“Kung Fu Challenge” Season 3 Campaign Launched by FengShows
To spread Wushu culture and unite Chinese people around the world, in 2024, the 100th anniversary of the birth of Mr. Jin Yong, Phoenix TV FengShows launches the third season of the "Kung Fu Challenge" campaign, activating the challenge for young people around the world.
- To spread Wushu culture and unite Chinese people around the world, in 2024, the 100th anniversary of the birth of Mr. Jin Yong, Phoenix TV FengShows launches the third season of the "Kung Fu Challenge" campaign, activating the challenge for young people around the world.
- Through a series of activities, the charm of Chinese Wushu culture will be shown to the world.
- From March to December 2024, the campaign will be launched for the first time in the form of a close combination of online and offline activities.
- "Kung Fu Challenge" is a Wushu cultural IP brand created by Phoenix TV FengShows in 2022.