Society Pass Inc (Nasdaq: SOPA)/Thoughtful Media Group Inc Acquires Newave Strategic, leading Indonesia-based KOL Management Agency; Onboards +10,000 Indonesia-based Influencers
Newave's +10,000 influencers on its talent roster turbocharges TMG's social commerce advertising business in both Indonesia and SEA.
- Newave's +10,000 influencers on its talent roster turbocharges TMG's social commerce advertising business in both Indonesia and SEA.
- Founded in 2017, Newave has ridden the popularity of social media and social commerce in Indonesia advertising market.
- Newave Head of Strategy, Ilhamka Nizam, explains, "According to Datareportal, 68% of Indonesians or 191 million people are on social media as of January 2022.
- Covid drove millions of Indonesians to shop online for more than 3 hours daily via their social media.