Blockchain and Loyalty Program Pioneer Bruce Silcoff Joins Fitcoin as Investor and Loyalty Advisor
With over 30 years of experience in fintech, blockchain, crypto, customer loyalty and CPG marketing, Silcoff has an extensive resume and impeccable reputation for entrepreneurial achievement.
- With over 30 years of experience in fintech, blockchain, crypto, customer loyalty and CPG marketing, Silcoff has an extensive resume and impeccable reputation for entrepreneurial achievement.
- He is currently the CEO of Shyft Network , a public protocol designed to validate identity and power compliance directly into blockchain data.
- Silcoff also brings decades of experience in the development and execution of loyalty, recognition and incentive programs.
- I look forward to leveraging my experience in both crypto and the loyalty space to build a best-in-class rewards program alongside the Fitcoin team.