Royal Salute

CELEBRATE THE BEGINNING OF A NEW ERA WITH THE ROYAL SALUTE CORONATION OF KING CHARLES III EDITION

Retrieved on: 
Monday, April 17, 2023

Since its inception, Royal Salute has honoured the British Monarchy and marked significant milestones with unique expressions that represent and embody a moment in history.

Key Points: 
  • Since its inception, Royal Salute has honoured the British Monarchy and marked significant milestones with unique expressions that represent and embody a moment in history.
  • As the Scotch originated as a Coronation gift 70 years ago, there couldn't be a more fitting moment for Royal Salute to pay homage once again.
  • The Royal Salute Coronation of King Charles III Edition is housed in a Dartington Crystal decanter, tinted in a deep sapphire blue hue, reminiscent of the precious stones set within the Imperial State Crown.
  • Only 500 precious bottles of the Royal Salute Coronation of King Charles III Edition will be available from April 2023, at selected specialist retailers for RRP $35,000 CAD.

Pernod Ricard Doubles Down on the Sustainable Future of American Whiskey with Kentucky Investment

Retrieved on: 
Thursday, December 8, 2022

NEW YORK, Dec. 8, 2022 /PRNewswire/ -- Pernod Ricard today announced a significant move to further leverage the strong growth – and growth potential – of its premium American whiskey portfolio, The American Whiskey Collective. The world's second largest wine and spirit company will invest approximately $250 million over five years to build a state-of-the-art, carbon neutral distillery, with related aging warehouses in Marion County, Kentucky for its fast-growing Jefferson's Bourbon brand. This investment will also include the build of a world class visitor center facility that will welcome whiskey aficionados on the historic South Trail of Kentucky Bourbon.

Key Points: 
  • This investment will also include the build of a world class visitor center facility that will welcome whiskey aficionados on the historic South Trail of Kentucky Bourbon.
  • "American whiskey is an extremely vibrant spirits category, and our strategic investments over the last few years have proven successful," said Alexandre Ricard, Chairman and CEO, Pernod Ricard.
  • Pernod Ricard has announced the intention for this new distillery to be carbon neutral once operational.
  • Pernod Ricard is listed on Euronext (Ticker: RI; ISIN Code:FR0000120693) and is part of the CAC 40 and Eurostoxx 50 indices.

REDBREAST IRISH WHISKEY REUNITES WITH CHRIS O'DOWD TO RAISE A GLASS AND FUNDS TO SUPPORT COMMON BIRDS.

Retrieved on: 
Thursday, November 17, 2022

DUBLIN, Nov. 17, 2022 /PRNewswire/ -- Redbreast Irish Whiskey is celebrating the second year of Robin Redbreast Day, an annual global date in the calendar designed to raise awareness and donations for charity partner BirdLife International, and its joint mission to protect common birds.

Key Points: 
  • Through Project Wingman, Redbreast's Irish Whiskey's ongoing partnership with BirdLife International, we're proud to give Redbreast fans a chance to make a difference.
  • BirdLife and its partners work in multiple ways to keep common birds common.
  • One important way is by monitoring the conservation status of all birds for the IUCN's Red List of Species.
  • (LINK https://www.birdlife.org/projects/red-list/ )
    Only by immediately flagging when common birds begin to decline can they then initiate the conservation actions necessary to keep the population thriving.

Ardagh Group and Absolut Vodka co-invest in hydrogen-fired glass furnace in a global industry first

Retrieved on: 
Thursday, November 3, 2022

Ardagh Glass Packaging in Limmared, a subsidiary of Ardagh Group, has signed an agreement with Absolut Vodka, to use this partly hydrogen-fired furnace commencing in the second half of 2023.

Key Points: 
  • Ardagh Glass Packaging in Limmared, a subsidiary of Ardagh Group, has signed an agreement with Absolut Vodka, to use this partly hydrogen-fired furnace commencing in the second half of 2023.
  • Ardagh Group is a global supplier of infinitely recyclable metal and glass packaging for brand owners around the world.
  • The Absolut Company has the worldwide responsibility for the production, packaging innovation and strategic marketing of Absolut Vodka, Malibu and Kahla.
  • The visitor center, Absolut Home, located next to the main production site for Absolut Vodka, was opened in 2018.

Malibu Launches New Global Brand Positioning with 'Do Whatever Tastes Good'

Retrieved on: 
Monday, April 25, 2022

This global campaign titled "Welcome to Malibu," created with Wieden+Kennedy London, encourages consumers to live with the summer mindset all year.

Key Points: 
  • This global campaign titled "Welcome to Malibu," created with Wieden+Kennedy London, encourages consumers to live with the summer mindset all year.
  • Off the back of a stellar year of growth in 2021, this brand refresh aims to keep the momentum by moving Malibu firmly back into culture and into even more consumer's repertoires.
  • The campaign features a wide range of moments and new ways in which to enjoy Malibu, from refreshing cocktails to flavours and ready to drink serves.
  • By inviting our consumers to 'Do Whatever Tastes Good' we are capturing the spirit of summer and making it relevant all year round.

Malibu Launches New Global Brand Positioning with 'Do Whatever Tastes Good'

Retrieved on: 
Monday, April 25, 2022

This global campaign titled "Welcome to Malibu," created with Wieden+Kennedy London, encourages consumers to live with the summer mindset all year.

Key Points: 
  • This global campaign titled "Welcome to Malibu," created with Wieden+Kennedy London, encourages consumers to live with the summer mindset all year.
  • Off the back of a stellar year of growth in 2021, this brand refresh aims to keep the momentum by moving Malibu firmly back into culture and into even more consumer's repertoires.
  • The campaign features a wide range of moments and new ways in which to enjoy Malibu, from refreshing cocktails to flavours and ready to drink serves.
  • By inviting our consumers to 'Do Whatever Tastes Good' we are capturing the spirit of summer and making it relevant all year round.

Martell and Janelle Monáe "Soar Beyond the Expected" with Audacious Film and 'Cocktail of the Future'

Retrieved on: 
Friday, February 25, 2022

"Janelle Mone leads with her retro-futuristic flare and unapologetic individuality, and I think we're alike in that way," said ms. franky marshall.

Key Points: 
  • "Janelle Mone leads with her retro-futuristic flare and unapologetic individuality, and I think we're alike in that way," said ms. franky marshall.
  • "The drink is an eclectic fusion of my Caribbean heritage and the stylish French influence that Martell brings to the bar.
  • To learn more about Martell and "The Unexpected Effect,", visit https://www.martell.com/en-us/spread-joy/ or follow at @martellusa on Facebook, Instagram and Twitter.
  • On April 19, 2022, Mone will release her first book titled The Memory Librarian and other stories of Dirty computer.

BlockBar, World's First Direct to Consumer NFT Marketplace for Wines & Spirits, Democratizes Traditional Spirits Industry Selling Maison Hennessy’s First-Ever NFT Collection to a Crypto Community Club

Retrieved on: 
Thursday, January 13, 2022

The sale within the crypto community further emphasizes BlockBars mission to make luxury spirits more accessible.

Key Points: 
  • The sale within the crypto community further emphasizes BlockBars mission to make luxury spirits more accessible.
  • Its a dream come true to see a community consisting of a younger demographic purchase this NFT directly from the brand.
  • APC is choosing to keep the physical product at BlockBars secure storage facility and not trade the NFT versions on the BlockBar.com marketplace.
  • Because the Angry Pitbull Club owners are longtime fans of Hennessy, purchasing the first-ever Hennessy NFT simply made sense for the brand.

 British Fashion Council Launches the Fashion Awards Experience on Roblox and the First Ever Fashion Award for Metaverse Design

Retrieved on: 
Monday, November 29, 2021

The British Fashion Council (BFC) is delighted to announce a brand new category as part of The Fashion Awards 2021the first ever Fashion Award for Metaverse Design exclusively with Roblox and its first winner, cSapphire .

Key Points: 
  • The British Fashion Council (BFC) is delighted to announce a brand new category as part of The Fashion Awards 2021the first ever Fashion Award for Metaverse Design exclusively with Roblox and its first winner, cSapphire .
  • Alessandro Michele, Creative Director of Gucci, will make an appearance as an avatar to present the award in The Fashion Awards experience on Roblox.
  • View the full release here: https://www.businesswire.com/news/home/20211129005246/en/
    Alessandro Michele, Creative Director of Gucci, presents the first ever Fashion Award for Metaverse Design in The Fashion Awards experience on Roblox.
  • The Fashion Awards immersive experience on Roblox is available on the platform starting November 29th and until December 7th, 2021.

Pernod Ricard Unveils THE CHUAN Malt Whisky Distillery in Emeishan

Retrieved on: 
Tuesday, November 16, 2021

Pernod Ricard (Paris:RI), one of the worlds leading whisky producers, officially unveils THE CHUAN Malt Whisky Distillery today in Emeishan.

Key Points: 
  • Pernod Ricard (Paris:RI), one of the worlds leading whisky producers, officially unveils THE CHUAN Malt Whisky Distillery today in Emeishan.
  • Today, we are marking a significant milestone on this journey and we look forward to sharing our vision and single malt whisky from THE CHUAN Malt Whisky Distillery with whisky lovers around the world.
  • Pernod Ricard aims to establish THE CHUAN Malt Whisky Distillery as a cultural icon for Sichuan and China that brings unparalleled sophistication and conviviality.
  • Guettat said: From its refined products to design, THE CHUAN Malt Whisky Distillery will set new standards for single malt whisky and immersive experiences for both Sichuan and China.