Labatt USA Celebrates 75th Anniversary of Michigan Boating by Donating Portion of Summer Sales
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Monday, June 6, 2022
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BUFFALO, N.Y. , June 6, 2022 /PRNewswire/ -- Labatt USA today announced that it will donate a portion of its summer sales of Labatt Blue and Labatt Blue Light to support cleanup efforts and improvements around boat launches, harbors and water trails throughout Michigan. From June 1 to August 31, 2022, Labatt USA will donate $1.00 per case from every 15-pack and 24-pack and $0.50 from every 16 oz pint, up to $15,000, of Labatt Blue and Labatt Blue Light purchased in the state of Michigan to the Michigan Department of Natural Resources.
Key Points:
- "For nearly 15 years, Labatt has supported local nonprofit and community improvement projects in Michigan," said Scott Suppes, trade marketing manager, Labatt USA.
- The summer of 2022 is the 75th anniversary of the Michigan State Waterways Commission, which has been integral to providing safe, public access to Michigan's freshwaters since 1947.
- FIFCO USA, parent company of Labatt USA, is a triple bottom line company committed to impacting the community and environment.
- Proudly headquartered in Buffalo, New York, Labatt USA has imported Labatt Blue and Labatt Blue Light from Canada since 1951.