1926 Louisiana hurricane

The Weather Channel Ranks #1 Among Cable Networks During Live Coverage Of Hurricane Ida

Retrieved on: 
Tuesday, September 21, 2021

The network's coverage of Hurricane Ida also led to a sharp spike in traffic to the network's other platforms, inspiring more than 210K new downloads of The Weather Channel OTT app and more than 70M minutes of coverage consumed on the app across the five days of the storm.

Key Points: 
  • The network's coverage of Hurricane Ida also led to a sharp spike in traffic to the network's other platforms, inspiring more than 210K new downloads of The Weather Channel OTT app and more than 70M minutes of coverage consumed on the app across the five days of the storm.
  • Since its launch over 39 years ago, The Weather Channel television network has become the top-rated and most widely distributed weather network in America.
  • The Weather Channel television network has been the leader in severe weather coverage, providing the most comprehensive analysis of any media outlet and serving as the nation's only 24-hour source of national storm coverage.
  • For 11 years in a row, Harris Poll has ranked The Weather Channel as the "TV News Brand of the Year."