History of Crayola crayons

Crayola Gets Creative this Holiday Season with Innovative Color Play, Glow-in-the-Dark and STEAM Toy Offerings

Retrieved on: 
Wednesday, October 19, 2022
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EASTON, Pa., Oct. 19, 2022 /PRNewswire/ -- Infuse color into your holiday season with all new toys and activities for toddlers through tweens from Crayola. According to an Ask Suzy Shopper and Crayola survey, 40% of households seeking children's gifts have not started their holiday shopping yet… but worry not! Available now on Crayola.com and retailers nationwide is a colorful and inventive assortment of new toys and fan-favorites all under $25 to help families save and make delighting everyone on their gift-giving list easier this holiday season.

Key Points: 
  • EASTON, Pa., Oct. 19, 2022 /PRNewswire/ -- Infuse color into your holiday season with all new toys and activities for toddlers through tweens from Crayola.
  • According to an Ask Suzy Shopper and Crayola survey, 40% of households seeking children's gifts have not started their holiday shopping yet but worry not!
  • 2 in 10 toy shoppers are looking for longer play time from the toys they buy their kids this season.
  • Consumers can find the wide array of Crayola products in the "Crayola Aisle" at all major retailers.

OceanX Partners with Crayola for Virtual Classroom Event from the Red Sea Premiering Tomorrow for World Oceans Day

Retrieved on: 
Tuesday, June 7, 2022
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NEW YORK, June 7, 2022 /PRNewswire/ -- Global ocean exploration nonprofit OceanX and Crayola, the premier children's creativity brand, today announced a virtual classroom event in celebration of World Oceans Day that will use technology, art, and creativity to bring the excitement of ocean exploration to children across the globe.

Key Points: 
  • This unique eventwhichcan be accessed on-demand any time after the event airsis part of OceanX's broader 24-hour World Oceans Day programming, which will take audiences around the world to learn about our planet's oceans from OceanX and its partners.
  • "OceanX is thrilled to continue our partnership with Crayola with this exciting virtual event," said Mark Dalio, founder and co-CEO, OceanX.
  • We invite young explorers and their families to discover the uncharted and largely unexplored world of the deep sea with us on World Oceans Day."
  • The OceanX Crayola partnership engages children in the wonders of the ocean and STEAM learning through creative, hands-on experiences.

Crayola, NASA and HarperCollins Children's Books Celebrate the 75th Anniversary of Goodnight Moon with a Colorful Read Along, Draw Along™ Event from the International Space Station

Retrieved on: 
Thursday, May 5, 2022
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EASTON, Pa., May 5, 2022 /PRNewswire/ -- Crayola, the brand that sparks creativity through color, announced today its collaboration with NASA and HarperCollins Children's Books in honor of the 75th anniversary of the highly acclaimed bedtime story Goodnight Moon by Margaret Wise Brown, illustrated by Clement Hurd. To commemorate the book's profound impact across the globe, Crayola, along with NASA and Goodnight Moon publisher HarperCollins, will mark this momentous occasion with an out-of-this-world celebration for a story that has inspired generations of children to look to the sky and dream of the moon.  

Key Points: 
  • On May 18, 2022, Crayola Education will host a Read Along, Draw Along event on Facebook Live, marking the first time Goodnight Moon has been read aloud from space.
  • The event will feature NASA Deputy Administrator Pam Melroy, as well as astronauts from the International Space Station and Crayola Education Manager James Wells.
  • "What a thrill, and a fitting tribute for the book's 75th anniversary this year, to have Goodnight Moon read from the International Space Station, hundreds of miles closer to the moon itself, thanks to this collaboration with NASA and Crayola."
  • The Goodnight Moon Read Along, Draw Along from the International Space Station will take place on May 18, 2022 at 7PM EST, through a Facebook Live event presented by Crayola Education.

Color The Town Orange: Kubota Partners with Crayola Giving Kids Fun Ways to Dream Big

Retrieved on: 
Wednesday, April 20, 2022
Library, Travel, Farmer, Mall of America, Creativity, Learning, Kid, History of Crayola crayons, Technology, Heart, Student, Activity book, Imagination, General manager, Color, City, Multimedia, Partnership, Senior, View, Heavy equipment, Tourism, Toy, Kubota, Marketing, Crayola

GRAPEVINE, Texas, April 20, 2022 /PRNewswire/ -- Kubota Tractor Corporation and Crayola announced a partnership today to inspire the next generation of business owners, builders, farmers, do-it-yourselfers, and leaders by highlighting the unique and creative role that machines play in building and shaping communities.

Key Points: 
  • The brands will transform Crayola Experience family attractions into "Kubota Machine Adventures" in a five-market national takeover tour beginning in May.
  • Kubota and Crayola will also be creating the Kubota Coloring & Activity Book.
  • Kids ages 12-years-old and younger can submit an original drawing of Kubota equipment hard at work in their community, or color a downloadable template from KubotaCountryKids.com.
  • For product literature or dealer locations, contact: Kubota Tractor Corporation, 1000 Kubota Drive, Grapevine, TX 76051, (888) 4-KUBOTA [(888) 458-2682], Ext.

Valpak Partners With Crayola to Celebrate Black History Month

Retrieved on: 
Thursday, January 27, 2022
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With the support of Crayola, the brand that sparks imagination through color, the company is launching its "Celebrate Our CommUNITY: A Tribute to Black History Month" campaign.

Key Points: 
  • With the support of Crayola, the brand that sparks imagination through color, the company is launching its "Celebrate Our CommUNITY: A Tribute to Black History Month" campaign.
  • We're grateful for the chance to partner with Crayola to amplify a message of inclusion and expression as we celebrate Black History Month, this February and year-round."
  • Valpak brings its local-first focus together with the creative potential embodied by Crayola to honor Black History Month in neighborhoods between January 29 and February 28.
  • Consumers can find the wide array of Crayola products in the "Crayola Aisle" at all major retailers.

Crayola, Tra Publishing and Kids In Need Foundation Partner to Share Messages of Diversity and Inclusion in Underserved Schools with Colors of the World Crayons and Alice Walker's New Children's Book "Sweet People are Everywhere"

Retrieved on: 
Tuesday, October 5, 2021
People, Kids In Need Foundation, National Network, Publishing, Alice Walker, Content, Partnership, Sweet People, Instagram, Walker, Interview, KINF, Student, Multimedia, History of Crayola crayons, Development, LinkedIn, Book, Twitter, School, Child, Upattinas School and Resource Center, Reading, Awareness, Creativity, Architecture, Color, Fuchsia (color), Organization, Imagination, Simon & Schuster, Toy

The new Alice Walker children's book focuses on the idea that "sweet people" can be found all over the world.

Key Points: 
  • The new Alice Walker children's book focuses on the idea that "sweet people" can be found all over the world.
  • The words are from a poem I wrote that celebrates good people, sweet people, who are found all over the world.
  • Attendees will also learn about how illustrator Quim Torres used Colors of the World throughout the children's book.
  • We are excited to further the message of inclusion and representation and give back to underserved school districts with Kids In Need Foundation."

Crayola Launches New Season of Digital-First Content in Partnership with WildBrain Spark

Retrieved on: 
Wednesday, September 22, 2021
WildBrain, Pet, Drawing, Solution, Generation Alpha, Parent, Animation, History of Crayola crayons, AVOD, Element, YouTube, Development, IP, CEO, Life, Family, Love, YouTube Kids, Commercial, Research, WildBrain Spark, Color, PETS, Toy, Television

The Crayola Kingdom channel is managed globally by WildBrain Spark across YouTube and YouTube Kids and is home to the Scribble Scrubbie Pets series and all Crayola kid-targeted content.

Key Points: 
  • The Crayola Kingdom channel is managed globally by WildBrain Spark across YouTube and YouTube Kids and is home to the Scribble Scrubbie Pets series and all Crayola kid-targeted content.
  • The new season of 20 three-minute animations and 20 one-minute draw-along episodes launched on the Crayola Kingdom YouTube channel this month with new episodes released weekly.
  • This latest season of original Crayola content focuses on what kids love most about the first season as it continues to bring the world of Scribble Scrubbie Pets to life for fans."
  • Based in London, New York and Los Angeles, WildBrain Spark is part of WildBrain Ltd., a global leader in kids' and family entertainment.