Susan Sontag

Athletic Brewing Company Earns Certified B Corporation™ as it celebrates 4th birthday

Retrieved on: 
Monday, May 16, 2022
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STRATFORD, Conn and SAN DIEGO, May 16, 2022 /PRNewswire/ -- Athletic Brewing Company, leading non-alcoholic brewery and one of TIME's 100 Most Influential Companies 2022, is excited to announce that it has achieved Certified B Corporation™ status, joining companies across 80 countries and over 150 industries that are committed to the highest standards of social and environmental responsibility. This certification comes as the brewery celebrates its fourth birthday, making this a particularly special "B Day."

Key Points: 
  • This certification comes as the brewery celebrates its fourth birthday, making this a particularly special "B Day."
  • Certified B Corp status is a means to drive positive change within the economic landscape, for both shareholders and stakeholders.
  • Athletic Brewing's Co-founder and Head Brewer, John Walker, says becoming a Certified B Corp has always been a goal for the company.
  • As of 2022, Athletic Brewing is proudly a Certified B Corporation.

TIME Names Athletic Brewing to the TIME 100 Most Influential Companies of 2022 List

Retrieved on: 
Thursday, March 31, 2022
Women, Wine & Spirits, Men, Specialty, Restaurant, Bar, Food, Beverage, Consumer, Retail, Online Retail, Fast Company, CAGR, Organization, Family, DNA, Leadership, Great American Beer Festival, TIME, Transport, Multimedia, Human, Friends, Guilty (Barbra Streisand album), Trail, Athletic, Athletic Brewing Company, Susan Sontag, Industry, Technology, Athletic club, Time, Beer, Taste, Program, Wine, Drinking, Inc. (magazine), Energy drink, Craft brewery and microbrewery, Maintenance, Detroit Athletic Club

TIME has named Athletic Brewing Company, Americas leading brewer of non-alcoholic craft beer, to its 100 Most Influential Companies of 2022 list.

Key Points: 
  • TIME has named Athletic Brewing Company, Americas leading brewer of non-alcoholic craft beer, to its 100 Most Influential Companies of 2022 list.
  • View the full release here: https://www.businesswire.com/news/home/20220330005866/en/
    TIME Names Athletic Brewing to the TIME 100 Most Influential Companies of 2022 List (Photo: Business Wire)
    This honor from TIME follows a record 2021 for the brewery, as Athletic grew faster than any other U.S. brewer (alcoholic and non-alcoholic) for the second year in a row.
  • The TIME 100 Most Influential Companies list time.com/100companies highlights businesses making an extraordinary impact around the world.
  • Named as TIMEs 100 Most Influential Companies of 2022 as well as Fast Company Magazines Brands That Matter in 2021, Athletic Brewing Company is reimagining beer for the modern, active adult.

Athletic Brewing Company Launches Crisp Non-Alcoholic Brew, Athletic Lite

Retrieved on: 
Monday, March 7, 2022
Men, Restaurant, Bar, Other Retail, Online Retail, Wine & Spirits, Supermarket, Specialty, Consumer, Convenience Store, Food, Beverage, Retail, Other Consumer, Women, Athletic Brewing Company, Fast Company, Industry, Organization, Entrepreneurship, Athletic, Brewery, Growth, Athletic club, Multimedia, Coors Light, Susan Sontag, Maintenance, Detroit Athletic Club, Program, Craft brewery and microbrewery, IRI, Taste, Guilty (Barbra Streisand album), Beer, Anheuser-Busch brands

Athletic Lite debuts on March 7, with just 25 calories, 5 carbs, and zero hangover.

Key Points: 
  • Athletic Lite debuts on March 7, with just 25 calories, 5 carbs, and zero hangover.
  • View the full release here: https://www.businesswire.com/news/home/20220305005007/en/
    Award-winning brewer Athletic Brewing launches Athletic Lite: refreshingly low on carbs and calories, with zero hangover.
  • Athletic Lite is brewed with organic grains and is vegan friendly, presenting drinkers with a crisp, dry finish.
  • Athletic Lite was months in development, and definitely presented one of our biggest brewing challenges to date, said John Walker, Co-Founder and Head Brewer.

Athletic Brewing Company Redefines Dry January With New Party Pack

Retrieved on: 
Tuesday, December 21, 2021
Online Retail, Retail, Other Consumer, Consumer, Restaurant, Bar, Other Retail, Food, Beverage, MSRP, Athletic Brewing Company, Organization, Athletic club, Six pack, Health, Nielsen, Missouri Athletic Club, Dry, New Year's resolution, Millennials, Energy drink, Holiday, Athletic, Guilty (Barbra Streisand album), Program, Beer, Industry, Taste, Multimedia, Maintenance, YTD, Craft brewery and microbrewery, Susan Sontag, Fast Company, Coffee

View the full release here: https://www.businesswire.com/news/home/20211221005174/en/

Key Points: 
  • View the full release here: https://www.businesswire.com/news/home/20211221005174/en/
    The Dry January Party Pack includes a 6-pack of five Athletic Brewing best-selling brews.
  • Contents include five six-packs of Athletics award-winning beers, a Dry Jan Party disposable camera, and an Athletic Branded Koozie, which all help to support Athletic Brewings message that Dry January can still mean celebration.
  • Beginning December 20th, consumers can purchase their Dry January Party Pack on Athletic Brewings website , (MSRP: $59.99).
  • This January, Athletic Brewing encourages consumers to keep the party going without compromising their health and fitness-focused New Year Resolutions.

Outside Inc. Teams Up with Athletic Brewing, Premium Non-Alcoholic Beer, to Launch Exclusive Content Hub

Retrieved on: 
Thursday, October 21, 2021
Sports, Entertainment, Wine & Spirits, Online, Communications, Food, Beverage, Social Media, Retail, Outdoors, Online, Program, Compromise, Beer, Athletic club, Taste, Industry, Organization, Partnership, Athletic Brewing Company, Outside (magazine), Drinking, Inc., Maintenance, CEO, Environment, Without Compromise, Ayr Seaforth Athletic Club, Fast Company, Digital, Culture, Susan Sontag, Risk management, Outside Inc., Athletic Brewing, OUTSIDE INC., ATHLETIC BREWING

Outside Inc. , the worlds leading creator of active lifestyle content, services, events, and experiences, today announced a partnership with Athletic Brewing, a premium, non-alcoholic craft brewery, to create shared experiences and an exclusive content hub on Outside Online, known as Without Compromise .

Key Points: 
  • Outside Inc. , the worlds leading creator of active lifestyle content, services, events, and experiences, today announced a partnership with Athletic Brewing, a premium, non-alcoholic craft brewery, to create shared experiences and an exclusive content hub on Outside Online, known as Without Compromise .
  • Outside Online readers can expect 16 articles and 8 videos over the next year.
  • Partnering with Outside is a vivid expression of what our brand stands for and an apt use case of our product, said Bill Shufelt, CEO of Athletic Brewing.
  • Working with Outside provides us a platform to reach and interact with the most active and enthusiastic consumers out there.

Athletic Brewing, the Brewer Leading the Non-Alcoholic Craft Beer Movement, Takes Home Top Awards at Three Major Beer Competitions

Retrieved on: 
Thursday, September 23, 2021
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At the US Open Beer Championship, Athletic Run Wild (NA, IPA), Athletic All Out Stout (NA, Stout), and Athletic Raspberry Gose (NA, Gose) all earned gold medals.

Key Points: 
  • At the US Open Beer Championship, Athletic Run Wild (NA, IPA), Athletic All Out Stout (NA, Stout), and Athletic Raspberry Gose (NA, Gose) all earned gold medals.
  • As one of the top beer competitions in America, the U.S. Open Beer Championship judges more beer styles than any other competition in the world.
  • International Beer Challenge 2020 Brewer of the Year North America, Athletic Brewing Company is reimagining beer for the modern, active adult.
  • Their great-tasting craft brews let you enjoy the refreshing taste of craft beer, without the alcohol or the hangover.