Bally Sports Launches Sports Betting Show, “Live on the Line, Powered by BetMGM”
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Thursday, January 27, 2022
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Bally Sports, a division of Sinclair Broadcast Group (Sinclair), today announced a partnership with BetMGM, a leading sports betting and iGaming operator, to launch its networks first sports betting program, Live on the Line, Powered by BetMGM.
Key Points:
- Bally Sports, a division of Sinclair Broadcast Group (Sinclair), today announced a partnership with BetMGM, a leading sports betting and iGaming operator, to launch its networks first sports betting program, Live on the Line, Powered by BetMGM.
- Live on the Line, Powered by BetMGM debuted this week and highlights national sports betting storylines with a regional appeal, by providing expert picks while looking ahead to the days matchups.
- Stadium, Sinclairs 24/7 multi-platform sports network, is producing the hour-long show in coordination with Bally Sports out of its Chicago-based studio.
- The 19 regional network brands, owned-and-operated by Sinclair Broadcast Group, include, Bally Sports Arizona, Bally Sports Detroit, Bally Sports Florida, Bally Sports Great Lakes, Bally Sports Indiana, Bally Sports Kansas City, Bally Sports Midwest, Bally Sports New Orleans, Bally Sports North, Bally Sports Ohio, Bally Sports Oklahoma, Bally Sports San Diego, Bally Sports SoCal, Bally Sports South, Bally Sports Southeast, Bally Sports Southwest, Bally Sports Sun, Bally Sports West and Bally Sports Wisconsin.