Lunkerville

Holiday Media Campaign to Highlight Mental and Social Wellness Benefits of Recreational Fishing

Retrieved on: 
Friday, October 28, 2022

NEW YORK, Oct. 28, 2022 /PRNewswire-PRWeb/ -- The Get Folks Fishing Foundation (GFF) is launching its annual holiday media outreach campaign, featuring the Discovery Channel TV special, 'It's a Lunkerville Fishmas', bringing awareness to the mental and social health benefits of recreational fishing.

Key Points: 
  • NEW YORK, Oct.28, 2022 /PRNewswire-PRWeb/ -- The Get Folks Fishing Foundation (GFF) is launching its annual holiday media outreach campaign, featuring the Discovery Channel TV special, 'It's a Lunkerville Fishmas', bringing awareness to the mental and social health benefits of recreational fishing.
  • With TikTok, Instagram Reels and YouTube Shorts becoming popular video delivery formats for social media, GFF is increasing its social media publishing during the months of November and December, with special emphasis on short content under 1 minute.
  • These new platforms allow businesses to create engaging short-form videos that are perfect for the busy holiday season.
  • For more information, please visit https://getfolksfishing.org/partner-with-us
    Anthea Liontos, Get Folks Fishing Foundation Inc., 1 (917) 512-8625, [email protected]
    SOURCE Get Folks Fishing Foundation Inc.

Get Folks Fishing Foundation Announces "Secret Tackle Box" Program

Retrieved on: 
Monday, May 23, 2022

NEW YORK, May 23, 2022 /PRNewswire/ -- In support of Mental Health Awareness Month, Get Folks Fishing Foundation (GFF) has created the GFF Secret Tackle Box Membership program to help get folks fishing for mental health and social wellness.

Key Points: 
  • NEW YORK, May 23, 2022 /PRNewswire/ -- In support of Mental Health Awareness Month, Get Folks Fishing Foundation (GFF) has created the GFF Secret Tackle Box Membershipprogram to help get folks fishing for mental health and social wellness.
  • "There's no better way to say thank you than with something every angler wants and needs: a tackle box filled with quality, name-brand fishing tackle," explains Michael de Avila, Founder and Director of GFF and Creator/Host of the long-running, fishing TV series, Lunkerville.
  • "The success of the tackle box subscription model is what spawned the idea for GFF's Secret Tackle Box membership.
  • Three tiers of GFF membership are offered, with Secret Tackle Box deliveries once, twice or three times per year, depending on the member level.

Lunkerville Comes Home to World Fishing Network & Sportsman Canada

Retrieved on: 
Thursday, March 18, 2021

"Lunkervillehasbeenabletosustainlongevitythroughinterestingstorytellingandthat'snoteasyto do in television these days," says Outdoor Sportsman Group Director of Programming, Monte Daniels.

Key Points: 
  • "Lunkervillehasbeenabletosustainlongevitythroughinterestingstorytellingandthat'snoteasyto do in television these days," says Outdoor Sportsman Group Director of Programming, Monte Daniels.
  • The series continues its goal to Get Folks Fishing by championing the sport as a mindful activity that helps nurture and strengthen mental health.
  • Beginning April 3, 2021, watch Lunkerville "Get Folks Fishing" every Saturday at 7:30 pm (EST) on the World Fishing Network and 6:30 pm (EST) on Sportsman Channel Canada:
    Generation Z -Gen Z'ers demonstrate basic bass fishingtechniques.
  • It includes three leadingmultichannel networks: Outdoor Channel, Sportsman Channel and World Fishing Network, as wellas Sportsman Channel Canada and MOTV, the world's leading subscription-based video-on-demand outdoor television content platform.

Lunkerville's "Get Folks Fishing" Series Premieres on Discovery Channel

Retrieved on: 
Friday, December 4, 2020

"Get Folks Fishing" was inspired by the isolation and stress arising from the 2020 global pandemic, a year that has seen everyone's mental resilience tested.

Key Points: 
  • "Get Folks Fishing" was inspired by the isolation and stress arising from the 2020 global pandemic, a year that has seen everyone's mental resilience tested.
  • "The concept of Lunkervillewas originally borne out of the trauma I experienced from 9/11," says Michael de Avila (aka Mike D) .
  • The "Get Folks Fishing" four episode series includes:
    Mike D explores urban freshwater fishing in New York City with a Manhattan doorman, a New York Post reporter and a teenage fishing phenom.
  • Lunkerville's "Get Folks Fishing" Special Seriesairs Saturday mornings at 6:30am ET on Discovery Channel and streamed on Amazon Prime Video, Discovery Go and Facebook Watch.