Trans Canada Trail

Trans Canada Trail’s Blahs to Ahhhs Campaign Is an Adventurous (and Affordable) Way to Beat the Winter Blues

Retrieved on: 
Monday, January 15, 2024

MONTREAL, Jan. 15, 2024 (GLOBE NEWSWIRE) -- As the winter chill sets in, Trans Canada Trail is excited to announce the launch of its fourth-annual Blahs to Ahhhs winter wellness campaign .

Key Points: 
  • MONTREAL, Jan. 15, 2024 (GLOBE NEWSWIRE) -- As the winter chill sets in, Trans Canada Trail is excited to announce the launch of its fourth-annual Blahs to Ahhhs winter wellness campaign .
  • The Trans Canada Trail – a 28,000 km trail network – presents countless opportunities for adventure, joy, exploration and activity all winter long.
  • “The Blahs to Ahhhs campaign is a reminder for us all that the Trans Canada Trail is a wonderful space to exercise, explore and gather – regardless of the weather,” says Meghan Reddick, Chief Communications & Marketing Officer at Trans Canada Trail.
  • Trans Canada Trail's Blahs to Ahhhs winter wellness campaign is presented by TD Bank Group.

Government of Canada launches new Tourism Growth Program

Retrieved on: 
Monday, November 20, 2023

The Honourable Soraya Martinez Ferrada, Minister of Tourism and Minister responsible for the Economic Development Agency of Canada for the Regions of Quebec, today launched the new Tourism Growth Program (TGP).

Key Points: 
  • The Honourable Soraya Martinez Ferrada, Minister of Tourism and Minister responsible for the Economic Development Agency of Canada for the Regions of Quebec, today launched the new Tourism Growth Program (TGP).
  • The projects will also align with the new Federal Tourism Growth Strategy —supporting sustainable tourism, outdoor experiences, Indigenous tourism, seasonal expansion, and tourism in rural and remote areas—with the goal of diversifying regional economies and spurring economic growth.
  • The Tourism Growth Program is one of the many ways in which the Government of Canada is helping the tourism industry to grow and thrive.
  • The Tourism Growth Program complements supports for the tourism industry provided through other federal, provincial and territorial programs.

Trans Canada Trail Launches “Made To Be On” Campaign, Celebrating the Spirit of Connection, Community and Adventure

Retrieved on: 
Tuesday, October 10, 2023

The “Made To Be On” campaign emphasizes that the Trans Canada Trail is often right in your backyard – 80 percent of Canadians live within 30 minutes of this nation-wide trail network.

Key Points: 
  • The “Made To Be On” campaign emphasizes that the Trans Canada Trail is often right in your backyard – 80 percent of Canadians live within 30 minutes of this nation-wide trail network.
  • The campaign, which features trail users from across the country, illustrates how we are all connected by the Trans Canada Trail.
  • “The yellow ribbon at the centre of this campaign is a beautiful symbol for the Trans Canada Trail, and how it connects diverse communities and trail users across Canada,” says Meghan Reddick, Chief Communications & Marketing Officer at Trans Canada Trail.
  • Interviews are available upon request with Meghan Reddick, Chief Communications & Marketing Officer at Trans Canada Trail.

New Research Finds That the Trans Canada Trail Plays a Pivotal Role in Bolstering the Environment, Economy and Health of Canadians

Retrieved on: 
Tuesday, September 19, 2023

MONTREAL, Sept. 19, 2023 (GLOBE NEWSWIRE) --  A groundbreaking new study, “The Benefits of Connecting Canadians,” finds that the Trans Canada Trail (the Trail) plays a pivotal role in bolstering Canada’s environmental resilience and economic development, and the health and well-being of Canadians.

Key Points: 
  • MONTREAL, Sept. 19, 2023 (GLOBE NEWSWIRE) --  A groundbreaking new study, “The Benefits of Connecting Canadians,” finds that the Trans Canada Trail (the Trail) plays a pivotal role in bolstering Canada’s environmental resilience and economic development, and the health and well-being of Canadians.
  • Every year, Trans Canada Trail users spend $13 billion on accommodation, meals, services and other goods at businesses near the Trail.
  • Health and well-being: With more than 2.6 million physically active trail users annually, the Trans Canada Trail contributes significantly to Canadians’ physical and mental health.
  • Interviews are available upon request (in English and French) with Eleanor McMahon, President & CEO of Trans Canada Trail.

Trans Canada Trail and Peace by Chocolate Join Forces to Support Trails Impacted by Severe Weather

Retrieved on: 
Tuesday, August 22, 2023

Following the devastating floods in Nova Scotia, Peace by Chocolate will direct proceeds from their “One Trail, One Love” chocolate bars to Trans Canada Trail’s Climate Emergency Support Fund.

Key Points: 
  • Following the devastating floods in Nova Scotia, Peace by Chocolate will direct proceeds from their “One Trail, One Love” chocolate bars to Trans Canada Trail’s Climate Emergency Support Fund.
  • The “One Trail, One Love” campaign originally launched last spring, and invited Canadians to support the Trans Canada Trail.
  • Today, in light of recent climate events that severely damaged trails, Trans Canada Trail and Peace by Chocolate are reinvigorating that campaign by inviting people from Nova Scotia and beyond to contribute to trail clean-up efforts.
  • The Fund is available for Trans Canada Trail groups across the country that need financial support to reopen their section of the Trail.

Making the Trans Canada Trail Safe and Accessible for People of All Abilities

Retrieved on: 
Friday, May 26, 2023

Trans Canada Trail’s Accessibility Mapping Program, started in 2020 to share information and improve accessibility on the Trail, works with trail users with disabilities to collect and disseminate information through AccessNow technology.

Key Points: 
  • Trans Canada Trail’s Accessibility Mapping Program, started in 2020 to share information and improve accessibility on the Trail, works with trail users with disabilities to collect and disseminate information through AccessNow technology.
  • Trail users in 54 communities, across every province and territory, can now obtain accessibility information for at least one trail in their area.
  • “We have adopted a lived-experience approach to assess and communicate the current accessibility of the Trans Canada Trail so people can make informed decisions.
  • Equally important, the program provides essential feedback to local trail groups and municipalities regarding any changes they need to make to improve accessibility on the Trail,” says Eleanor McMahon, President & CEO of Trans Canada Trail.

SLAM Acquires New Gold Project

Retrieved on: 
Thursday, May 11, 2023

Previous workers reported 7 recent gold discoveries with grab samples ranging up to 70.4 grams per tonne (“g/t”) gold at Shadow Lake.

Key Points: 
  • Previous workers reported 7 recent gold discoveries with grab samples ranging up to 70.4 grams per tonne (“g/t”) gold at Shadow Lake.
  • On a due diligence visit, SLAM’s prospecting team collected 5 samples and reported visible gold at one of these gold discovery sites.
  • This is similar to the setting of the Queensway project adjacent to the Appleton fault in Newfoundland where recent gold discoveries have been reported by Newfoundgold (TSXV-NFG).
  • Six gold discoveries on the east portion of the claims include one site that returned a grab sample grading 70.4 g/t gold and 5 sites where grab samples are grading from 0.396 g/t to 3.03 g/t gold.

Thousands of Volunteers in Communities Across Canada Are Getting Ready to Prepare Their Trails for Spring. Trans Canada Trail Awards 192 Trail Care Grants!

Retrieved on: 
Tuesday, April 25, 2023

Each year, thousands of volunteers undertake projects across Canada to ensure that all users can safely access the benefits of outdoor recreation on the Trans Canada Trail.

Key Points: 
  • Each year, thousands of volunteers undertake projects across Canada to ensure that all users can safely access the benefits of outdoor recreation on the Trans Canada Trail.
  • Each season brings unique challenges to the more than 500 Trail groups and organizations that maintain and care for the Trans Canada Trail.
  • Thanks to the thousands of volunteers and communities for preparing the Trans Canada Trail for another busy spring and summer,” says Eleanor McMahon, President & CEO of Trans Canada Trail.
  • Since April 2018, the Trans Canada Trail Trail Funding Program (TFP) has invested over $19.5M toward 508 Trail projects across every province and territory, with a value of supported Trail projects exceeding $124M.

National Léger Survey Reveals Canadians’ Trail Use on the Rise in 2023

Retrieved on: 
Sunday, April 16, 2023

MONTREAL, April 16, 2023 (GLOBE NEWSWIRE) -- A new national Léger survey commissioned by Trans Canada Trail (TCT) confirms that Canadians’ trail use continues to increase.

Key Points: 
  • MONTREAL, April 16, 2023 (GLOBE NEWSWIRE) -- A new national Léger survey commissioned by Trans Canada Trail (TCT) confirms that Canadians’ trail use continues to increase.
  • 70% of Canadians are concerned about the impact that the changing climate will have on their trail use and their enjoyment of trail activities.
  • We saw Canadians’ trail use increase significantly during the pandemic, and this data confirms that trail use will continue to rise.
  • With trail use on the rise, the return – when it comes to investing in trails and in destination development – is quite clear.

Trans Canada Trail Wins Bid to Host 2024 World Trails Conference in Canada

Retrieved on: 
Friday, April 14, 2023

MONTREAL, April 14, 2023 (GLOBE NEWSWIRE) -- Trans Canada Trail (TCT) is delighted to announce that the World Trails Network (WTN) has selected Ottawa, Canada as the location for the next World Trails Conference (WTC), to be held in 2024.

Key Points: 
  • MONTREAL, April 14, 2023 (GLOBE NEWSWIRE) -- Trans Canada Trail (TCT) is delighted to announce that the World Trails Network (WTN) has selected Ottawa, Canada as the location for the next World Trails Conference (WTC), to be held in 2024.
  • Trans Canada Trail submitted the bid, in partnership with Ottawa Tourism.
  • “We are happy to see the conference coming to Canada, and we will support Trans Canada Trail in welcoming trail organizations from around the world,” says Michael McDonald, CEO of the Bruce Trail Conservancy.
  • Read Trans Canada Trail’s Conference Board of Canada report on the health, environmental and economic benefits of Canada’s trail system