Norway’s Coop Bedrift taps into Agillic’s flexible data model to transform customer engagement and secure LTV
Coop Bedrift (Coop corporate card) is a B2B invoicing solution catering to entrepreneurs, organisations, teams, associations, public agencies, and businesses.
- Coop Bedrift (Coop corporate card) is a B2B invoicing solution catering to entrepreneurs, organisations, teams, associations, public agencies, and businesses.
- Building on years of experience with marketing automation, Coop Bedrift sought to deepen its connection with customers, ensuring effective onboarding and increasing customer lifetime value through automated communication points.
- Recognising the need to streamline target groups for both inclusion and exclusion in their advertising efforts, Coop Bedrift turned to Agillic.
- Agillic's Omnichannel Marketing Automation Platform offers a flexible, customer-centric data model, distinct from the financial system data sources, enabling Coop Bedrift to seamlessly integrate automation into its communication strategy.