YouTube Next Lab and Audience Development Group

The Arena Group Launches ‘Arena Creator Network:’ A Creator-Led Cultural Content Hub Powered by Iconic Brands for Unmatched Social Branded Opportunities

Retrieved on: 
Thursday, September 7, 2023
Software, Social Media, Media, Marketing, Advertising, Communications, Technology, Apps, Applications, Sport, Media Group, Partnership, Food, Travel, Senior, Formula One, Job Creators Network, Culture, ACN, OTT, Human, Google Analytics, Esports, Arena, Movement, YouTube Next Lab and Audience Development Group, Comscore, TheStreet, Journal, F1, Editorial, Sports Illustrated, Growth, Entertainment, Management, Video game

The programs deliver smart targeting through audience and interest matchmaking that is cost-efficient and effective, equipping brands to reach millions of consumers.

Key Points: 
  • The programs deliver smart targeting through audience and interest matchmaking that is cost-efficient and effective, equipping brands to reach millions of consumers.
  • Parade grew social referrals by 161% year over year from last year to this year, according to The Arena Group’s internal data.
  • The result is deeper through line, social-first content that will inform editorial coverage from our iconic brands.
  • It’s really a modern, creative media solution, built with purpose,” said Lindsay Calabrese, General Manager of Creator Network at The Arena Group.

ACU celebrates grand opening of science, research facility designed for advanced nuclear research reactor

Retrieved on: 
Thursday, September 7, 2023
Abilene Christian University, Nuclear Regulatory Commission, SERC, Dillards, Undergraduate education, Housing, University, Student, Georgia Tech, Engineering, Texas A&M University, Idaho National Laboratory, University of Texas at Austin, YouTube Next Lab and Audience Development Group, Natura & Co, Radiochemistry, Woman, Research, Multimedia, Science, U.S. News & World Report, Society of Experimental Test Pilots, Organization, ACU, NEXT, Imagination, News, Uranium mining, Nursing, Management, Gayle

"The Dillard Science and Engineering Research Center is a building unlike any other at ACU or on the campus of most universities across the nation," said Dr. Phil Schubert, ACU president, at the opening of the facility.

Key Points: 
  • "The Dillard Science and Engineering Research Center is a building unlike any other at ACU or on the campus of most universities across the nation," said Dr. Phil Schubert, ACU president, at the opening of the facility.
  • "This 28,000-square-foot facility will allow students, especially undergraduates, to contribute to world-class research and groundbreaking technology in ways not available at most other universities.
  • A public foyer highlights the research within the facility.
  • The SERC houses ACU's Nuclear Energy eXperimental Testing (NEXT) Lab, which has joined with Abilene-based Natura Resources to design, license and commission a molten salt-fueled research reactor.

Mphasis launches 'Mphasis.ai' business unit to help enterprises leverage the power of Generative AI to drive business outcomes and efficiency

Retrieved on: 
Thursday, June 1, 2023
Cloud, BSE, LLM Communications, Experience, Partnership, Retail, Contact center telephony, Mphasis, Health care, Business operations, Synthetic media, Google Cloud Platform, YouTube Next Lab and Audience Development Group, GCP, Intelligence, Microsoft, Information technology, Bank, Research, Conversation, Customer experience, Creativity, NSE, Organization, Chatbot, Reinforcement, Prompt engineering, City centre, Engineering, Generative, Artificial intelligence, Growth, Ecosystem, Azure, AI, Travel, AWS, Databricks, Sales, Insurance, Hyperscale computing

LONDON, June 1, 2023 /PRNewswire/ -- Mphasis, (BSE: 526299) (NSE: MPHASIS), an Information Technology (IT) solutions provider specializing in cloud and cognitive services, today launched 'Mphasis.ai', a first-of-its-kind business unit, focused on transforming organizations globally by unlocking the potential of Artificial Intelligence (AI) to maximize business outcomes. The business unit seamlessly integrates AI capabilities into existing technology landscapes, enabling organizations to improve customer intimacy and experience and enhance operational efficiency while minimizing disruption.

Key Points: 
  • The business unit seamlessly integrates AI capabilities into existing technology landscapes, enabling organizations to improve customer intimacy and experience and enhance operational efficiency while minimizing disruption.
  • Today, we are thrilled to announce the launch of the Mphasis.ai business unit and embrace a new era of innovation.
  • We are laser-focused on enabling enterprises to leverage the potential of AI, helping them maximize business outcomes.
  • "Generative AI technology has become a catalyst for enterprises to drive creativity and efficiency in a rapidly evolving technology landscape.

Mphasis launches 'Mphasis.ai' business unit to help enterprises leverage the power of Generative AI to drive business outcomes and efficiency

Retrieved on: 
Thursday, June 1, 2023
Cloud, BSE, LLM Communications, Experience, Partnership, Retail, Contact center telephony, Mphasis, Health care, Business operations, Synthetic media, Google Cloud Platform, YouTube Next Lab and Audience Development Group, GCP, Intelligence, Microsoft, Information technology, Bank, Research, Conversation, Customer experience, Creativity, Organization, Chatbot, Reinforcement, Prompt engineering, City centre, Engineering, Generative, Artificial intelligence, Growth, Ecosystem, Azure, AI, Travel, AWS, Databricks, Sales, Insurance, Hyperscale computing

NEW YORK, June 1, 2023 /PRNewswire/ -- Mphasis, (BSE: 526299; NSE: MPHASIS), an Information Technology (IT) solutions provider specializing in cloud and cognitive services, today launched 'Mphasis.ai', a first-of-its-kind business unit, focused on transforming organizations globally by unlocking the potential of Artificial Intelligence (AI) to maximize business outcomes. The business unit seamlessly integrates AI capabilities into existing technology landscapes, enabling organizations to improve customer intimacy and experience and enhance operational efficiency while minimizing disruption.

Key Points: 
  • The business unit seamlessly integrates AI capabilities into existing technology landscapes, enabling organizations to improve customer intimacy and experience and enhance operational efficiency while minimizing disruption.
  • The Mphasis.ai business unit delivers various benefits to enterprise clients that include:
    Offerings that drive business outcomes, starting with AI Advisory to help assess and identify key AI interventions to complete archetypes such as contact center transformation, customer experience transformation etc.
  • We are laser-focused on enabling enterprises to leverage the potential of AI, helping them maximize business outcomes.
  • "Generative AI technology has become a catalyst for enterprises to drive creativity and efficiency in a rapidly evolving technology landscape.

Newsweek Welcomes 25-Year News Veteran Josh Awtry to Lead Audience Development As Part of Editorial Mission to Find Common Ground

Retrieved on: 
Monday, May 15, 2023
Senior, Politics, The Hill, Policy, Human, Attention, Newsroom, YouTube Next Lab and Audience Development Group, Growth, Common Ground, News, Newsweek

NEW YORK, May 15, 2023 (GLOBE NEWSWIRE) -- Newsweek , the modern global digital news organization, announced today its appointment of Josh Awtry to Senior Vice President of Audience Development.

Key Points: 
  • NEW YORK, May 15, 2023 (GLOBE NEWSWIRE) -- Newsweek , the modern global digital news organization, announced today its appointment of Josh Awtry to Senior Vice President of Audience Development.
  • “Josh’s arrival at Newsweek signals our ambition to expand our audience and transform our relationship with it,” said Dayan Candappa, Chief Strategy Officer at Newsweek.
  • “At a time when Americans are tiring of divisive media, we know our centrist mission of finding common ground has the potential for both broad appeal and deep engagement.
  • Awtry has spent his career helping media outlets grow their audience in innovative ways, expanding reach while improving quality and journalistic relevance.

PR Newswire Host Media Tour at Bloomberg Hong Kong Attended By Senior PR & Communications Professionals

Retrieved on: 
Wednesday, October 12, 2022
PR Newswire, Policy, Organization, ESG, YouTube Next Lab and Audience Development Group, Cision, PR, Multimedia, Hong Kong Film Award for Best New Director, Anchor, Publishing, Marketing, Industry, Communication, Public relations, News, Bloomberg

HONG KONG, Oct. 11, 2022 /PRNewswire/ -- PR Newswire recently hosted a media tour at Bloomberg Hong Kong, with more than 20 PR and marketing professionals in attendance welcomed by the Bloomberg editorial team. The PR Newswire team visited the multi-functional office of Bloomberg, the global financial media industry leader, and learned about news production and release policy from their editorial teams.

Key Points: 
  • HONG KONG, Oct. 11, 2022 /PRNewswire/ -- PR Newswire recently hosted a media tour at Bloomberg Hong Kong, with more than 20 PR and marketing professionals in attendance welcomed by the Bloomberg editorial team.
  • The PR Newswire team visited the multi-functional office of Bloomberg, the global financial media industry leader, and learned about news production and release policy from their editorial teams.
  • Media Tours are one of the regular initiatives the PR Newswire team organizes in their 9 locations across the Asia-Pacific.
  • PR Newswire regularly organizes online & in-person events for PR & Communications professionals & the media professionals to network and learn the latest development in the community.

Certrec Assists Abilene Christian University with Molten Salt Research Reactor Construction Permit Application

Retrieved on: 
Wednesday, August 31, 2022
NRC, University, Engineering, CEO, Technology, YouTube Next Lab and Audience Development Group, Georgia Institute of Technology College of Computing, Research, CP, Time, Paper, NEXT, ACU, Nuclear energy, Graphite-moderated reactor, SOC, Texas A&M University, SOC 2, Student, Georgia Tech, Faculty, Software as a service, Water, NERC, Abilene Christian University, Compliance, Moses Austin, Risk, Experimental testing of time dilation, University of Texas at Austin, Review, ISO/IEC 27001:2013, Renewable energy, Television, Lithium, Uranium

ABILENE and FORT WORTH, Texas, Aug. 31, 2022 /PRNewswire-PRWeb/ -- Abilene Christian University (ACU) is charting new territory in the world of applying advanced nuclear power concepts. On August 15, 2022, ACU electronically submitted to the NRC their construction permit (CP) application using Certrec's proven advanced nuclear licensing capabilities and one of Certrec's SaaS applications. Certrec's support ensured the application was completed on time and with quality.

Key Points: 
  • "Certrec was instrumental in helping us to deliver a quality application under the demands of an aggressive schedule."
  • Abilene Christian University's Nuclear Energy eXperimental Testing Laboratory (NEXT Lab) is focused on research and development needed to use molten salts instead of water as a coolant for nuclear reactors.
  • As leader of the NEXT Research Alliance (NEXTRA), ACU joins with the Georgia Institute of Technology, Texas A&M University, and the University of Texas at Austin in a $30.5 million research agreement sponsored by Natura Resources to design, license, and build the first university-based advanced molten salt research reactor.
  • Abilene Christian University is a private university located in Abilene, Texas.

Sinclair Names Scott Ehrlich as Company’s First Chief Innovation Officer

Retrieved on: 
Wednesday, May 11, 2022
Entertainment, Sports, Other Entertainment, General Entertainment, TV and Radio, General Sports, OTT, News America Marketing, Sinclair Broadcast Group, Distribution, Senior, Audience, Real, NASDAQ, STIRR, SVP, Company, RealNetworks, OTA, Graduate school, Imagination, The Graduate School of Political Management, Ripley, News Corporation, TBD, NewsON, Content, Industry, Political management, Digital, History, The Legion of Extraordinary Dancers, COMET, SBGI, News, Legion, Marriott, YouTube Next Lab and Audience Development Group, Tennis Channel, Technology, CEO, Kenyon College, Growth, Television, Management, Video game, Impulse, Agility, Stadium

Sinclair Broadcast Group (NASDAQ: SBGI) announced today that Scott Ehrlich has been named to the newly created position of Chief Innovation Officer.

Key Points: 
  • Sinclair Broadcast Group (NASDAQ: SBGI) announced today that Scott Ehrlich has been named to the newly created position of Chief Innovation Officer.
  • The announcement was made by Chris Ripley, President and Chief Executive Officer of Sinclair.
  • The new group will also incorporate a corporate strategy function to further innovation and growth across Sinclair and its assets.
  • Ehrlich, who joined Sinclair in 2017 and was most recently SVP, Growth Networks and Content, will retain oversight of the companys OTA national networks, COMET , CHARGE !

Digital Media Marketing Executive Amy Loesch is the Latest Chief Marketing Officer to Join Chief Outsiders

Retrieved on: 
Wednesday, May 4, 2022
Giant, Martech, Fraction, HBO, University, Business administration, Yahoo!, GLOBE, SVP, Amazon, FloSports, CMOS, Marketing, Duke University, CMO, Loesch, Inc. (magazine), MBA, YouTube Next Lab and Audience Development Group, Outsider, The Walt Disney Company, VP, News, Chief executive officer, Growth, Computer, The Wall Street Journal, Acquisition, Sales, Management

AUSTIN, TX, May 04, 2022 (GLOBE NEWSWIRE) -- Chief Outsiders, a collective of more than 100 part-time Chief Marketing Officers who engage with small and mid-sized businesses, has added veteran digital media, and consumer marketing executive Amy Loesch to its rapidly-growing team of CMOs.

Key Points: 
  • AUSTIN, TX, May 04, 2022 (GLOBE NEWSWIRE) -- Chief Outsiders, a collective of more than 100 part-time Chief Marketing Officers who engage with small and mid-sized businesses, has added veteran digital media, and consumer marketing executive Amy Loesch to its rapidly-growing team of CMOs.
  • Adept at working with CEOs of media and consumer companies to launch and grow digital products and services, Loesch now is available for right-sized client engagements with the companies that comprise Chief Outsiders client base.
  • A digital executive, innovative leader and executer, Loesch has proven success in customer acquisition and revenue growth, building brands, and leading martech strategy and development.
  • For additional information about the companies who trust Chief Outsiders as their premier source for business growth acceleration, click here .

AC Business Media Launches ENTENTION Data Insights, an Integrated First-Party Audience Database, in Conjunction with DIRECT ENTENT

Retrieved on: 
Tuesday, April 26, 2022
Marketing, Database, Brand awareness, DIRECT, Lead generation, Organization, Program, Social media, Health Data Insight, ACBM, YouTube Next Lab and Audience Development Group, Public relations, Retail, Sales

FORT ATKINSON, Wis., April 26, 2022 /PRNewswire-PRWeb/ -- AC Business Media (ACBM) is proud to announce the launch of ENTENTION Data Insights — an integrated first-party audience database with nearly three million profiled decision makers across heavy construction, asphalt, concrete, paving, rental, sustainability, landscape, manufacturing, logistics, and supply chain markets.

Key Points: 
  • AC Business Media announced the launch of its powerful audience database, ENTENTION Data Insights, which is the powerhouse of ACBM's new program, DIRECT ENTENT a customizable direct messaging journey which utilizes the databases' integrated audience behaviors.
  • ENTENTION Data Insights provides clients the ability to segment based on a single data point or merge any combination of behavioral data, contextual data, conventional B2B demographics/firmographics, and contact data to pinpoint a highly targeted engaged audience.
  • "I'm honored to be a member of AC Business Media's data team and excited to impress our partners with the targeted results from our DIRECT ENTENT campaigns."
  • DIRECT ENTENT is the fuel for all Content Syndication, Lead Generation, Brand Awareness, and Thought Leadership initiatives across various industries.