OneTrust

Two New Apple and Google Platform Privacy Requirements Kicking In Now

Retrieved on: 
Thursday, April 18, 2024
Health, DPA, Organization, Conflict, European Economic Area, Documentation, Consent management, DSA, WWDC, TCF, ATT, Policy, OneTrust, AI, Fitness, CMP, Privacy, Software development kit, App Store (iOS/iPadOS), Education minister, Data collection, Analytics, API, SDK, Marketing, IOS, DMA, Advertising, Satellite navigation device

Apple?s important mandatory requirements affecting iOS apps are about to kick in, and Google’s new requirements for publishers and advertisers have just gone into effect. Accurately implementing these requirements calls for close cooperation between the legal, privacy, and ad ops teams. Apple’s Privacy Manifests At WWDC 2023, Apple announced privacy manifests, signatures for SDKs, and [?]

Key Points: 


Apple?s important mandatory requirements affecting iOS apps are about to kick in, and Google’s new requirements for publishers and advertisers have just gone into effect. Accurately implementing these requirements calls for close cooperation between the legal, privacy, and ad ops teams. Apple’s Privacy Manifests At WWDC 2023, Apple announced privacy manifests, signatures for SDKs, and [?]

Adobe Summit 2024: Adobe Unveils the Future of Customer Experience Management (CXM) in the Age of Generative AI

Retrieved on: 
Tuesday, March 26, 2024
Technology, Mobile, Wireless, Audio, Video, Apps, Applications, Artificial Intelligence, Other Technology, Software, Digital Marketing, Networks, Communications, Internet, Data Management, Content Marketing, Consumer Electronics, Cloud, CDP, Customer experience, Pfizer, Climate, Social media, Microsoft Azure, Havas, Investment, Asset management, Asset, Media, Marketing, TSB, IPG, General Motors, Publicis, Microsoft Word, Microsoft, Partnership, Workflow, Adobe Experience Cloud, Firefly, AEM, Delta Air Lines, Customer data platform, Data management, Creation, Organization, CXM, Collaboration, Research, OneTrust, Activation, AI, IBM, Imagination, Adobe Creative Cloud, Accenture, B2B, ADBE, Conference, Growth, AJO, Omnicom Group, BigQuery, EY, Life, Google Docs, MLB, Summit, WPP, Multimedia, Sales

In the era of generative AI, Adobe is providing a roadmap to help brands activate AI to deliver customer value and capture the massive opportunity in driving personalization at scale.

Key Points: 
  • In the era of generative AI, Adobe is providing a roadmap to help brands activate AI to deliver customer value and capture the massive opportunity in driving personalization at scale.
  • This is anchored in Adobe Experience Platform, which enables brands to activate customer data across various enterprise systems through an integrated set of applications.
  • Adobe announced today an expanded partnership with Microsoft to deliver generative AI capabilities for marketers that bring powerful Adobe Experience Cloud customer experience insights and Firefly generative AI directly into Microsoft applications to reinvent workflows and ignite productivity.
  • Adobe Summit 2024 is a hybrid event with both an in-person and online presentation powered by Adobe Experience Cloud.

Beam, the enterprise brand management SaaS platform, launches as an independent company

Retrieved on: 
Tuesday, March 12, 2024
Venture Capital, Software, Other Communications, Marketing, Advertising, Communications, Professional Services, Technology, Convercent, Software as a service, Beam, Tech, Salesforce, Stanford University Medical Center, Optum, Foster, OneTrust, Cigna, S&P, Peloton

Today, Monigle, the 52-year-old Denver-based branding agency, officially announced that Beam, the company’s SaaS brand management platform, will become a standalone company.

Key Points: 
  • Today, Monigle, the 52-year-old Denver-based branding agency, officially announced that Beam, the company’s SaaS brand management platform, will become a standalone company.
  • Beam was originally created over 12 years ago as a solution for Monigle’s clients to deploy their brand assets.
  • I am excited to now build on that past success and grow Beam as its own independent software business, delivering even more value to our customers.
  • Launching as a standalone company gives Beam the freedom to operate as a SaaS software provider, delivering faster growth, increased value, and more delighted customers,” said Foster.

OneTrust Joins Responsible Artificial Intelligence Institute

Retrieved on: 
Wednesday, April 3, 2024
RMF, Organization, Responsibility, Classification, Intelligence, Partnership, International Association, Ethics, OneTrust, AI, NIST, OECD, Economy, IAPP, Machine learning, Privacy, Artificial intelligence, RAI, Medical device

ATLANTA, April 3, 2024 /PRNewswire/ -- OneTrust, the market-defining leader for trust intelligence, today announced that it has joined the Responsible Artificial Intelligence Institute (RAI Institute), the prominent non-profit enabling global organizations to harness the power of responsible AI.

Key Points: 
  • OneTrust partners with RAI Institute to contribute to its development of tangible governance tools for trustworthy, safe, and fair Artificial Intelligence
    ATLANTA, April 3, 2024 /PRNewswire/ -- OneTrust, the market-defining leader for trust intelligence , today announced that it has joined the Responsible Artificial Intelligence Institute (RAI Institute), the prominent non-profit enabling global organizations to harness the power of responsible AI.
  • As AI adoption accelerates, OneTrust recognizes responsible AI practices are critical for building trust and unlocking AI's full potential across industries.
  • "We're delighted to welcome OneTrust as a member of the Responsible AI Institute," said Alyssa Lefaivre Škopac, Head of Global Partnerships & Growth at Responsible AI Institute.
  • Through its own expert-led OneTrust for AI Governance Masterclass webinar series , OneTrust enables compliance and technology professionals alike to mature their technology-driven AI compliance programs and foster responsible AI practices across their businesses.

OneTrust Powers Privacy-First, Personalized Experiences with Adobe Real-Time Customer Data Platform

Retrieved on: 
Thursday, March 21, 2024
Cloud, CDP, Consent, ROI, Communication, Digital, Intelligence, Partnership, OneTrust, Organization, Senior, Adobe, Privacy, Marketing, Magic, Cryptocurrency

ATLANTA, March 21, 2024 /PRNewswire/ -- OneTrust, the market-defining leader for trust intelligence, today announced it is partnering with Adobe to offer the capabilities of OneTrust Universal Consent and Preference Management (UCPM) with the Adobe Real-Time Customer Data Platform (CDP), part of Adobe Experience Cloud. Adobe was recognized as a Leader in the 2024 Gartner® Magic Quadrant™ for Customer Data Platforms. We believe, through the partnership, OneTrust will empower marketers and data stewards to cultivate trust by giving customers control of how data is used by brands and increase marketing ROI by powering personalized experiences that reflect an individual's preferences, all while automating privacy compliance with global laws.

Key Points: 
  • ATLANTA, March 21, 2024 /PRNewswire/ -- OneTrust, the market-defining leader for trust intelligence , today announced it is partnering with Adobe to offer the capabilities of OneTrust Universal Consent and Preference Management ( UCPM ) with the Adobe Real-Time Customer Data Platform (CDP), part of Adobe Experience Cloud.
  • Adobe was recognized as a Leader in the 2024 Gartner® Magic Quadrant™ for Customer Data Platforms.
  • This will provide the foundation for marketers to capture, store, enforce, and activate consent—at scale—to deliver highly personalized and consistent experiences leveraging first-party data.
  • According to Gartner, "First-party data can strengthen customer relationships by enabling companies to provide more personalized, relevant experiences.

OneTrust Joins LOT Network in Major Step to Promote and Protect Open Innovation

Retrieved on: 
Tuesday, March 19, 2024
Transfer, The Lot, PAE, Microsoft, Automation, LOT Network, Intelligence, Internet of things, News, OneTrust, AI, IBM, Cloud computing, License, Patent, Privacy, Cryptocurrency

ATLANTA, March 19, 2024 /PRNewswire/ -- OneTrust, the market-defining leader for trust intelligence, today announced that it has joined LOT Network, the international, non-profit community of companies working together to protect themselves against litigation brought on by patent assertion entities (PAEs, also known as "patent trolls"). OneTrust joining the LOT (License on Transfer) Network's community of 3,700+ companies, including eight of the world's largest cloud providers, is intended to enable OneTrust to protect the interests of the Company against patent assertion entities.

Key Points: 
  • OneTrust joining the LOT (License on Transfer) Network's community of 3,700+ companies, including eight of the world's largest cloud providers, is intended to enable OneTrust to protect the interests of the Company against patent assertion entities.
  • The LOT Network community is committed to protecting members against costly and frivolous PAE litigation.
  • "Through our membership in LOT Network, we are joining a group of like-minded organizations that see strong value in protecting the traditional uses of patents, while fostering open innovation for today and the future.
  • "OneTrust's decision to join LOT Network illustrates its commitment to protecting its business ecosystem and retaining resources to invest in real innovation."

OneTrust Privacy & Data Governance Cloud Gains Momentum with Widespread Industry Recognition

Retrieved on: 
Monday, March 11, 2024
Cloud, Microsoft, Deployment, Azure, Microsoft Azure, Culture, Length, Organization, Innovation, Interoperability, Policy, Trust, Integration, Usability, OneTrust, IDC, AI, Privacy, Market, Strategy, Amazon Web Services, Classification, Security, Roadmap, Marketing, Customer service, Data governance, Medical device

ATLANTA, March 11, 2024 /PRNewswire/ -- OneTrust, the market-defining leader for trust intelligence, today announced it has received a significant number of industry recognitions over the last six months for its OneTrust Privacy & Data Governance Cloud.

Key Points: 
  • Highlights of industry recognition for the OneTrust Privacy & Data Governance Cloud include:
    Recognized as the "Market Leader" in the 2024 Data Governance Compass report from KuppingerCole Analyst AG 1 with the highest ratings across all product criteria, including Security, Functionality, Deployment, Interoperability, and Usability.
  • The case has never been clearer for organizations to implement the proper solutions to help automate privacy compliance, enforce strong data governance policies, and offer consumers transparency and choice over the use of their data," said Ojas Rege, General Manager, Privacy & Data Governance at OneTrust.
  • With widespread generative AI adoption, understanding and managing data privacy risks within AI will be essential to promoting responsible use, complying with regulations, and ensuring people's data and privacy rights remain protected."
  • Learn more about the latest industry recognitions for OneTrust's Privacy & Data Governance Cloud.

OneTrust Selected by Titan OS to Place Trust and Transparency at the Core of Connected TV

Retrieved on: 
Wednesday, February 21, 2024
Adtech (company), TCF, Intelligence, OneTrust, Exercise, GDPR, Advertising, Safety, CMP, Privacy, Trust, Television, General Data Protection Regulation, Partnership

ATLANTA, Feb. 21, 2024 /PRNewswire/ -- OneTrust, the market-defining leader for trust intelligence, and Titan OS S.L., the European technology, entertainment, and advertising company that recently introduced its independent operating system for connected TVs, today announce that Titan OS has selected OneTrust as its data privacy partner to offer consumers more control over how their data is used and provide advertisers the confidence that consumers' rights are being protected.

Key Points: 
  • By rolling out OneTrust's consent management platform (CMP) across its operating system, Titan OS sets a new standard for choice, personalization, and transparency in connected TV experiences, reinforcing the company's commitment to user privacy and safety.
  • Titan OS leverages complex viewing insights to make content discovery easier and creates more valuable, relevant advertising experiences for viewers.
  • "Our partnership with OneTrust underscores our unwavering commitment to transparency and user privacy at the core of our product," stated Tim Edwards, COO of Titan OS S.L.
  • "We are proud Titan OS chose OneTrust to reinforce their commitment to data privacy and customer experience, while supporting advertising partners in promoting trust, transparency, and choice."

1touch.io Launches Inventa 3.9 for Modern Hybrid Data Environments

Retrieved on: 
Wednesday, February 14, 2024
Cloud, Privacy, OneTrust, Growth, Machine learning, Organization, Data management, Contextual, Classification

NEW YORK, Feb. 14, 2024 /PRNewswire/ -- This Valentine's Day, 1touch.io is redefining enterprises' relationship with their data by announcing the launch of Inventa™ 3.9, the latest enhancement to its flagship sensitive data intelligence platform. Inventa 3.9 leverages Contextual AI and machine learning to provide total visibility across all data sources, ensuring accurate identification and classification of sensitive data for complex, hybrid data environments. This update sets new data discovery, classification, and governance benchmarks across cloud and on-premises settings.

Key Points: 
  • Inventa 3.9 leverages Contextual AI and machine learning to provide total visibility across all data sources, ensuring accurate identification and classification of sensitive data for complex, hybrid data environments.
  • Coinciding with the launch, 1touch.io is introducing the 'Love Your Data' promotion, designed to help enterprises fully embrace Inventa 3.9 in cloud environments.
  • "With the complexity of today's data environments, enterprises demand solutions that go beyond conventional boundaries to ensure robust data protection and governance.
  • To commemorate the release of Inventa 3.9, 1touch.io is launching the 'Love Your Data' promotion to enhance cloud visibility.

OneTrust Opens Registration for TrustWeek 2024

Retrieved on: 
Wednesday, February 7, 2024
Intelligence, OneTrust, Ethics, Trust, Privacy, AI, Organization

ATLANTA, Feb. 7, 2024 /PRNewswire/ -- OneTrust, the market-defining leader for trust intelligence, has opened registration for its annual customer and partner event, TrustWeek, taking place May 20-22, 2024, in Austin, Texas. This year's event is expected to be the largest global gathering of trust experts and practitioners coming together to learn, collaborate, and be inspired to innovate with trust.

Key Points: 
  • Discover where trust can take your business at the largest conference of privacy, security, and ethics professionals
    ATLANTA, Feb. 7, 2024 /PRNewswire/ -- OneTrust, the market-defining leader for trust intelligence , has opened registration for its annual customer and partner event, TrustWeek , taking place May 20-22, 2024, in Austin, Texas.
  • TrustWeek 2024 will explore the transformation organizations are embarking on to build and scale coordinated trust programs.
  • Product breakouts: Understand the latest innovations shaping the OneTrust platform, featuring customer and product experts across multiple tracks.
  • Solutions expo: Engage with OneTrust's partner community to learn about complementary solutions and learn how they extend the value of your OneTrust investment.