Marketing Powerhouse Peter Tardif Joins Videoquant, Inc. Advisory Team, Follows News of Former Tripadvisor CEO & Co-Founder Joining
BOSTON, June 6, 2023 /PRNewswire/ -- Acclaimed TV & video performance marketing leader Peter Tardif has joined Videoquant, Inc's advisory team. Recognized for his work with iconic brands including Vistaprint, GrubHub, Drizly, and Time Life, Tardif's addition follows the recent induction of Steve Kaufer, former CEO and co-founder of Tripadvisor, into Videoquant's advisory panel.
- Recognized for his work with iconic brands including Vistaprint, GrubHub, Drizly, and Time Life, Tardif's addition follows the recent induction of Steve Kaufer, former CEO and co-founder of Tripadvisor, into Videoquant's advisory panel.
- Tardif is renowned for driving substantial growth in online sales with Direct Response Television (DRTV) and aligns with Videoquant's customer profile.
- "His expertise in video & TV marketing and deep understanding of our target customers will be vital to our mission," said Tim D'Auria, founder and CEO of Videoquant.
- Tardif was identified by Videoquant's proprietary technology during a Fortune 500 pilot study, which singled out GrubHub for outstanding video marketing performance.