NEST NEW YORK SCENTS FIFTH AVENUE FOR THE HOLIDAYS
NEW YORK, Nov. 20, 2023 /PRNewswire/ -- The Fifth Avenue Association has tapped NEST New York, a leading fragrance lifestyle brand, to create a magical mood for shoppers this holiday season by scenting the world-famous stretch of Fifth Avenue between 46th and 61st Streets with NEST's iconic, seasonal-favorite home fragrance, Holiday. To bring the experience from the street to home, Bergdorf Goodman is partnering with NEST New York on an exclusive shopping experience.
- FIFTH AVENUE ASSOCIATION SELECTS NEST NEW YORK TO FRAGRANCE THE MOST ICONIC STREET IN THE WORLD WITH #1 LUXURY CANDLE SCENT SOLD IN AMERICA; NEST & BERGDORF GOODMAN PARTNER ON HOLIDAY RETAIL EXPERIENCE
NEW YORK, Nov. 20, 2023 /PRNewswire/ -- The Fifth Avenue Association has tapped NEST New York, a leading fragrance lifestyle brand, to create a magical mood for shoppers this holiday season by scenting the world-famous stretch of Fifth Avenue between 46th and 61st Streets with NEST's iconic, seasonal-favorite home fragrance, Holiday. - "Innovative brand collaborations are central to The Fifth Avenue Association's mission to make every visit to our corridor elegant and exceptional," shares Marie Boster, President, Fifth Avenue Association.
- NEST New York's Holiday scent is as quintessential as Fifth Avenue around the holidays, with the Classic Candle being the #1 luxury candle sold in America.
- "I am thrilled to have been selected by The Fifth Avenue Association to fragrance Fifth Avenue and partner with Bergdorf Goodman to celebrate this momentous occasion," says Laura Slatkin, founder and Executive Chairman, NEST New York.