With the Holiday Season Fast Approaching, Paysafe Research Outlines How Online Merchants Can Grow Sales
The leading payments platform found that offering a broader range of payment options is vital today both to large and small online businesses.
- The leading payments platform found that offering a broader range of payment options is vital today both to large and small online businesses.
- For instance, 48% of consumers favour digital wallets when shopping online during the holiday season, with 41% regularly using bank transfers and 25% embracing online cash payment solutions, also known as eCash.
- The study also found that the increased cost of living will markedly change shopping habits this holiday season, with 81% of consumers planning to adjust their spending.
- Merchants who offer multiple payment methods and a seamless payment experience will create differentiation, cater to new audiences and increase conversion rates.”