Sales & Traffic Not the Only Challenges for Restaurants, Guest Sentiment Takes a Hit in December
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Friday, January 21, 2022
Restaurant traffic also declined, although it held up a little better than sales.
Key Points:
- Restaurant traffic also declined, although it held up a little better than sales.
- In addition to sales and traffic softening in December, restaurants also faced difficulties satisfying their guests.
- Top quartile full-service companies had 16% better food sentiment and 14% better beverage sentiment than the median company in Q4.
- Raleigh also tends to have lower restaurant sentiment and was the market with the lowest beverage and value sentiment.