Infallibility

L'Oréal Paris Hosts Star-Studded Women of Worth Celebration in Honor of 10 Heroic Women & Announces Susie Vybiral of Room Redux as National Honoree

Retrieved on: 
Friday, December 2, 2022
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NEW YORK, Dec. 2, 2022 /PRNewswire/ -- #1 global beauty brand, L'Oréal Paris USA continues to celebrate and elevate the stories of extraordinary female non-profit leaders by announcing the 2022 L'Oréal Paris Women of Worth National Honoree and Karen T. Fondu Impact Award Winner on December 1 at a star-studded event at the Ebell of Los Angeles with Helen Mirren, Camila Cabello, H.E.R., Aja Naomi King, Katherine Langford and more.

Key Points: 
  • Following a nationwide, online public vote, Susie was selected as the 2022 National Honoree and was presented by Katherine Langford, actress and brand ambassador.
  • "This year is particularly special as the Women of Worth network reaches 170 women strong who so beautifully embody our brand's mantra, "Because You're Worth It."
  • L'Oral Paris Women of Worth National Honoree: Susie Vybiral, Room Redux, New Braunfels, Texas
    Susie founded Room Redux, an international non-profit organization that transforms the rooms and lives of children who have faced physical and/or sexual abuse.
  • The Impact Award was created in honor of L'Oral Paris past President and Chairman of Women of Worth, Karen T. Fondu.

L'Oréal Paris Inducts Ten Non-Profit Trailblazers into Its Signature Philanthropic Initiative, Women of Worth

Retrieved on: 
Wednesday, October 12, 2022
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NEW YORK, Oct. 12, 2022 /PRNewswire/ -- #1 global beauty brand, L'Oréal Paris USA today announces its 2022 L'Oréal Paris Women of Worth class, recognizing the charitable achievements of 10 non-profit leaders who epitomize extraordinary commitment to our nation's most vulnerable communities.

Key Points: 
  • Discovery's House of Max brand studio to produce a storytelling campaign highlighting each woman's extraordinary journey and philanthropic achievements.
  • Ten consumers will be randomly selected to receive a L'Oral Paris tote bag signed by L'Oral Paris brand ambassador, singer, songwriter and actress, Camila Cabello.
  • For more information about L'Oral Paris Women of Worth, the 2022 honorees and their organizations, visit WomenofWorth.com and L'Oral Paris on LOrealParisUSA.com , Facebook , Instagram , Twitter , TikTok and Pinterest .
  • For the last 17 years, L'Oral Paris' signature philanthropic program, Women of Worth has brought to life the brand's iconic tagline, "Because You're Worth It," by championing women whose unwavering resilience, bravery and courage show the power of owning one's worth.

L'Oréal Paris U.S. Releases Limited-Edition Color Riche Lipstick "Red My Lips" in Support of Anti-Street Harassment Initiative

Retrieved on: 
Monday, October 3, 2022
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NEW YORK, Oct. 3, 2022 /PRNewswire/ -- L'Oréal Paris U.S., the #1 global beauty brand, today announced the launch of a new limited-edition Color Riche lipstick "Red My Lips" in shade "Le Rouge Liberté," as part of its Stand Up Against Street Harassment program in an effort to encourage safe bystander intervention with color expression. The new lipstick, inspired by the brand's work with NGO partner Right To Be, will donate 100 percent of the proceeds* from each lipstick sold to the charity partner, which will help to train more people in how to safely and effectively intervene in situations of street harassment.

Key Points: 
  • L'Oral Paris has always championed women empowerment by encouraging generations of women to realize their self-worth.
  • Stand Up Against Street Harassment trainings are based on the 5D methodology - an expert-approved set of tools to help onlookers safely intervene when witnessing street harassment.
  • L'Oral Paris launched the Stand Up Against Street Harassment program on March 8th, 2020, in partnership with Right To Be (formerly Hollaback!
  • L'Oral Paris' iconic cosmetics include best-seller Voluminous Lash Paradise, as well as the Infallible, True Match, Color Riche, Voluminous, and Visible Lift collections.

L'Oréal Paris Women of Worth Announces Its Annual Search for the Next Generation of Nonprofit Leaders

Retrieved on: 
Tuesday, March 1, 2022
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Now through April 30, visit WomenofWorth.com to nominate a nonprofit leader who embodies L'Oral Paris' signature tagline, "Because You're Worth It," by inspiring others and creating positive change in her community.

Key Points: 
  • Now through April 30, visit WomenofWorth.com to nominate a nonprofit leader who embodies L'Oral Paris' signature tagline, "Because You're Worth It," by inspiring others and creating positive change in her community.
  • Each honoree will receive: $20,000 to fund their charitable ambitions, mentorship opportunities with the L'Oral Paris network, and a national platform to raise attention for their cause.
  • "For the 17th consecutive year, we are pleased to launch the annual L'Oral Paris Women of Worth program by calling upon Americans across the nation to help us identify nonprofit leaders who are addressing some of society's most pressing issues."
  • To nominate a fearless woman making a difference in the world or to learn more on the L'Oral Paris Women of Worth program and its alumnae, visit WomenofWorth.com .

L'Oréal Paris USA Spotlights Female Digital Artists and Creators with Debut of NFTs for New Lipstick Launch

Retrieved on: 
Monday, December 13, 2021
Woman, Non-fungible token, Color, Empowerment, Nifty Gateway, Infallibility, L'Oréal, Human, Man, Partnership, Awareness, DNA, Program, ArtTactic, NFT, Beauty, Vitamin E, Dermatology, Collection, Industry, Cosmetics, Reds, UTA, Hope, Senior, Female, Interior design, Twitter, Marketing, Excellence, Facebook, Argania, Instagram

For over fifty years since declaring its iconic tagline, 'Because You're Worth It,' L'Oral Paris has supported the individual beauty and intrinsic worth of every woman.

Key Points: 
  • For over fifty years since declaring its iconic tagline, 'Because You're Worth It,' L'Oral Paris has supported the individual beauty and intrinsic worth of every woman.
  • The program is being executed in partnership with leading global talent, entertainment and sports company UTA, under its digital assets practice.
  • The Reds of Worth NFTs will be available via auction on the OpenSea marketplace from December 13 15, 2021 with artists retaining 100% of primary sales.
  • L'Oral Paris' iconic cosmetics include best-seller Voluminous Lash Paradise, as well as the Infallible, True Match, Colour Riche, Voluminous, and Age Perfect Cosmetics.

Ten Fearless Changemakers Named This Year's L'Oréal Paris Women of Worth, as Brand Celebrates 50 Years of "Because You're Worth It"

Retrieved on: 
Monday, November 1, 2021
Woman, STEM, Depression, Technology, TikTok, Organization, Family, Person, Fashion, Television, Hatred, African Fashion Foundation, Founder CEO, Xenophobia, Mental health, Cosmetics, CEO, Infallibility, Awareness, Courage, Multimedia, NBC, Beauty, Hope, Film, Entertainment

In a year of tremendous change and need,each womanexemplifiedextraordinary passion for their communitybycreating innovative solutions thatmettheneeds of themost vulnerable.

Key Points: 
  • In a year of tremendous change and need,each womanexemplifiedextraordinary passion for their communitybycreating innovative solutions thatmettheneeds of themost vulnerable.
  • Fromaddressing therising hate speechand xenophobiaagainst Asian Americans,toraising attention to the underreporting of Black missing individuals,andsaving lives byadvancing awareness for depression and suicideamongst youth.
  • From our upcoming primetime television special to exclusive digital storytelling, we hope you are inspired by this year's incredible women."
  • In 2020,theL'Oral Paris Women of Worthprogramlaunched its first national primetime special on NBC to spotlight their remarkable stories.