Axe (brand)

BreadTalk, Food Republic, Toast Box, Bio-Home Are Among the Winners of the 2022-2023 Brand of the Year Awards

Retrieved on: 
Monday, November 7, 2022
Restaurant, Bar, Digital Marketing, Search Engine Marketing, Residential Building & Real Estate, Blogging, Commercial Building & Real Estate, Construction & Property, Content Marketing, Supermarket, Specialty, Food, Beverage, Marketing, Advertising, Cosmetics, Communications, Retail, Convenience Store, Gems, Carrefour, SoundCloud, Kensington Palace, BreadTalk, World Branding Awards, World Branding Forum, Netflix, Restaurant, CTBC Bank, Award, Axe (brand), D.I.Y, Sennheiser, 7-Eleven, Coco, MediaMarkt, Neutrogena, IKEA, Farm Fresh, CBRE, Entrepreneurship, Forecasting, Naturgy, Optics, Huawei, Achievement, Frasers Property, H&M, Ferrari, Hotel, Auction, Amazon, Spotify, Haribo, Yakult, Safaricom

The fifteenth edition of the World Branding Awards saw over 3,500 brands from more than 45 countries named as Brand of the Year.

Key Points: 
  • The fifteenth edition of the World Branding Awards saw over 3,500 brands from more than 45 countries named as Brand of the Year.
  • Lurpak, Club Med, Yakult, Spotify, CoCo, Ikea, Amazon, Netflix, Neutrogena, Lego, Cadbury, Johnnie Walker, Ferrari were announced as Global Winners at the prestigious awards ceremony.
  • Winners from Singapore include Food Republic, Toast Box, Bio-Home, 7-Eleven, Frasers Property, Axe Brand.
  • The World Branding Awards is the premier awards of the World Branding Forum, a registered non-profit organisation.

GIG, Mabanee, The Avenues, Aqua Gulf, Q8 are among the winners of the 2022-2023 Brand of the Year Awards

Retrieved on: 
Monday, November 7, 2022
Marketing, Advertising, Communications, Gems, Carrefour, SoundCloud, Kensington Palace, BreadTalk, World Branding Awards, World Branding Forum, GIG, Netflix, Restaurant, Avenue, Award, Axe (brand), D.I.Y, Sennheiser, MediaMarkt, Coco, Neutrogena, IKEA, CBRE, Entrepreneurship, Forecasting, Naturgy, Optics, Huawei, H&M, Ferrari, Film, Auction, Amazon, Sprite, Spotify, Haribo, Nahdi, Yakult, Sparco

The fifteenth edition of the World Branding Awards saw over 3,500 brands from more than 45 countries named as Brand of the Year.

Key Points: 
  • The fifteenth edition of the World Branding Awards saw over 3,500 brands from more than 45 countries named as Brand of the Year.
  • Lurpak, Club Med, Yakult, Spotify, CoCo, Ikea, Amazon, Netflix, Neutrogena, Lego, Cadbury, Johnnie Walker, Ferrari, and Hennessy were announced as Global Winners at the prestigious awards ceremony.
  • Winners from Kuwait include GIG, Mabanee, The Avenues, Aqua Gulf, Q8.
  • The World Branding Awards is the premier awards of the World Branding Forum, a registered non-profit organisation.

BreadTalk, Food Republic, Toast Box, Raffles Medical, Axe Brand, Delfi, and COURTS among the winners as the 2021 World Branding Awards go Virtual

Retrieved on: 
Tuesday, November 30, 2021
Retail, Other Retail, Food, Beverage, Forum, The Lego Group, Zoom, Axe (brand), Netflix, Award, Achievement, Google, Neutrogena, COVID-19, Kensington Palace, Trust, Spotify, World Branding Awards, Love, Marketing, Heinz, BreadTalk, Nike, Farmhouse, Raffles Medical Group, Coco, World Branding Forum, Film, Pharmaceutical industry, Auction

Winners from Singapore include Food Republic, Raffles Medical, Axe Brand, ToastBox and COURTS.

Key Points: 
  • Winners from Singapore include Food Republic, Raffles Medical, Axe Brand, ToastBox and COURTS.
  • COVID-19 forced many brands to adapt to a new normal, and the Awards celebrate the efforts these businesses have put into their branding and marketing.
  • On average there are only 7 winning brands in each country, just proving that winning a World Branding Award is indeed a remarkable achievement.
  • The World Branding Awards is the premier awards of the World Branding Forum, a registered non-profit organisation.

The better you smell, the better you game?

Retrieved on: 
Tuesday, November 2, 2021
Lynx, Woman, Humour, Book, Research, Deodorant, Axe, League, Apex Legends, Creativity, AXE, Minecraft, Boston College, Scented water, Brown University, Twitter, Smell, UBN, View, Faculty, YouTube, Axe (brand), XChocoBars, Aroma compound, University of Liverpool, Beauty, Personal, Brain, International, No, TED (conference), Instagram, Paul J. Wright, Internet, Multimedia, Partner, Emotion, OfflineTV, Publication, Havlíček, Personality, Management, Video game, Cosmetics

The 0.1% Effect experiment was conducted by partnering with four renowned gamers from the U.K, U.S, Mexico, and Germany.

Key Points: 
  • The 0.1% Effect experiment was conducted by partnering with four renowned gamers from the U.K, U.S, Mexico, and Germany.
  • Each participant received their own 0.1% kit ahead of the experiment, which included a monitoring band and AXE body spray.
  • Ultimately, there was a slight uplift in performance detected, roughly aggregated to 0.1%, across the four participants.
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