Pro-form

iFIT Expands C-Suite with New Chief Marketing Officer and Chief International Officer

Retrieved on: 
Tuesday, April 2, 2024
Software, General Health, Hardware, Consumer Electronics, Technology, Artificial Intelligence, Health Technology, Fitness & Nutrition, Marketing, Communications, Wearables, Mobile Technology, Health, McKinsey & Company, DEI Holdings, Growth, History, AI, Pro-form, Athlete, Senior advisor, CMO, Multimedia, Management

iFIT, a global leader in connected fitness hardware, software and subscription content, today announced the recent appointments of Mark Phillips as new Chief Marketing Officer, and Bart Muller as Chief International Officer, to expand the Company’s C-suite and achieve its mission to transform people’s lives.

Key Points: 
  • iFIT, a global leader in connected fitness hardware, software and subscription content, today announced the recent appointments of Mark Phillips as new Chief Marketing Officer, and Bart Muller as Chief International Officer, to expand the Company’s C-suite and achieve its mission to transform people’s lives.
  • View the full release here: https://www.businesswire.com/news/home/20240402407262/en/
    “We are thrilled to expand our leadership team with the strategic appointments of Mark and Bart, during this exciting and pivotal time for iFIT,” said Kevin Duffy, Chief Executive Officer of iFIT.
  • As CMO at iFIT, Phillips oversees all aspects of the brand’s portfolio of award-winning products including iFIT, NordicTrack, ProForm and Freemotion.
  • As Chief International Officer at iFIT, Muller continues to drive the company forward with a unique blend of international experience, vision, and a deep appreciation for the transformative power of an active lifestyle.

Werner Celebrates award-winning year in 2023 for Company and Product Innovation

Retrieved on: 
Wednesday, January 3, 2024
Partnership, Peter Hancock (professor), Pro-form, Atmosphere of Earth, Research, Health, Construction Equipment, Security, Congress, Best in Show, HBS, Hardware, Occupational safety and health, High Visibility, Safety, Workplace, Innovation

ITASCA, Ill., Jan. 3, 2024 /PRNewswire/ -- Werner the leading access equipment specialist, announced today that 2023 was a historical year for industry awards for the Werner brand. Recently introduced products, including the Werner ProForm harness and Fiberglass Stepladders were recognized for their innovation and safety. These and other new products contributed to WernerCo being recognized as a Best Workplace for Innovators from the prestigious Fast Company, a business magazine known for featuring pioneering companies that are positively impacting society.

Key Points: 
  • Recently introduced products, including the Werner ProForm harness and Fiberglass Stepladders were recognized for their innovation and safety.
  • WernerCo and the Werner brand, received several awards in 2023, including:
    Fast Company recognized WernerCo as a Best Workplaces for Innovators .
  • WernerCo was selected based on the company's innovation in product development, jobsite safety initiatives and workplace culture.
  • Construction Equipment featured the Werner ProForm harness as a top new 100 product of 2023.

National Gypsum Donates $1 Million to Advance STEAM Education Across Its Communities

Retrieved on: 
Tuesday, November 28, 2023
NGC, Science, Learning, STEAM, Pro-form, Student, Education, Engineering, Builders hardware, Organization, National Gypsum

This year’s donations are intended to primarily support education and the next generation of students focused on science, technology, engineering, art and math (STEAM) areas of learning.

Key Points: 
  • This year’s donations are intended to primarily support education and the next generation of students focused on science, technology, engineering, art and math (STEAM) areas of learning.
  • As part of its ongoing commitment to local communities where the company has operations, National Gypsum has donated $3 million in conjunction with the NGC Giving campaign since 2021.
  • That requires building better futures for our associates, customers and communities,” said Thomas C. Nelson, chairman, president, and CEO of National Gypsum Company.
  • “I’m grateful that National Gypsum has the opportunity to support and empower such important organizations in the communities where we conduct business.”

iFIT’s New International Campaigns, “World of Intelligent Fitness” and “Incredible Machines,” Showcase Its Proprietary Technology That Enables Personalized, Results-Oriented Fitness

Retrieved on: 
Thursday, December 14, 2023
Hardware, Health Technology, Retail, Consumer Electronics, Technology, Marketing, Advertising, Communications, Apps, Applications, Artificial Intelligence, Fitness & Nutrition, Wearables, Mobile Technology, Specialty, Software, Health, Mobile, Wireless, Television, NordicTrack, Artificial intelligence, Multimedia, Split Second (TV series), Heart rate, AKQA, Intelligence, Pro-form, Human, Life, 3D printing

“We are exceptionally proud of our heritage as the inventor of world-class at-home and connected fitness equipment.

Key Points: 
  • “We are exceptionally proud of our heritage as the inventor of world-class at-home and connected fitness equipment.
  • The powerful spot shows people being actively coached to perform incredible feats through the potent combination of motivational content and intelligent technology.
  • It was inspiring to craft these stories based on the incredible way they combine their technology, incredible content, and expert guidance.
  • The campaign extends beyond television to digital and social, with additional marketing support at select retail partners.

Best Exercise Bike Black Friday Deals (2023): Top Early Recumbent, Upright & More Stationary Bike Deals Rounded Up by Spending Lab

Retrieved on: 
Tuesday, November 21, 2023
Online Retail, Retail, Health, Home Goods, Fitness & Nutrition, Specialty, Exercise, Bowflex, SoulCycle, Schwinn Bicycle Company, Black Friday, NordicTrack, Pro-form

A guide to the top early exercise bike deals for Black Friday 2023, featuring the top offers on stationary, upright, recumbent, indoor cycling and more bikes from BowFlex, Proform, Equinox SoulCycle, Schwinn, NordicTrack, and more. Links to the best deals are listed below.

Key Points: 

A guide to the top early exercise bike deals for Black Friday 2023, featuring the top offers on stationary, upright, recumbent, indoor cycling and more bikes from BowFlex, Proform, Equinox SoulCycle, Schwinn, NordicTrack, and more. Links to the best deals are listed below.

ProForm Black Friday Deals 2023: Best Early iFIT Membership, Treadmill, Rower & More Deals Tracked by Consumer Articles

Retrieved on: 
Monday, November 13, 2023
Biking, Cycling, Fitness & Nutrition, Health, Sports, Black Friday, Exercise, Pro-form, Security (finance)

A round-up of the best early ProForm deals for Black Friday, featuring the best savings on rowers, elliptical machines, exercise bikes, weights (adjustable dumbbells), treadmills and more. Links to the latest deals are listed below.

Key Points: 

A round-up of the best early ProForm deals for Black Friday, featuring the best savings on rowers, elliptical machines, exercise bikes, weights (adjustable dumbbells), treadmills and more. Links to the latest deals are listed below.

Treadmill Black Friday Deals 2023: Early Smart, Home Gym, Compact, Foldable & Incline Treadmill Sales Published by Retail Fuse

Retrieved on: 
Tuesday, October 31, 2023
Online Retail, Consumer Electronics, Retail, Health, Technology, Home Goods, Fitness & Nutrition, Pro-form, Attention, Johnson Health Tech, Weather, Fuse, Bowflex, Walmart

Retail Fuse earns commissions from purchases made using the links provided.

Key Points: 
  • Retail Fuse earns commissions from purchases made using the links provided.
  • Regular treadmill use can contribute to improved cardiovascular health, weight management, and enhanced endurance.
  • Black Friday, falling on November 24th this year, heralds a wave of anticipated discounts and promotions across various product categories.
  • Treadmills, in particular, stand out as a popular choice for consumers seeking to maintain an active lifestyle from the comfort of their homes.

WALK-i-TASK Launches a Treadmill Desk Attachment That Reinvents the Way You Work From Home

Retrieved on: 
Thursday, March 9, 2023
Cardiology, Pro-form, Neck, Health, Therapy, US, Back pain, NordicTrack, Walking, Internet, The Co Founder, Toys "R" Us Canada, DIY, Cabinetry, Furniture

DETROIT, March 9, 2023 /PRNewswire/ -- WALK-i-TASK™, the North American leader in treadmill accessories, has launched a new invention. With 70% of Americans sitting for 6+ hours during the workday, there is a growing demand for work-from home health and wellness resources. The WALK-i-TASK™ treadmill desk attachment provides a superior solution to help you eliminate your sedentary lifestyle while staying productive.

Key Points: 
  • WALK-i-TASK™ now offers a height adjustable treadmill desk attachment that turns your treadmill into an ergonomic active workstation.
  • DETROIT, March 9, 2023 /PRNewswire/ -- WALK-i-TASK™ , the North American leader in treadmill accessories, has launched a new invention.
  • The WALK-i-TASK™ treadmill desk attachment provides a superior solution to help you eliminate your sedentary lifestyle while staying productive.
  • WALK-i-TASK's unique features separate it from other treadmill desk attachments on the market:
    The WALK-i-TASK™ desk is compatible with the majority of treadmill brands and models including NordicTrack, iFit, Sole, ProForm, and many more.

Blue Point-Backed Transtar Fuels Growth with Pro Form Products Acquisition

Retrieved on: 
Thursday, February 23, 2023
Professional Services, Aftermarket, Automotive, Other Automotive, Manufacturing, Finance, Other Manufacturing, Partnership, Acquisition, Aviation, Blue Point, Pro-form, Growth, Culture, Transtar, OE, Person, Fine chemical, Sales

Blue Point Capital Partners and its portfolio company, Transtar Holding Company, are pleased to announce the acquisition of Pro Form Products, a manufacturer of refinishing and repair products for automotive, aviation, industrial and marine applications.

Key Points: 
  • Blue Point Capital Partners and its portfolio company, Transtar Holding Company, are pleased to announce the acquisition of Pro Form Products, a manufacturer of refinishing and repair products for automotive, aviation, industrial and marine applications.
  • Based in Ontario, Canada, Pro Form will operate as a subsidiary of Transtar Autobody Technologies, a full-service provider of automotive repair, finish and industrial coating products.
  • Pro Form’s products play an essential role in the success and growth of its customers’ businesses in the collision repair and refinish provider industry.
  • “Pro Form and Transtar Autobody Technologies are well-paired from a strategic and commercial standpoint,” said Transtar President and CEO Neil Sethi.

Werner Releases High-Performance ProForm™ SP Full Body Harness with SwitchPoint™ Technology to Reduce Fall-Related Injuries When Every Second Counts

Retrieved on: 
Monday, January 23, 2023
Safety, Movement, Werner, Freedom, Leg, Pro-form, D-ring, SRL, Atmosphere of Earth, Bridge, Personal protective equipment

ITASCA, Ill., Jan. 23, 2023 /PRNewswire/ -- Werner, the world leader in ladders and the manufacturer of climbing products and fall protection equipment, today announces the ProForm™ SP Full Body harness with SwitchPoint technology, designed for post-fall safety and rescue. The new high-performing harness was developed for specialized professionals and takes the Werner patented "Chair in the Air" technology to the next level by providing fast and easy activation before rescue workers arrive. It features a hip level deployment cord that makes activation simple and puts the suspended worker into a comfortable seated position with freedom of movement for improved rescue operations.

Key Points: 
  • The new high-performing harness was developed for specialized professionals and takes the Werner patented "Chair in the Air" technology to the next level by providing fast and easy activation before rescue workers arrive.
  • Werner was first to market and currently there is no other harness available that provides this type of immediate and controlled post-fall relief in case of an accident.
  • The comfort and freedom of movement also reduce the chance of harnesses being modified or misused by the user.
  • The Werner ProForm SP harnesses are available nationally online and in-stores at professional distributors.