Citizens to Celebrate the Spirit of the Marathon “Live from the Cheer Zone”
To celebrate the spectators and supporters who make the TCS New York City Marathon one of the best days in New York, Citizens will produce a first-of-its-kind Instagram Live from the Citizens Cheer Zone along mile 12 in Greenpoint.
- To celebrate the spectators and supporters who make the TCS New York City Marathon one of the best days in New York, Citizens will produce a first-of-its-kind Instagram Live from the Citizens Cheer Zone along mile 12 in Greenpoint.
- The show will be live on Citizens Instagram , Facebook , YouTube , TikTok , and LinkedIn channels between 11:30 am - 12:30 pm.
- “The New York City Marathon is one of the world’s great iconic events," said Beth Johnson, Vice Chair Chief Experience Officer at Citizens.
- To kick off this five-year partnership, Citizens seeks to celebrate the spectators who attend the marathon, the communities and neighborhoods that gather to cheer and show support for friends, loved ones, and even total strangers.