Wite-Out | Jotup

PEPSICO AND PENN STATE TEAM UP FOR EXCLUSIVE FOOTBALL FAN GIVEAWAY

Retrieved on:

Tuesday, September 12, 2023

Partnership, PepsiCo, Iowa Hawkeyes, Nittany Lion, Wite-Out, 125th, 2009 Iowa Hawkeyes football team, Beaver Stadium, White Out (Penn State), Pennsylvania State University, Video game, Bottled water, Pepsi, Sweepstake

PURCHASE, N.Y., Sept. 12, 2023 /PRNewswire/ -- In celebration of Pepsi's 125th birthday and the recently renewed partnership between PepsiCo, Inc. and Penn State, Pepsi has created a limited run of exclusive all white cans of the iconic brand, made specifically for the highly anticipated Penn State White Out football game against the Iowa Hawkeyes Sept. 23.

Key Points:

In celebration of the brand's 125th birthday and the Penn State White Out game, Pepsi is releasing limited edition white cans for a select number of lucky fans
PURCHASE, N.Y., Sept. 12, 2023 /PRNewswire/ -- In celebration of Pepsi's 125th birthday and the recently renewed partnership between PepsiCo, Inc. and Penn State, Pepsi has created a limited run of exclusive all white cans of the iconic brand, made specifically for the highly anticipated Penn State White Out football game against the Iowa Hawkeyes Sept. 23.
Now through Sept. 24, Penn State fans nationwide will have the opportunity to win one of only 250 white cans by entering a sweepstakes hosted by Pepsi on Instagram, Facebook, X and TikTok.
The brand is asking Nittany Lion fans to "Show Your Fandom" ahead of the iconic Penn State White Out game for the opportunity to win one of the commemorative cans.
In addition to the national social sweepstakes, Pepsi is also hosting an activation on site at the Penn State White Out game.

BIC Donates 2.5 Million Writing Instruments To Schools In Need During The Company's 2022 Global Education Week

Retrieved on:

Wednesday, November 30, 2022

SHELTON, Conn., Nov. 30, 2022 /PRNewswire/ -- With the invention of its Cristal® pen in 1950, BIC democratized handwriting in classrooms on a global scale. For the first time in history, an affordable, high-quality writing instrument was made accessible to every student, in every corner of the world. Today, the spirit of this ingeniously simple product, and the essential role writing instruments play in helping children receive a quality education, is at the heart of the Company's Global Education Week initiative, which this year provided a product donation of 2.5 million pens and pencils to schools in need around the world.

Key Points:

"For students, having dependable writing instruments is critical to their ability to master these skills.
However, affordability and access to the instruments they need remains a hurdle for many families.
BIC's Global Education Week, now in its fifth year, is an education-based charitable initiative that mobilizes the Company's global workforce to help improve learning conditions for students.
With this donation, millions of students can trust that their writing instruments will last through the semester and beyond.

INTRODUCING THE HOLIDAY'S HOTTEST GIFT: THE SNOOP DOGG AND MARTHA STEWART ADVENT CALENDAR BY BIC® EZ REACH® LIGHTERS

Retrieved on:

Monday, October 24, 2022

SHELTON, Conn., Oct. 24, 2022 /PRNewswire/ -- BIC, a world leader in stationery, lighters, and shavers, is kicking off the holiday season with the launch of the 2022 Snoop Dogg and Martha Stewart Advent Calendar by BIC® EZ Reach® Lighters. The ultimate duo teamed up with BIC EZ Reach Lighters to celebrate the season of giving the best way they know how – spreading cheer with the holiday's hottest gifts.

Key Points:

The 2022 Snoop Dogg and Martha Stewart Advent Calendar by BIC EZ Reach Lighters features 24 must-have gifts including seasonally scented candles, BIC EZ Reach lighters designed by Snoop Dogg and Martha Stewart, recipes and advice from the duo, and so much more.
), BIC EZ Reach is giving people a chance to win one of the limited-edition 2022 Advent Calendars, because after all, it's the season of giving.
Starting today through November 4, fans can enter for a chance to win* a limited-edition 2022 Snoop Dogg and Martha Stewart Advent Calendar by visiting Bicezreachholidaysweepstakes.com and entering their contact information.
Martha Stewart is the Founder of Martha Stewart Living Omnimedia and America's most trusted lifestyle expert and teacher.

GOODYEAR SURVEY UNCOVERS COLLEGE FOOTBALL'S TOUGHEST ROAD GAME ENVIRONMENTS, ASKS FANS TO WEIGH IN

Retrieved on:

Wednesday, September 28, 2022

AKRON, Ohio, Sept. 28, 2022 /PRNewswire/ -- This college football season, The Goodyear Tire & Rubber Company (NASDAQ: GT) is celebrating the fans and players that venture from their home stadiums to take on the challenges of road games each week. To gain an inside look at the drive it takes to win on the road, Goodyear and The Player's Tribune surveyed 68 former Football Bowl Subdivision (FBS) players to uncover college football's toughest road environments and fan traditions.

Key Points:

To gain an inside look at the drive it takes to win on the road, Goodyear and The Player's Tribune surveyed 68 former Football Bowl Subdivision (FBS) players to uncover college football's toughest road environments and fan traditions.
In addition to the survey, Goodyear is bringing the debate on college football's toughest road environments to fans this season via The Goodyear Road Tested Sweepstakes .
"In spotlighting college football's toughest road environments, we'll help get fans and players alike ready for the challenges they may face on the road this season."
The following findings denote key highlights from the former player survey:
Toughest Road Game Environments:Respondents shared that the following college towns were the toughest road-game environments for visiting teams.

NEW BIC BREAK RESISTANT MECHANICAL PENCILS CREATE AN EFFORTLESS EVERYDAY WRITING EXPERIENCE

Retrieved on:

Monday, September 26, 2022

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SHELTON, Conn., Sept. 26, 2022 /PRNewswire/ -- BIC, a world leader in stationery, lighters, and shavers, announced today the launch of their new Break Resistant Mechanical Pencil, which provides a perfect combination of innovative features and appealing design for a smooth and uninterrupted writing experience.

Key Points:

BIC Break Resistant Mechanical Pencils provide stronger lead than the average mechanical pencil, allowing for more time spent writing and less time clicking.
With #2 0.7mm lead and an innovative shock-absorption mechanism, BIC Break Resistant Mechanical Pencils have a +75% stronger lead than leading competitors, resulting in less breakage and less time spent clicking for more lead.
From jotting down a simple shopping list to completing a test in school, the new BIC Break Resistant Mechanical Pencil is the dependable solution for any writing task.
Available in six vibrant accent colors, including green, purple, pink, yellow, blue, and gray, BIC Break Resistant Mechanical Pencils are as stunning as they are functional.

BIC Joins 1% For The Planet To Further Enhance Commitment To Positive Environmental Impact Efforts

Retrieved on:

Wednesday, September 21, 2022

SHELTON, Conn., Sept. 21, 2022 /PRNewswire/ -- BIC announces today it has joined global environmental action network, 1% for the Planet, pledging to donate 1% of annual sales from its eco-friendly product line, BIC ReVolution to support nonprofit organizations making a positive impact on the environment. Each BIC ReVolution product is made of at least 50% recycled plastic, with the paperboard used in packaging made of 100% recycled and recyclable content. The BIC ReVolution line contains pens, pencils, and more, and features a retractable ballpoint pen made from 73% ocean-bound recycled plastic, which is plastic collected from within 50 kilometers of a coastline or waterway leading to the ocean.

Key Points:

"Tackling the environmental challenges our planet is facing requires a shared vision and collective resources.
We are pleased to join 1% for the Planet, and for the opportunity to assist with their vital work."
"By joining the 1% network, BIC is proving its commitment to investing in ethical business and the future of our planet," said Kate Williams, CEO of 1% for the Planet.
Look for the 1% for The Planet logo to purchase for the planet, learn more and join at onepercentfortheplanet.org .

BIC LAUNCHES #WRITE4TEACHERS CAMPAIGN TO HONOR EDUCATORS IN PARTNERSHIP WITH IHEARTMEDIA NEW YORK

Retrieved on:

Monday, August 1, 2022

WAXQ-FM, IHeartRadio, Education, Euronext Paris, BIC, WLTW-FM, Instagram, Twitter, Student, Social media, VP, WKTU-FM, Partnership, Parent, CAC, WWPR-FM, CAC Mid 60, Marketing, Multimedia, WOR-AM, CDP, YouTube, Z100, Company, LinkedIn, Nasdaq, Wite-Out, The Morning Show, Life, Radio, WHTZ-FM, Program, Color, Letter, Tipp-Ex, Tutoring, Rocket eBook

SHELTON, Conn., Aug. 1, 2022 /PRNewswire/ -- BIC has announced it is partnering with iHeartMedia New York for the return of #Write4Teachers, which celebrates teachers who impact the lives of their students and communities. Z100, New York's #1 Hit Music Station, will promote the program, encouraging students and parents to nominate a deserving teacher by visiting Write4Teachers.com and submitting a letter of appreciation now through August 14.

Key Points:

As a result, we deeply appreciate the work that teachers do every day to inspire students and help them to succeed."
This year, five grand prize-winning teachers will have their stories highlighted on-air with "Elvis Duran and the Morning Show," in addition to receiving $1,000, presented by BIC.
Winners will also receive back-to-school essentials like BIC Gel-ocity Quick Dry Gel Pens, BIC 4 Color and BIC ReVolution items, which are the brand's line of eco-friendly stationery products.
"We are excited to continue our partnership with BIC for the #Write4Teachers campaign to honor our educators for their selfless work, both in and outside the classroom."

Djeep Lighters Set To Begin Major US Expansion Effort

Retrieved on:

Monday, July 11, 2022

SHELTON, Conn., July 11, 2022 /PRNewswire/ -- Djeep lighters is reigniting its presence in the US with a robust new distribution strategy and fresh product collections available exclusively first at 7-Eleven stores and on Amazon.com, beginning in July. Following this initial rollout, a broad selection of several new convenience, E-commerce, and retail stores will be added in the months ahead.

Key Points:

Since 1973, Djeep lighters have been unique in both form and function with their signature patented rectangular tank, distinctive contemporary designs, and embossed wraps that provide an appealing tactile quality.
The large flat push-button provides comfort when igniting, while the 3-compartment tank technology boasts up to 3,500 lights per lighter.
"The name 'Djeep' was originally coined to mimic the sound made when igniting a lighter," said Katty Pien, VP of Marketing at BIC.
We look forward to introducing this dynamic brand of lighters to new fans across the country."

Bic Partners With Emmy Award-Winning Actress, Dancer, Singer and Entrepreneur Julianne Hough For New Soleil Escape "Tickle Your Senses" Campaign

Retrieved on:

Tuesday, June 21, 2022

"I'm so excited about the 'Tickle Your Senses' campaign and the BIC Soleil Escape razor because it makes shaving less of a chore, and more of an enjoyable sensory escape as I get ready to take on the day."

Key Points:

"I'm so excited about the 'Tickle Your Senses' campaign and the BIC Soleil Escape razor because it makes shaving less of a chore, and more of an enjoyable sensory escape as I get ready to take on the day."
"BIC Soleil Escape transforms shaving into a luxurious and immersive ritual," said Katty Pien, VP of Marketing at BIC.
BIC Soleil Escape razors are now available nationwide at key retailers like Walmart and Target and online on Amazon.com.
BIC Soleil offers multi-flexible blade technology to provide a smooth glide and a comfortable and flawlessly smooth shave that adjusts to the contours of the skin.

BIC Names Dan Kuzdro As New North America General Manager

Retrieved on:

Monday, April 25, 2022

Well, CDP, Twitter, Wite-Out, CAC, Life, YouTube, Education, Tipp-Ex, LinkedIn, Company, TM, L'Oréal, Euronext Paris, BIC, Instagram, Multimedia, Senior, CAC Mid 60, Management, Retail

SHELTON, Conn., April 25, 2022 /PRNewswire/ -- BIC announces the appointment of Dan Kuzdro as North America General Manager, effective May 2, 2022. With over 30 years of experience in the consumer goods industry, Mr. Kuzdro is a seasoned member of the BIC North America team, most recently serving as Senior Vice President of Sales since 2018. In his new role, Mr. Kuzdro will join BIC's Group Commercial Leadership Team and be responsible for managing BIC's commercial business in North America, as well as implementing the Company's long-term growth strategy and future development plans in the region. Mr. Kuzdro will remain based in Shelton, CT, reporting to Chester Twigg, Global Chief Commercial Officer.

Key Points:

Leading Consumer Goods Company Solidifies Its North America Leadership TeamWith Well-Regarded, Senior Industry Executive
SHELTON, Conn., April 25, 2022 /PRNewswire/ -- BIC announces the appointment of Dan Kuzdro as North America General Manager, effective May 2, 2022.
With over 30 years of experience in the consumer goods industry, Mr. Kuzdro is a seasoned member of the BIC North America team, most recently serving as Senior Vice President of Sales since 2018.
Mr. Kuzdro will remain based in Shelton, CT, reporting to Chester Twigg, Global Chief Commercial Officer.
Mr. Twigg said, "Dan is a results-driven leader who understands our Company's mission and the exciting new direction our brand is headed.