Kelley Blue Book Analysis: Average New-Vehicle Transaction Prices Up Less Than 1% Year Over Year, Smallest Increase in Decade
Compared to the start of the year, transaction prices are down 2.7%, or $1,335, the largest January to July tumble in the past decade.
- Compared to the start of the year, transaction prices are down 2.7%, or $1,335, the largest January to July tumble in the past decade.
- "New-vehicle prices, primarily driven by cuts in luxury and electric vehicles, are decreasing as inventory is steadily improving.
- According to Kelley Blue Book estimates, the lower prices at Tesla are likely helping with sales volume.
- For comparison, Kelley Blue Book estimates incentives averaged 5.9% of ATP in July 2021 and 10.3% in July 2019.