimize product enhancements.
  • "These innovations are a game-changer for unlocking a product's hidden potential,” said Rachel Obstler , CPO at Heap.

Slingshot Brings Operational Data to the Center of Employees’ Most Common Projects and Processes with Ready-to-Use Workflows

Retrieved on: 
Thursday, October 26, 2023

Slingshot users can now access a library of pre-built processes and data dashboards that bring together everything teams need to manage projects and analyze their real-time performance in one place.

Key Points: 
  • Slingshot users can now access a library of pre-built processes and data dashboards that bring together everything teams need to manage projects and analyze their real-time performance in one place.
  • But, across many organizations, the data and resources teams need to complete even recurring projects are spread across several systems, channels, and gatekeepers.
  • Slingshot’s new templates are pre-populated with data dashboards, tasks, discussions and pinned resources to enable employees to start their projects, connect data sources and get to work–in seconds.
  • With Slingshot, teams can bring together analytics from multiple cloud data sources and connect them directly to Slingshot’s data dashboard templates.

Revieve Unveils Unprecedented Data Insights, Ushering in a New Era of Personalized Beauty Experiences

Retrieved on: 
Wednesday, August 30, 2023

CHICAGO and HELSINKI, Aug. 30, 2023 /PRNewswire-PRWeb/ -- Revieve , a global technology company enabling personalized brand experience solutions through its enterprise-grade beauty and wellness technology platform cross-category, cross-channel, and throughout the customer journey, reveals a remarkable advancement in harnessing data for its partners, resulting in substantial improvements across various aspects of partner business decisions and operations. This advancement empowers beauty brands and retailers with insights, serving as a catalyst for predictive campaigns and the creation of exceptionally personalized customer experiences.

Key Points: 
  • This advancement empowers beauty brands and retailers with insights, serving as a catalyst for predictive campaigns and the creation of exceptionally personalized customer experiences.
  • In a recent Q2 analysis of U.S. retailers, Revieve's data highlighted significant shifts in consumer preferences.
  • "The merging of GA4 analytics and first-party data is steering the beauty industry towards an era of unparalleled insights and hyper-personalization.
  • "This advancement in data collection and utilization helps target and provide solutions for the newest generation of beauty and skincare consumers, Gen Z."

Snowplow Outperforms GA4 in GigaOm Evaluation

Retrieved on: 
Monday, August 21, 2023

Snowplow , the global leader in data creation, today announced that technology analyst firm GigaOm has found that its solution outperforms Google Analytics 4 (GA4) following a comprehensive field test.

Key Points: 
  • Snowplow , the global leader in data creation, today announced that technology analyst firm GigaOm has found that its solution outperforms Google Analytics 4 (GA4) following a comprehensive field test.
  • Specifically, the report found that Snowplow was 6.9 times faster than GA4 for the queries GigaOm tested, had far less scanned query data, and proved orders of magnitude less expensive than GA4 over a three-year period.
  • The data produced by Snowplow (out-of-the-box, in BigQuery) is significantly easier to work with than that produced by GA4.
  • Read the full GigaOm report and learn more about Snowplow’s strengths compared to GA4, here .