Jack Morton

GENUINE LAUNCHES NEW BRAND IDENTITY TO CONVEY DIGITAL-FIRST APPROACH AND FOCUS ON ACCESSIBILITY

Retrieved on: 
Tuesday, March 12, 2024

BOSTON, March 12, 2024 /PRNewswire/ -- Genuine , a leading digital experience agency part of Jack Morton, today announces the launch of a new brand identity.

Key Points: 
  • BOSTON, March 12, 2024 /PRNewswire/ -- Genuine , a leading digital experience agency part of Jack Morton, today announces the launch of a new brand identity.
  • "Our goal was clear from the outset: to update our brand to not only showcase our expertise but also embody our genuine spirit," said Jen Poirier, EVP, Managing Director, Genuine.
  • Key highlights of Genuine brand revitalization include:
    Rebuilding the Brand.
  • To roll out the brand internally, Genuine developed an engaging program aimed at turning employees into brand ambassadors.

JACK MORTON APPOINTS FIRST GLOBAL CO-PRESIDENTS AS CEO TRANSITIONS TO CHAIRMAN

Retrieved on: 
Thursday, September 29, 2022

BOSTON, Sept. 29, 2022 /PRNewswire/ -- Today, Jack Morton, the global brand experience agency, announces new leadership positions resulting in the agency's first Global Co-Presidents in its 83-year history.

Key Points: 
  • Josh McCall, CEO & Chairman will remain Chairman through the end of this year, supporting the Co-Presidents.
  • McCall joined Jack Morton in 1984, and since 2003, he has served as the agency's third CEO following his predecessor, Bill Morton, and agency founder Jack Morton.
  • Millon will retain his role as CEO at Genuine, Jack Morton's digital marketing agency.
  • Davies and Millon will remain based in Boston and the Jack Morton executive team will report into the Global Co-Presidents.

JACK MORTON APPOINTS NEW MANAGING DIRECTOR OF ASIA

Retrieved on: 
Thursday, June 9, 2022

SINGAPORE, June 8, 2022 /PRNewswire/ -- Jack Morton, the global brand experience agency today announced it has bolstered the leadership of its operation in Asia with the appointment of Phil Boyle as SVP, Managing Director. Boyle, who will be based in Singapore at the agency's Asia headquarters, will be responsible for driving growth across the entire region.

Key Points: 
  • SINGAPORE, June 8, 2022 /PRNewswire/ -- Jack Morton , the global brand experience agency today announced it has bolstered the leadership of its operation in Asia with the appointment of Phil Boyle as SVP, Managing Director.
  • Boyle rejoins Jack Morton after a stint at Live Nation where he served as vice president of marketing partnerships for Asia at the company's Shanghai operation.
  • Boyle previously held a leadership role at Jack Morton in Shanghai as SVP, Client Services for Asia working across multiple industries from automotive to entertainment.
  • I'm incredibly passionate about it, so I'm looking forward to getting back into the experience game," said Phil Boyle, SVP, Managing Director.

JACK MORTON LAUNCHES NEW DIVERSITY-DRIVEN MARKETING PRACTICE: VIVI

Retrieved on: 
Wednesday, March 23, 2022

BOSTON, March 23, 2022 /PRNewswire/ -- Today, Jack Morton, the global brand experience agency, announces the launch of Vivi, a new diversity-driven specialty practice. Helmed by industry veteran Bonnie Smith, Vivi helps brands discover how, when, and where to authentically connect with women, specifically women of color, and celebrate their intersectionality.

Key Points: 
  • BOSTON, March 23, 2022 /PRNewswire/ -- Today, Jack Morton , the global brand experience agency, announces the launch of Vivi , a new diversity-driven specialty practice.
  • Seeing the enormous untapped potential of this market, Jack Morton is introducing Vivi to help brands reach this audience through the power of experiential marketing.
  • Jack Morton has named industry leader and diversity champion Bonnie Smith,SVP, Group AccountDirector,who recently returned to the agency,as Head of Vivi.
  • It's why we created Vivi," said Josh McCall, Chairman & CEO, Jack Morton.

Jack Morton Appoints Martyn Clarkson as First Global Head of Strategy

Retrieved on: 
Wednesday, November 10, 2021

BOSTON, Nov. 10, 2021 /PRNewswire/ -- Jack Morton , the global brand experience agency, announced the appointment of Martyn Clarkson as the agency's first-ever EVP, Global Head of Strategy.

Key Points: 
  • BOSTON, Nov. 10, 2021 /PRNewswire/ -- Jack Morton , the global brand experience agency, announced the appointment of Martyn Clarkson as the agency's first-ever EVP, Global Head of Strategy.
  • He will sit on the agency's executive leadership team, be an integral part of DXTRA collaboration, and lead the global Jack Morton strategy community.
  • Prior to joining Jack Morton, Clarkson was SVP, Head of Strategy for George P. Johnson.
  • Clarkson commented, "Jack Morton has always been at the forefront of innovation in brand experience and I'm excited to be part of such a talented team.

OUTFRONT Announces Call For Entries For Third Annual OUTFRAME Competition

Retrieved on: 
Monday, September 27, 2021

NEW YORK, Sept. 27, 2021 /PRNewswire/ --OUTFRONT Media Inc. (NYSE: OUT) announces its call for entries for its third annual artist-based out of home contest, OUTFRAME.

Key Points: 
  • NEW YORK, Sept. 27, 2021 /PRNewswire/ --OUTFRONT Media Inc. (NYSE: OUT) announces its call for entries for its third annual artist-based out of home contest, OUTFRAME.
  • Additionally, OUTFRONT will donate a one month digital out of home media campaign to the charity of the winner's choosing.
  • Through the sharing of our art, OUTFRAME provided us with a larger vision and a focus on energy and forward momentum.
  • Through its technology platform, OUTFRONT will fundamentally change the ways advertisers engage audiences on-the-go.