Recent Survey Findings Show Most US Adults Agree Advertising to Young Children is Unethical and Should be Banned
Retrieved on:
Thursday, November 11, 2021
(2,3) Children below the age of 8 years have underdeveloped cognitive skills, and thus are unable to distinguish biased advertising messages from fact.
Key Points:
- (2,3) Children below the age of 8 years have underdeveloped cognitive skills, and thus are unable to distinguish biased advertising messages from fact.
- (3-5)
This unfair practice of targeting young children with marketing inspired the National Financial Educators Council (NFEC) to conduct a survey of American adults to clarify where they stand on the issue. - View the complete survey results at: https://www.financialeducatorscouncil.org/advertising-to-kids-survey/
The findings clearly indicated strong support for banning advertising to young children. - Exposure to marketing among children breeds consumerism and poor decision-making, which can have disastrous consequences as these young people mature."