The Strong National Museum of Play

65+ Populations in Upstate NY's 4 Largest Regions Surging, Getting Poorer; AARP NY to Meet with Local Leaders

Retrieved on: 
Friday, September 22, 2023

ALBANY, N.Y., Sept. 22, 2023 /PRNewswire/ -- Upstate New York's four largest regions are home to rapidly aging populations as the percentage of residents 65 and older is increasing by double digits with a concerning number of those older New Yorkers living in poverty, according to a new report sponsored by AARP New York.

Key Points: 
  • Only Erie County, at just 0.1%, recorded an increase in its under-65 population.
  • "Major issues impacting upstate New York's older residents include affordable housing, access to public benefits and adequate and safe long-term health care.
  • AARP New York is working with state and local governments and community-based nonprofit organizations to forge deeper collaborations to meet the needs of our aging relatives, friends and neighbors."
  • We're pleased to partner with AARP on this exciting event series, and help bring greater attention to the issues facing older New Yorkers."

The Strong National Museum of Play Announces Official Grand Opening of 90,000 Square Foot Expansion

Retrieved on: 
Tuesday, April 25, 2023

ROCHESTER, N.Y., April 25, 2023 /PRNewswire/ -- The Strong National Museum of Play—one of the largest, history museums and the only devoted to the history and exploration of play—is thrilled to announce the grand opening of its new, dynamic expansion on June 30, all part of the Neighborhood of Play transformation in Rochester, NY.

Key Points: 
  • "The Strong is putting Rochester, NY back on the map as a top destination for family fun and for gamers of all ages.
  • We can't wait for guests to experience the magic of play even more and immerse themselves in our new exhibits," said Steve Dubnik, president & CEO of The Strong.
  • The Strong National Museum of Play anticipates that annual museum attendance will grow to nearly one million by 2026 with the expansion, up from a previous high of 600,000 pre-pandemic.
  • Don't miss the grand opening of The Strong's new expansion on June 30 and experience the excitement and wonder of play.

5WPR Travel Team Expands Tourism Specialty Practice, Following Consecutive Quarters of Explosive Growth in Space

Retrieved on: 
Monday, April 17, 2023

NEW YORK, April 17, 2023 /PRNewswire/ -- 5WPR, one of the largest independently-owned PR firms in the U.S., announced today that its travel PR division has expanded its specialty practice in tourism and destinations. The group, part of the agency's Lifestyle Division, has experienced significant growth since H2 2022 and continues to deliver game-changing results for clients, most recently securing inclusion on the prestigious Travel + Leisure It List for client Fairmont Tazi Palace Tangier. The hotel was named one of the Best New Hotels of the Year, including "Best New Luxury City Hotels" and "100 Best New Hotels in the World".

Key Points: 
  • The group, part of the agency's Lifestyle Division , has experienced significant growth since H2 2022 and continues to deliver game-changing results for clients, most recently securing inclusion on the prestigious Travel + Leisure It List for client Fairmont Tazi Palace Tangier.
  • The hotel was named one of the Best New Hotels of the Year, including "Best New Luxury City Hotels" and "100 Best New Hotels in the World".
  • "With our 2023 consumer spending report showing that nearly 40% of consumers have indicated travel to be a category they intend to splurge on, tourism is a key growth market this year," said 5WPR co-CEO Dara Busch .
  • 5W's tourism practice works with leading global destinations, cultural institutions, and interactive experiences.

5WPR Tapped as Agency of Record for The Strong National Museum of Play

Retrieved on: 
Tuesday, January 24, 2023

As Agency of Record, 5W will oversee public relations strategy and execution for The Strong National Museum of Play, including media relations management, strategic communications management, influencer relations, and thought leadership.

Key Points: 
  • As Agency of Record, 5W will oversee public relations strategy and execution for The Strong National Museum of Play, including media relations management, strategic communications management, influencer relations, and thought leadership.
  • Notably, 5WPR and The Strong National Museum of Play will work together to launch the upcoming expansion of the museum, which includes interactive exhibits, part of a larger 'Neighborhood of Play' project in Rochester.
  • The Strong National Museum of Play is an exciting addition to 5WPR's tourism division, which works with leading global destinations, cultural institutions and interactive experiences.
  • "The Strong National Museum of Play is a fantastic new addition to our tourism portfolio - as the only museum of its kind in the world, it offers a unique and engaging experience that inspires learning through play," said 5WPR CEO Dara Busch .

2022 Year in Review: Fidelis Care Helps Members and Local Communities Address Health Challenges across the State

Retrieved on: 
Wednesday, January 4, 2023

LONG ISLAND CITY, N.Y., Jan. 4, 2023 /PRNewswire/ -- In 2022, communities across New York continued to experience health and wellness challenges related to the COVID-19 pandemic; social determinants of health (SDoH), such as food insecurity and affordable housing; mental health issues; and much more. Through it all, statewide health plan Fidelis Care partnered with a variety of providers and agencies to support local communities through grassroots programs and events, education, and action.

Key Points: 
  • Through it all, statewide health plan Fidelis Care partnered with a variety of providers and agencies to support local communities through grassroots programs and events, education, and action.
  • "Across the state, we came together with partners, providers, and local leaders to provide support for local residents where it was needed most," said Fidelis Care Chief Medical Officer Vincent Marchello, MD.
  • "We worked to address critical health challenges and provide solutions that would make a difference in the lives of those most in need.
  • Fidelis Care donated over $11,000 of food, personal care items, formula, and diapers to residents affected by the tragedy.

FRINGE FINALE WEEKEND

Retrieved on: 
Tuesday, September 27, 2022

ROCHESTER, N.Y., Sept. 24, 2022 /PRNewswire/ -- After presenting more than 500 shows across 34 venues in 12 days, the annual Rochester Fringe Festival will close its eleventh year with the return of vertical dance company BANDALOOP. After delighting Fringe-goers in 2012 and 2013, BANDALOOP danced on the side of the 21-story Five Star Plaza building wowing crowds in downtown Rochester on Friday night. Two more FREE, family-friendly shows take place at 7:30 PM and 9:30 PM on Saturday night, September 24 (best viewed from Dr. Martin Luther King, Jr. Park, 353 Court Street).

Key Points: 
  • ROCHESTER, N.Y., Sept. 24, 2022 /PRNewswire/ -- After presenting more than 500 shows across 34 venues in 12 days, the annual Rochester Fringe Festival will close its eleventh year with the return of vertical dance company BANDALOOP.
  • An innovator of vertical performance, California-based BANDALOOP seamlessly weaves dynamic physicality and intricate choreography to turn the dance floor on its side.
  • Experiences like BANDALOOP have put Fringe on the map and captivated the hearts of our community," said Erica Fee, Festival Producer.
  • More About Rochester Fringe Festival:
    The Rochester Fringe Festival is the largest multidisciplinary performing arts festival in New York State and one of the top three attended Fringe Festivals in the United States.

FRINGE FINALE WEEKEND

Retrieved on: 
Saturday, September 24, 2022

ROCHESTER, N.Y., Sept. 24, 2022 /PRNewswire/ -- After presenting more than 500 shows across 34 venues in 12 days, the annual Rochester Fringe Festival will close its eleventh year with the return of vertical dance company BANDALOOP. After delighting Fringe-goers in 2012 and 2013, BANDALOOP danced on the side of the 21-story Five Star Plaza building wowing crowds in downtown Rochester on Friday night. Two more FREE, family-friendly shows take place at 7:30 PM and 9:30 PM on Saturday night, September 24 (best viewed from Dr. Martin Luther King, Jr. Park, 353 Court Street).

Key Points: 
  • ROCHESTER, N.Y., Sept. 24, 2022 /PRNewswire/ -- After presenting more than 500 shows across 34 venues in 12 days, the annual Rochester Fringe Festival will close its eleventh year with the return of vertical dance company BANDALOOP.
  • An innovator of vertical performance, California-based BANDALOOP seamlessly weaves dynamic physicality and intricate choreography to turn the dance floor on its side.
  • Experiences like BANDALOOP have put Fringe on the map and captivated the hearts of our community," said Erica Fee, Festival Producer.
  • More About Rochester Fringe Festival:
    The Rochester Fringe Festival is the largest multidisciplinary performing arts festival in New York State and one of the top three attended Fringe Festivals in the United States.

2021 brought dramatic growth to Rochester-based business-intelligence consulting firm

Retrieved on: 
Tuesday, February 8, 2022

With a three-year growth rate of more than 54%, the data-insight specialty company has grown every year but one since its inception in 2015.

Key Points: 
  • With a three-year growth rate of more than 54%, the data-insight specialty company has grown every year but one since its inception in 2015.
  • That growth has also translated into community impact, as the company has donated nearly $40,000 to greater Rochester and Finger Lakes charities since opening.
  • "Growth is important, but it's not the whole story," said John Loury, co-founder and president of Cause + Effect Strategy.
  • Headquartered in Rochester, N.Y., CE Strategy has experienced consistent growth resulting from its work with clients in the United States and around the world.