Wild Bill Davis

Wild Bill's Expands Portfolio to Include Seasonal and Low Sugar Sodas

Retrieved on: 
Thursday, October 21, 2021

"Our business took an immediate hit last year when events everywhere were cancelled. We've used the time to broaden our business model and bring our products directly to our customers' homes -- something we've always wanted to do," said Michael Merseburg, CEO, Wild Bill's. "Now, our goal is to aggressively expand our omnichannel footprint, broaden our portfolio over the next year, while also continuing to serve fans at events."

Key Points: 
  • MILLINGTON, N.J., Oct. 21, 2021 /PRNewswire/ -- Wild Bill's , the premium, non-alcoholic craft beverage company, has expanded its portfolio to include low sugar sodas, seasonal fall flavors and a pairable line of tasty snacks & sauces.
  • Wild Bill's craft beverages have been served to over one million people at fairs, festivals and conventions.
  • As part of the portfolio expansion, Wild Bill's has added more than 15 new products to its line-up, just in time for fall.
  • Seasonal Fall Sodas: This new limited edition line of seasonal sodas brings a taste of fall flavors and includes three varieties: Apple Pie, Pumpkin Spice, and Hot Toddy.