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Cannabis Industry Credentials to Revolutionize Workforce

Retrieved on: 
Wednesday, September 15, 2021

VENTURA, Calif., Sept. 15, 2021 /PRNewswire/ -- Green Flower the leader in cannabis educationhas launched GF Institute (GFI) , an industry-transforming credential program that revolutionizes how companies across the cannabis industry will approach the training and development of their workforce.

Key Points: 
  • VENTURA, Calif., Sept. 15, 2021 /PRNewswire/ -- Green Flower the leader in cannabis educationhas launched GF Institute (GFI) , an industry-transforming credential program that revolutionizes how companies across the cannabis industry will approach the training and development of their workforce.
  • "GF Institute, or simply GFI, will solve many of the problems we've been hearing about for years around properly training and developing the cannabis workforce, resulting in much higher quality talent and retention, better service to customers and patients, added safety and consistency to cannabis products, and increased confidence, sustainability, and value to our industry as a whole."
  • While the U.S. cannabis industry is worth $61 billion with sales increasing 67 percent in 2020, companies have not had an industry-accepted set of guidelines and credentials to develop and grow the combined workforce of more than 321,000 full-time workers.
  • This need is made more acute by the fact that the vast majority of talent being recruited to this quickly-growing industry has little or no cannabis experience or baseline knowledge.