THE NBA AND LIDS TO OPEN NBA STORE IN HOUSTON
HOUSTON, Nov. 3, 2023 /PRNewswire/ -- The National Basketball Association (NBA) today unveiled a new NBA store location in Houston, TX. The new store, located at The Galleria in Uptown Houston, marks the league's second Flagship store in the United States following the opening of the New York City store in 2015. As part of the league's partnership with Lids and Fanatics, Lids will oversee the operations for the NBA Store, creating a unique retail experience for NBA fans.
- HOUSTON, Nov. 3, 2023 /PRNewswire/ -- The National Basketball Association (NBA) today unveiled a new NBA store location in Houston, TX.
- As part of the league's partnership with Lids and Fanatics, Lids will oversee the operations for the NBA Store, creating a unique retail experience for NBA fans.
- "The NBA has a vibrant fanbase in Houston, and we are thrilled to bring the NBA Store to their doorstep," said Lisa Piken Koper, Head of Apparel & Sporting Goods, NBA.
- "As we continue to expand our successful partnership with the NBA, opening an official NBA Store in Houston was a seamless fit," said Bob Durda, President at Lids.