Open Source Media Framework

Minority-Owned Nativo Joins MAVEN Database As Certified Diversity Supplier

Retrieved on: 
Wednesday, June 7, 2023
Database, Multimedia, Comparative election campaign communication research, MAVEN, Human, Multiculturalism, Creativity, Certification, Open Source Media Framework, Organization, Minority business enterprise, ANA, Investment, 100 Best Companies to Work For, Diversity, Woman, AIMM, Creative industries, Poggio Nativo, Nielsen

MAVEN, launched in 2008 in collaboration with the four major advertising agency holding companies to facilitate media ownership and diversity reporting.

Key Points: 
  • MAVEN, launched in 2008 in collaboration with the four major advertising agency holding companies to facilitate media ownership and diversity reporting.
  • As more and more organizations adopt supplier diversity programs, being included in the MAVEN Diversity supplier network ensures that Nativo is accessible to advertisers, agencies and publishers actively seeking partnerships with diverse suppliers.
  • "We applaud the work that Media Framework is doing with their MAVEN database," said Justin Choi, Founder and CEO of Nativo.
  • In addition to being added to the MAVEN Diversity platform, Nativo is also certified as a Minority Business Enterprise by the National Minority Supplier Development Council (NMSDC) and was recognized by Comparably as one of its Best Companies for Diversity and Best Companies for Women in 2023.

Nielsen Launches Diverse Media Equity Program

Retrieved on: 
Monday, February 7, 2022
Open Source Media Framework, Industry, Minority business enterprise, Multimedia, Social media, AIMM, Black people, MBE, Program, Founder CEO, NYSE, Advertising, CEO, Intelligence, ANA, Database, Seed, P&G, Radio, Black, Partnership, Certification, Public relations, Online shopping, Music, Television, Asian Americans, Nielsen

NEW YORK, Feb. 7, 2022 /PRNewswire/ --Nielsen announces the launch of its Diverse Media Equity program, which is designed to elevate the visibility of diverse-owned media companies with advertisers and agencies.

Key Points: 
  • NEW YORK, Feb. 7, 2022 /PRNewswire/ --Nielsen announces the launch of its Diverse Media Equity program, which is designed to elevate the visibility of diverse-owned media companies with advertisers and agencies.
  • Nielsen launches its Diverse Media Equity program to elevate the visibility of diverse-owned media companies.
  • "Nielsen is investing in diverse-owned media by getting rid of historical barriers in traditional measurement," said David Kenny, CEO, Nielsen.
  • Get more information on the Diverse-owned Media Audience Reach and Profiles reportand the Diverse Media Equity program.

ANA's AIMM Teams Up With Nielsen And Media Framework To Launch Long Awaited List Of Minority Owned Media And Provide Understanding Of Investment And Reach

Retrieved on: 
Friday, October 1, 2021
People, Data science, Radio, Marketing, Global, MAVEN, Partnership, AIMM, ROI, Solution, CIIM, Nielsen Holdings, 2021 Lancashire County Council election, Conference, Advertising, Database, Multimedia, Association of National Advertisers, Diversity, Population, Association, Ownership, HBCU, Growth, Director, CIMM, African Americans, CEO, ANA, Entrepreneurship, Open Source Media Framework, Founder, Technology, Intelligence, Research, The Only Investment Guide You'll Ever Need, LGBTQ, AND, Investment, Ecosystem, NYSE, Snapshot, Time, Industry, Creative industries, Public relations, Cryptocurrency, Online shopping

"Identifying, documenting, and tracking diverse media ownership is the most challenging part of what we do at Media Framework, but it is also the most rewarding."

Key Points: 
  • "Identifying, documenting, and tracking diverse media ownership is the most challenging part of what we do at Media Framework, but it is also the most rewarding."
  • ANA AIMM will evaluate current advertising spend on diverse-owned media and establish industry investment benchmarks, informed by Nielsen AdIntel, the company's advertising monitoring service.
  • To get involved in ANA AIMM or learn more about the diverse-owned media collaboration and/or accessing the list, please visit https://www.anaaimm.net/ .
  • The special list offer consisting multicultural and inclusive minority owned media will be exclusive to ANA and AIMM members by subscription.