Brown Institute for Media Innovation

"Talkin' 'bout lead gen-eration"

Retrieved on: 
Tuesday, November 29, 2022

The ads featured a laundry list of questionable claims:

Key Points: 
  • The ads featured a laundry list of questionable claims:
    Find out today how quickly and easily you can eliminate your debt.
  • Let the professionals at the Financial Future Network help, and enjoy the freedom of debt-free living.
  • One TV ad featured a bar chart that shows a consumers debt shrinking from "thousands" to "hundreds" with the words "You Pay Less!"
  • To protect your privacy and the privacy of other people, please do not include personal information.

OUTFRONT MEDIA CONDUCTS A SERIES OF GROUND-BREAKING THOUGHT-LEADERSHIP PANELS FEATURING INDUSTRY LEADERS, INNOVATORS & STRATEGISTS

Retrieved on: 
Thursday, June 16, 2022

NEW YORK, June 16, 2022 /PRNewswire/ -- OUTFRONT Media, one of the largest out-of-home media (OOH) companies in the U.S., is taking the Cannes Lions by storm with a significant presence at the vaunted annual festival. Partnering with Branded Cities, Everyrealm, Ocean, and Vistar Media, further solidifies OUTFRONT in the new omni-channel world, with global OOH, creative, programmatic, and metaverse leaders in the industry.

Key Points: 
  • Partnering with Branded Cities, Everyrealm, Ocean, and Vistar Media, further solidifies OUTFRONT in the new omni-channel world, with global OOH, creative, programmatic, and metaverse leaders in the industry.
  • For nearly 70-years the Cannes Lions brings together the global creative communications industry for its one-of-a-kind event to learn, network, and celebrate.
  • We strategically partnered with Branded Cities, Everyrealm, Ocean, and Vistar Media to mirror the new omnichannel approach to media, from IRL to Web3.
  • We have an exceptional line of superb panels, speakers and relaxed events including the OUTFRONT swim club".

CMI Media Group Announces Inclusive Media Center of Excellence

Retrieved on: 
Wednesday, April 27, 2022

PHILADELPHIA, April 27, 2022 /PRNewswire-PRWeb/ -- Healthcare media planning powerhouse CMI Media Group, a WPP company (NYSE: WPP), has launched an Inclusive Media Center of Excellence to be a catalyst for change, strategically driving investment in underserved audiences, providing equitable coverage and access to information to support their healthcare journeys. The inclusive media COE is dedicated to healthcare.

Key Points: 
  • Healthcare media planning powerhouse CMI Media Group, a WPP company (NYSE: WPP), has launched an Inclusive Media Center of Excellence to be a catalyst for change, strategically driving investment in underserved audiences, providing equitable coverage and access to information to support their healthcare journeys.
  • PHILADELPHIA, April 27, 2022 /PRNewswire-PRWeb/ -- Healthcare media planning powerhouse CMI Media Group, a WPP company (NYSE: WPP), has launched an Inclusive Media Center of Excellence to be a catalyst for change, strategically driving investment in underserved audiences, providing equitable coverage and access to information to support their healthcare journeys.
  • The CMI Media Group approach to inclusive media has been in development for over two years as the organization honed an approach that would resonate with all healthcare audiences, including patients, caregivers and healthcare professionals.
  • CMI Media Group, a WPP company (NYSE: WPP, http://www.wpp.com ), is a full-service media agency focused solely on health, wellness, and pharmaceutical marketing.

Crews Control Names Ashley Brook Vice President of Production

Retrieved on: 
Tuesday, January 18, 2022

FULTON, Md., Jan. 18, 2022 (GLOBE NEWSWIRE) -- Andrea Keating, Founder and President of Crews Control Inc., is pleased to announce Crews Control, Inc. promoted Ashley Brook to Vice President of Production.

Key Points: 
  • FULTON, Md., Jan. 18, 2022 (GLOBE NEWSWIRE) -- Andrea Keating, Founder and President of Crews Control Inc., is pleased to announce Crews Control, Inc. promoted Ashley Brook to Vice President of Production.
  • Ashley has been an invaluable member of the Crews Control team for almost six years," said Andrea Keating, President of Crews Control.
  • Brook will be responsible for leading the Production Department at Crews Control, a global media solutions firm.
  • In her previous positions - Vice President of Media Innovation & Client Engagement and Senior Production Manager - Brook catapulted client and technological growth in the company, putting Crews Control on the bleeding edge of "what's next."

Mediaocean to Host “The Mediaocean Retreat” during CES 2022, a Two-Day Thought Leadership Program Featuring Top Brands, Agencies, and Media Executives

Retrieved on: 
Friday, December 17, 2021

On Day One of the two-day program on Wednesday, Jan. 5, Beet.TV will host their highly regarded Beet.TV Leadership Summit, outlining the new reality and emerging state of converged TV+ video for the year ahead.

Key Points: 
  • On Day One of the two-day program on Wednesday, Jan. 5, Beet.TV will host their highly regarded Beet.TV Leadership Summit, outlining the new reality and emerging state of converged TV+ video for the year ahead.
  • Mediaocean is creating a safe and inclusive space where industry leaders can gather for meetings, informal networking, and thought leadership content from a curated list of participants and industry leaders.
  • In addition to Beet.TV and The Room , partners of The Mediaocean Retreat include Comcast Technology Solutions , LinkedIn , MediaGrid , Prohaska Consulting , Serial Marketers , Sunset Publishing , and TransUnion .
  • The company will announce the final agenda and updates to the speaker line-up in the coming weeks.

Don Shelline, General Manager of BYUradio, to Retire

Retrieved on: 
Friday, October 8, 2021

PROVO, Utah, Oct. 7, 2021 /PRNewswire/ -- Family entertainment network BYUradio today announced that its general manager, Don Shelline, will retire at the end of this year after a five decades-long career, culminating in more than 10 years at the network.

Key Points: 
  • PROVO, Utah, Oct. 7, 2021 /PRNewswire/ -- Family entertainment network BYUradio today announced that its general manager, Don Shelline, will retire at the end of this year after a five decades-long career, culminating in more than 10 years at the network.
  • "Don Shelline is the consummate broadcast professional," said BYU Broadcasting managing director Jeff Simpson.
  • He also served as the director of development and station management before becoming general manager in 2018.
  • Before joining BYU Broadcasting, he served as general manager of Dixie State College's Center for Media Innovation, general manager for Bonneville International Corporation, general manager for Simmons Media Group, and sales manager for Maverick Broadcasting and Cache Valley Broadcasting.