Giorgio Salmoiraghi

EssilorLuxottica and Kodak Announce Perpetual Worldwide Brand License Agreement

Retrieved on: 
Thursday, July 27, 2023
Online Retail, Family, Luxury, Department Stores, Consumer, Fashion, Textiles, Retail, Marketing, Chemicals, Plastics, Communications, Manufacturing, EssilorLuxottica, CAC 40, Reuters, FP, LensCrafters, Giorgio Salmoiraghi, Science, Euronext Paris, CAC, Euro, Sunglass Hut, KODK, Ray-Ban, NYSE

EssilorLuxottica and Eastman Kodak Company announced today that they have signed a perpetual worldwide license agreement granting EssilorLuxottica the exclusive right to use the Kodak registered trademarks for products and services in connection with EssilorLuxottica’s business.

Key Points: 
  • EssilorLuxottica and Eastman Kodak Company announced today that they have signed a perpetual worldwide license agreement granting EssilorLuxottica the exclusive right to use the Kodak registered trademarks for products and services in connection with EssilorLuxottica’s business.
  • Under the terms of the new agreement, EssilorLuxottica will continue to develop, manufacture and distribute optical products and services featuring the Kodak brand indefinitely.
  • “Kodak is an iconic brand rich in innovation and trusted by tens of millions of consumers around the world.
  • “We are excited about the opportunity to expand our brand licensing arrangement with a vision care industry leader like EssilorLuxottica.

LensCrafters Partners with Australian Artist and Illustrator Karan Singh for the Your Eyes First Campaign in Support of World Sight Day

Retrieved on: 
Thursday, October 14, 2021
WSD, YEF, General manager, Nike, Awareness, HMCS Vison, Multimedia, Health, Macaye, Apple, Severe cognitive impairment, Life, OPSM, Giorgio Salmoiraghi, LensCrafters, EssilorLuxottica, Macy, Partnership, Retail

Your Eyes Firstwill spotlight the ongoing theme of providing eye care to communities around the world and the services that LensCrafters offers to support this including a comprehensive eye exam and prescription glasses.

Key Points: 
  • Your Eyes Firstwill spotlight the ongoing theme of providing eye care to communities around the world and the services that LensCrafters offers to support this including a comprehensive eye exam and prescription glasses.
  • The campaign will showcase the company's commitment to providing clear sight care to those who need it most and their customers.
  • According to Singh, "The overarching message of "Your Eyes First" is what drew me to taking on this project.
  • "Withour collaboration withKaran Singh, we have the capability to highlight ourvision careefforts ina very creative way," said Alfonso Cerullo, General Manager, LensCrafters.