NYX

RAD AI Boosts Beauty Strategy with Maya Kosovalic, Appoints NYX Professional Makeup’s Digital Maverick to its Advisory Board

Retrieved on: 
Tuesday, March 26, 2024
Technology, Marketing, Other Technology, Communications, Software, Digital Marketing, Social Media, Cosmetics, Retail, Artificial Intelligence, Consumer, Noise, Digital, NYX, Social media, History, RAD, NYX Professional Makeup, Multimedia, Sales

RAD AI , the leader in AI-powered audience-first marketing and communications solutions, is excited to announce the addition of Maya Kosovalic, Vice President of Digital Innovation & E-Commerce at NYX Professional Makeup, to its advisory board.

Key Points: 
  • RAD AI , the leader in AI-powered audience-first marketing and communications solutions, is excited to announce the addition of Maya Kosovalic, Vice President of Digital Innovation & E-Commerce at NYX Professional Makeup, to its advisory board.
  • View the full release here: https://www.businesswire.com/news/home/20240326233387/en/
    Beauty Industry Authority and Digital Marketing Maverick, Maya Kosovalic, Joins RAD AI Board of Advisors (Photo: Business Wire)
    “Maya is someone that stands out as a visionary in the digital commerce space, and we are excited to innovate with her,” said Jeremy Barnett, CEO of RAD AI.
  • This strategic appointment signals RAD AI's dedication to advancing its technology and presence within the beauty sector.
  • For more information about RAD AI and its AI-powered marketing and communications solutions, please visit https://www.radintel.ai .

Sports Innovation Lab Expands Women's Sports Club Roster, Announces Plans to Shake Up IAB NewFronts

Retrieved on: 
Wednesday, April 3, 2024
GM, Sport, IAB, SXSW, Ally Financial, SVP, NYX, Sports club, Publishing, NWSL, Woman, Octagon, Investment, Love, Generation Z, NYX Professional Makeup, Ecosystem, WNBA, Gen, Entertainment

BOSTON, April 3, 2024 /PRNewswire-PRWeb/ -- The preeminent network for women's sports media and sponsorship advocacy will enter its second year of operation, receiving a major boost: an expanded partner roster of top-tier brands. Sports Innovation Lab announced today its Women's Sports Club will once again be powered by Ally Financial following a successful inaugural year, and is thrilled to announce EA SPORTS, Google, Morgan Stanley Global Sports & Entertainment, Scripps Sports, and Trailblazing Sports Group have joined as official "powered by" partners for 2024.

Key Points: 
  • The Women's Sports Club, a curated network formed by Sports Innovation Lab, officially launched at South by Southwest (SXSW) in March 2023 with a mainstage panel held in front of a maximum-capacity crowd.
  • Women's sports fans spend more per fan than general sports fans on the brands that sponsor the sports they love.
  • "Billions of media dollars are spent to reach decision-making Gen Z sports fans every year," said Gina Waldhorn, Chief Marketing Officer at Sports Innovation Lab.
  • The Women's Sports Club NewFront is set to take place on May 2, 2024; more information can be found here .

Snap Inc. Announces Fourth Quarter and Full Year 2023 Financial Results

Retrieved on: 
Tuesday, February 6, 2024
Technology, Advertising, Communications, Social Media, Digital Marketing, Apps, Applications, Photography, Software, Artificial Intelligence, Internet, Content Marketing, User (computing), Maus, NYX, Lens, Cincinnati Bengals, Total, Pixel, MAU, DAU, Shithead (card game), Webcast, NYX Professional Makeup, Seattle Mariners, ChatGPT, Curriculum, IOS, Generative, Depreciation, The Rolling Stones, Spotify, Business, Cosmetics, Growth, Calendar, MTV Video Music Awards, Regulation, Automation, ESPN, Free cash flow, ARPU, Snap Inc., GAAP, Brooklyn Nets, Android, Spotlight, Disclosure, Adjustment, Barclays Center, Regulation Fair Disclosure, Common, Active users, Video game

We grew and deepened our engagement with our community:

Key Points: 
  • We grew and deepened our engagement with our community:
    DAUs were 414 million in Q4 2023, an increase of 39 million, or 10%, year-over-year.
  • Snap Inc. will host a conference call to discuss the results at 3 p.m. Pacific / 6 p.m. Eastern today.
  • We calculate average Monthly Active Users for a particular quarter by calculating the average of the MAUs as of each calendar month-end in that quarter.
  • Note: For adjustments and additional information regarding the non-GAAP financial measures and other items discussed, please see “Non-GAAP Financial Measures,” “Reconciliation of GAAP to Non-GAAP Financial Measures,” and “Supplemental Financial Information and Business Metrics.”

NYX Professional Makeup and Cardi B Get Ducking Plump in Brand's First-Ever Commercial Debuting at the Big Game

Retrieved on: 
Thursday, February 1, 2024
Partnership, Ulta Beauty, Male, Cardi, History, NYX, Atmosphere, Generation Z, Big Game, Sensation, Beauty, Gen, Cardi B, Culture, NYX Professional Makeup, Woman, Cosmetics

LOS ANGELES, Feb. 1, 2024 /CNW/ - NYX Professional Makeup announces its first-ever Big Game commercial—starring global icon, Cardi B—debuting on Sunday February 11.

Key Points: 
  • LOS ANGELES, Feb. 1, 2024 /CNW/ - NYX Professional Makeup announces its first-ever Big Game commercial—starring global icon, Cardi B—debuting on Sunday February 11.
  • NYX Professional Makeup's commercial will tackle the traditionally male-dominated football industry with Cardi B and powerful women at the forefront.
  • NYX Professional Makeup, known for their powerhouse partnerships in entertainment, today reveals the campaign teaser featuring Cardi B.
  • "For our 25th year, we wanted to make history with our first-ever Big Game commercial and our first major celebrity partnership.

NYX Professional Makeup and Cardi B Get Ducking Plump in Brand's First-Ever Commercial Debuting at the Big Game

Retrieved on: 
Thursday, February 1, 2024
Partnership, Ulta Beauty, Male, Cardi, History, NYX, Atmosphere, Generation Z, Big Game, Sensation, Beauty, Gen, Cardi B, Culture, NYX Professional Makeup, Woman, Cosmetics

LOS ANGELES, Feb. 1, 2024 /PRNewswire/ -- NYX Professional Makeup announces its first-ever Big Game commercial—starring global icon, Cardi B—debuting on Sunday, February 11. The Grammy-award winning artist and longtime fan of NYX secures her first-ever beauty partnership with the campaign.

Key Points: 
  • LOS ANGELES, Feb. 1, 2024 /PRNewswire/ -- NYX Professional Makeup announces its first-ever Big Game commercial—starring global icon, Cardi B—debuting on Sunday, February 11.
  • NYX Professional Makeup's commercial will tackle the traditionally male-dominated football industry with Cardi B and powerful women at the forefront.
  • NYX Professional Makeup, known for their powerhouse partnerships in entertainment, today reveals the campaign teaser featuring Cardi B.
  • "For our 25th year, we wanted to make history with our first-ever Big Game commercial and our first major celebrity partnership.

TACO BELL PRESENTS H.WOOD HOMECOMING CELEBRATION IN LAS VEGAS FOR THE BIG GAME WEEKEND

Retrieved on: 
Friday, January 26, 2024
Taste, NYX, Homecoming, MTN, Partnership, Live, Sport, PM, Marketing, Taco Bell, Las Vegas Strip, NYX Professional Makeup, Crown Royal, Nightclub

LAS VEGAS, Jan. 26, 2024 /PRNewswire/ -- The h.wood Group and Uncommon Entertainment today announce the return of h.wood Homecoming, kicking off the big game weekend in Las Vegas, NV. Taking place over two nights, this iconic celebration will fuse together the worlds of sports and entertainment once again to deliver the most sought-after destination during football's biggest moment of the season.

Key Points: 
  • Capturing the glittering essence and nostalgic charm of "Old School Las Vegas", the immersive space will transport guests back in time to a bygone era where infectious swank meets timeless allure.
  • Friday night will be presented by Taco Bell with support throughout the weekend from MTN DEW BAJA BLAST, GHOST® ENERGY,  Crown Royal - the official whisky partner of h.wood Homecoming - and NYX Professional Makeup.
  • Once again encouraging guests to Live Más during the biggest sports weekend of the year, Taco Bell will show up unlike ever before to provide its biggest and boldest experiences yet.
  • NYX, debuting its first big game commercial on Sunday, will feature their viral hit product Duck Plump High Pigment Gloss at the event.

NYX PROFESSIONAL MAKEUP LAUNCHES SPRING 2024 COLLECTION

Retrieved on: 
Tuesday, November 21, 2023
Blemish (album), Hyaluronic acid, Collection, Genz, NYX, LOS, Tooth discoloration, NYX Professional Makeup, Friends, Lip, Digital, Partnership, Red, AI, Beauty, Duck, Cosmetics

LOS ANGELES, Nov. 21, 2023 /PRNewswire/ -- NYX Professional Makeup, one of GenZ's favorite and affordable beauty brands, has revealed its highly anticipated Spring 2024 Collection. The collection features innovative new offerings in the lip and color categories including Duck Plump Extreme Sensation Plumping Gloss, Fat Oil Slick Clicks, Pro Fix Stick Correcting Concealer, and Vivid Rich Mechanical Pencils. 

Key Points: 
  • America's #1 Lip Gloss Brand* Continues to Redefine Affordable Beauty, Bringing Pro Accessibility through Digital and Makeup Innovations
    LOS ANGELES, Nov. 21, 2023 /PRNewswire/ -- NYX Professional Makeup, one of GenZ's favorite and affordable beauty brands, has revealed its highly anticipated Spring 2024 Collection.
  • As America's #1 lip gloss brand,* NYX Professional Makeup continues to dominate the market with the debut of Duck Plump Extreme Sensation Plumping Gloss.
  • To celebrate the launch of Duck Plump, NYX Professional Makeup will release a series of immersive and interactive social and digital experiences over the course of the coming weeks.
  • "Every year, we push the boundaries of entertainment and the experiences we offer our community," said Yasmin Dastmalchi, General Manager of NYX Professional Makeup.

Avia Wins Four 2023 NYX Game Awards: Season 2

Retrieved on: 
Thursday, November 16, 2023
SAN, IAA, NYX, Silver, Video game, Avia

SAN MATEO, Calif., Nov. 16, 2023 /PRNewswire/ -- Avia, creator of the award-winning "Bingo Tour" app and Pocket7Games social competition platform, today announced it is the winner of four coveted NYX Game Awards: Season 2. A tribute to the vanguards, developers and all parties involved in the giant gaming arena, the NYX Game Awards in collaboration with the International Awards Associate (IAA), commend the very peak of creative brilliance and the profound impact it brings to the ever-evolving gaming community. Avia's gaming titles that were silver recipients, include Pocket7Games in the "Mobile Game – Casual" category, Blockolot and Solitaire Clash in the "Mobile Game – Multiplayer" category, and 8 Ball Strike: Cash Pool in the "Mobile Game – Sports" category.

Key Points: 
  • SAN MATEO, Calif., Nov. 16, 2023 /PRNewswire/ -- Avia , creator of the award-winning "Bingo Tour" app and Pocket7Games social competition platform, today announced it is the winner of four coveted NYX Game Awards: Season 2 .
  • Avia's gaming titles that were silver recipients, include Pocket7Games in the "Mobile Game – Casual" category, Blockolot and Solitaire Clash in the "Mobile Game – Multiplayer" category, and 8 Ball Strike: Cash Pool in the "Mobile Game – Sports" category.
  • Avia is honored to be recognized as a silver winner for not only one, but four of the NYX Game Awards: Season 2 contests.
  • "Through the NYX Game Awards, we honor games not merely as diversions but as monumental narratives that challenge and redefine our very perceptions.

Perfect Corp. and Walmart to Offer Innovative AR-Powered Makeup Virtual Try-On Experience to Customers

Retrieved on: 
Wednesday, October 11, 2023
Fashion, Cosmetics, Retail, Apps, Applications, Technology, Department Stores, Neutrogena, Deep learning, Multimedia, Maybelline, AI, Corp, Lip, CoverGirl, Artificial intelligence, NYX Professional Makeup, IOS, Environment, Walmart, AR, Try (Colbie Caillat song), NYX, Augmented reality, Cosmetic industry, Online shopping, Rimmel, Beauty

Perfect Corp. , the leading artificial intelligence (AI) and augmented reality (AR) beauty and fashion technology solutions provider, today announced a collaboration with Walmart to launch an innovative makeup virtual try-on experience via the Walmart iOS app.

Key Points: 
  • Perfect Corp. , the leading artificial intelligence (AI) and augmented reality (AR) beauty and fashion technology solutions provider, today announced a collaboration with Walmart to launch an innovative makeup virtual try-on experience via the Walmart iOS app.
  • The experience will allow Walmart customers to virtually try-on makeup products across the blush, lip color, eye shadow, and bronzer categories and discover their perfect shade.
  • As AI/AR technologies become more integral to deliver personalized and sustainable shopping experiences to customers in 2023, the virtual try-on experience is set to enhance the Walmart shopping journey, empowering customers to try-on multiple makeup shades in seconds through a hyper-realistic AR view.
  • That’s why I’m so excited that Walmart is launching Beauty Virtual Try-On, to offer customers a more engaging and convenient try-on experience on the Walmart app,” remarked Creighton Kiper, Vice President of Beauty at Walmart U.S.
    Walmart’s virtual try-on experience features Perfect Corp.’s award-winning Face AI solution, which is powered by advanced AI deep learning technology to create hyper-realistic AR-powered makeup filters for customers to try-on digitally.

NYX Professional Makeup Announces "Mon-Star Bash" Halloween Campaign Inspired By Universal Monsters

Retrieved on: 
Monday, September 18, 2023
Universal Pictures, Music, Bride, Gen, DJ, Werewolf, NYX Professional Makeup, SFX, NYX, Ulta Beauty, Generation Z, Gold, Collection, Face, Personality, Universal, UGC, Character, Roblox, Social media, Universal Classic Monsters, Fireworks, Cosmetics

LOS ANGELES, Sept. 18, 2023 /PRNewswire/ -- NYX Professional Makeup announced today the launch of the limited-edition "Mon-Star Bash" Halloween campaign inspired by Universal Pictures' classic Universal Monsters, starring a diverse cast of rising Gen Z stars.

Key Points: 
  • LOS ANGELES, Sept. 18, 2023 /PRNewswire/ -- NYX Professional Makeup announced today the launch of the limited-edition "Mon-Star Bash" Halloween campaign inspired by Universal Pictures' classic Universal Monsters, starring a diverse cast of rising Gen Z stars.
  • Through SFX artistry and entertainment, the campaign aims to reintroduce the iconic Monsters of yesterday to a new generation for Halloween.
  • NYX Professional Makeup, known for their elaborate and unique Halloween initiatives, has once again partnered with globally renowned makeup artist, Mimi Choi, to create five exclusive and reimagined looks with a modernized twist.
  • Additionally, NYX Professional Makeup will continue to expand its ongoing presence within Roblox, partnering with ULTA Beauty's ULTAverse on the platform.