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CSAA Insurance Group ad campaign featuring Rick Astley goes viral across America

Retrieved on: 
Tuesday, August 30, 2022

WALNUT CREEK, Calif., Aug. 30, 2022 /PRNewswire/ -- CSAA Insurance Group's recent campaign with 1980s British legend Rick Astley, like everything else the accomplished singer has done, has been an overwhelming success. After launching on August 15, the campaign went viral, reaching 2.5 million views in just a few days with numbers continuing to grow. And, the campaign's not over yet, with the release today of an all-new 30-second video.

Key Points: 
  • WALNUT CREEK, Calif., Aug. 30, 2022 /PRNewswire/ -- CSAA Insurance Group's recent campaign with 1980s British legend Rick Astley, like everything else the accomplished singer has done, has been an overwhelming success.
  • CSAA Insurance Group ad campaign featuring Rick Astley releases an all-new 30-second video featuring "insider" moments.
  • "We are beyond thrilled by the overwhelmingly favorable reaction to this campaign," said Linda Goldstein, executive vice president, Customer Experience & Marketing, CSAA Insurance Group.
  • Check out the original Rick Astley-CSAA Insurance Group video:
    CSAA Insurance Group, a AAA Insurer, offers automobile, homeowners, and other personal lines of insurance to AAA Members through AAA clubs in 23 states and the District of Columbia.

CSAA Insurance Group and Rick Astley Partner on Surprise Ad Campaign

Retrieved on: 
Wednesday, August 17, 2022

CSAA Insurance Group has partnered with 1980s British legend Rick Astley to launch a new brand campaign across 17 U.S. markets.

Key Points: 
  • CSAA Insurance Group has partnered with 1980s British legend Rick Astley to launch a new brand campaign across 17 U.S. markets.
  • View the full release here: https://www.businesswire.com/news/home/20220817005214/en/
    Rick Astleys iconic hairstyle is featured in an ad campaign with CSAA Insurance Group.
  • Its a collaboration that makes sense, as CSAA Insurance Group continues its 100-year streak of providing unbeatable service and support to customers in times of need.
  • This week, Rickified QR codes are going up across the country, primed to unleash a familiar Rick Astley experience: the Rickroll.

CSAA Insurance Group and Rick Astley Partner on Surprise Ad Campaign

Retrieved on: 
Wednesday, August 17, 2022

WALNUT CREEK, Calif., Aug. 17, 2022 /PRNewswire/ -- CSAA Insurance Group has partnered with 1980s British legend Rick Astley to launch a new brand campaign across 17 U.S. markets. For the first time in 35 years, Astley and the top-rated AAA Insurance provider have released a new version of his beloved music video for his 1987 chart-topping hit "Never Gonna Give You Up." The new video pays tribute to the original while spreading the good news about InsurAAAnce — the insurance that never gives you up!

Key Points: 
  • WALNUT CREEK, Calif., Aug. 17, 2022 /PRNewswire/ -- CSAA Insurance Group has partnered with 1980s British legend Rick Astley to launch a new brand campaign across 17 U.S. markets.
  • This week, "Rickified" QR codes are going up across the country, primed to unleash a familiar Rick Astley experience: the "Rickroll."
  • CSAA Insurance Group, a AAA Insurer, offers automobile, homeowners and other personal lines of insurance to AAA Members through AAA clubs in 23 states and the District of Columbia.
  • CSAA Insurance Group | 3055 Oak Road, Walnut Creek CA 94597 | www.csaa-insurance.aaa.com
    View original content to download multimedia: https://www.prnewswire.com/news-releases/csaa-insurance-group-and-rick-a...

Kin Announces $82M First Close in Series D Financing

Retrieved on: 
Tuesday, March 1, 2022

Kin Insurance, the direct-to-consumer home insurance company built for every new normal, today announced the $82 million first close of its Series D round, with additional commitments for a second close totaling $18 million.

Key Points: 
  • Kin Insurance, the direct-to-consumer home insurance company built for every new normal, today announced the $82 million first close of its Series D round, with additional commitments for a second close totaling $18 million.
  • Kin had raised $133 million in equity funding prior to this round, which comes on the heels of Kins explosive growth in 2021 .
  • This capital will allow Kin to be even more ambitious, expanding their offerings and growing to serve millions of households.
  • Kin offers homeowners, landlord, condo, and mobile home insurance through the Kin Interinsurance Network (KIN), a reciprocal exchange owned by its customers who share in the underwriting profit.